Udemy Marketing - Create A Udemy Promo Video - Unofficial

Udemy Promotional Video - create a promo video for your Udemy course that works
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  • Lectures 27
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 7/2015 English

Course Description

This course is not sponsored by or affiliated with Udemy, Inc.

Udemy Promotional Videos

Learn how to create a Udemy promotional video and improve your Udemy marketing and Udemy sales!

You have just 5 to 12 seconds

To get someone's attention with your promo video

You then have about 1 minute to persuade someone to buy your product

A good promo increases sales

It is a proven fact that a good promo video will dramatically increase your sell through rate…

The promotional video is the most powerful tool for getting sales on your course landing page

But what makes a good promo video?

What are the things you need to do and the things you need to avoid?

A bad video will cause you to lose potential sales…

A good video will generate sales for you…

Learn how to create good promo videos that convert!

In this course you will learn the psychological steps that a buyer takes when buying your course

And you will learn how to incorporate that process into your promo video…

You will also learn how to film your video and create simple powerful talking heads promos that get sales!

So why listen to me?

I run an online marketing and video production company that helps businesses create powerful marketing strategies and we also specialise in video marketing.

The company is called SME Heroes and is very easy to find...

What I teach here are the techniques we use commercially, to produce marketing videos for our clients, who pay us thousands of pounds to produce their videos for them.

Who is this course for?

Do you have an online course that needs a good promo so that you can get more sales?

Maybe you run a business and want to produce a simple, yet powerful promotional video on a budget?

You may even want to learn some video production techniques, like filming talking heads to improve your marketing videos?

If you answered yes to any of these questions, then this course is for you.

What is covered in the course:

  • The difference between a promotional video and a introductory video
  • Psychology of a promotional video
  • AIDA scripting techniques
  • Choosing a camera
  • Choosing lights and sound equipment on a budget
  • Teleprompters on a budget
  • Creating your own studio
  • Setting up your lighting
  • Setting up your sound
  • Setting up your camera
  • Setting up your composition
  • On camera presence
  • Intros & outros
  • Keynote animation tips
  • Basic editing skills you need to learn
  • Example promotional videos

Take the course:

Before we go any further, let me just say, I don't want you to be disappointed.

If you don't like the course for any reason, you can request a full refund in the first 30 days, no questions asked.

So join me on the other side and learn how to create powerful, yet simple promotional videos that will generate sales!

What are the requirements?

  • You will need to have access to video equipment
  • You will need a computer
  • You will need to be willing to learn a new skillset

What am I going to get from this course?

  • Understand the psychology of creating a promotional video
  • Understand how to structure a script using the AIDA copywriting method
  • Understand how to set up a small home based video recording studio
  • Understand how to create a talking heads video

Who is the target audience?

  • This course is for you if you want to create a talking heads promo video
  • This course is for you if you want to learn how to script a marketing video
  • This course is for you if you have a Udemy course and want to increase sales by improving your promotional video
  • This course is also for you if you need to know how to set up a video studio on a budget
  • Do not take this course if you have advanced knowledge in video marketing and production - it is designed for those new to the industry

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Lets Get Started!
Introduction To The Course
Section 2: A Buyers Journey - The Psychology Of The AIDA Scripting Method
Promotional Video Or Introduction Video?
Psychology Of A Promo Video
AIDA Scripting - An Introduction
AIDA - The Attention Phase
AIDA - The Interest Phase
AIDA The Desire Phase
AIDA The Action Phase
Promotional Video Script Mind Map
2 pages
Section 3: Equipment List On A Budget
Choosing A Camera
Lighting & Sound Equipment Choices
Teleprompter Choices
Section 4: Setting Up Your Studio
Creating Your Own Studio
Setting Up Your Lighting
Setting Up Your Sound
Setting Up Your Camera
Setting Up Your Composition
On Camera Presence
Section 5: Graphics - Animations & Editing
Intros & Outros
Keynote Animation Tips
Basic Editing Skills
Section 6: Example Promo Videos
Introduction To The Promos
Talking Heads - A Plain Video
Talking Heads With Text
Talking Heads With Graphics
Section 7: Closing Thoughts
Summary For The Course
Section 8: Student Special - Save 50% On Your Next Course With Us
Bonus Lecture - Get 50% Off Of Any Course With Us

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Instructor Biography

Mark Timberlake, Marketing |Course Creation | Business Building |Photography

Mark runs a marketing company called SME Heroes, which specializes in training on all things to do with online course creation, online marketing and his personal passion of photography.

He has extensive experience with online business in various forms over the last 15 years and loves to share his hard won lessons and techniques for online business success.

In addition he also has over 12 years experience in online retail and over 6 years experience as a commercial photographer.

This means he has a deep breadth of experience which comes through in his courses which are always designed to be easy to understand and to pass on the skills he has learned in a practical way.

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