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Mobile Device Fact: 50% of the world's population is expected to have access to the internet through a mobile device in 3 years!
Impressive QR Code Statistic: According to two recent studies, the "Mobio Identity Systems study" and "JumpScan findings”, both studies showed a 1,200% growth in the scanning of QR Codes over the last 6 months of 2010.
Of course, this will increase over time and this is why ...QR Codes will be the main focus in this video series.
A Problem Businesses Face:
In order to survive in the marketplace, many businesses have found some very creative ways to connect the buyer and product with unique promotions and campaigns that drive the buyer right to the doorstep of the business owner. If your business is not using the QR Codes technology, you run the risk of not just losing your current customers to businesses who have already implemented the software, but you run the risk of losing any potential customers in your particular field.
Example of How QR Codes Are Used:
There are many reasons why a local brick and mortar store front need to implement mobile marketing and QR Codes into their advertising campaigns. Many brick and mortar shoppers today remain women, and as they account for the majority of mobile technology purchased in the past three years, it would make sense to target a campaign around them.
One reason to use the QR Codes technology in the apparel industry is because you give the customer the ability to access your goods more easily than ever before. Customers can simply run the barcode by their smartphone and within seconds find out every detail, from price to availability, all in the palm of their hands.
This saves them time trying to get their questions answered.
QR Codes Bridge the Online and Offline Worlds
With the buzz that QR Codes have been creating lately, it is becoming clear that they offer a unique way to connect mobile consumers with online digital content, quickly and easily.
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|Section 1: QR Code Videos|
|In this video we will discuss why you should use this exploding mobile marketing technology, QR Codes. You will also learn the tools and concepts you should understand before jumping into QR Codes and much, much more. You will also get a quick overview of what we’ll be discussing in this video series, and the tools you will need to be successful with QR Codes.|
Video #2: How to AVOID Crippling your CampaignPreview
|After you learn how to avoid crippling your campaigns and the DO NOT’s of QR Codes, it’s time to ask yourself this question. “What value will you give” to your customers? Or in other words, why should they scan the QR Code? What incentive will you give them so that you can engage with them later? In this video, you’ll be shown several different ways to provide value and get your customers to action.|
|Imagine your customer scanning your QR Code and it brings them to your website, but your website is not Mobile Friendly. Your curious customer will soon turn into a frustrated one. This is a scenario you don’t want because you’ll lose customers. In this video, you will learn how to make sure your landing page or the content you put in front of your customers is Mobile friendly.|
Video #5: QR Code Tactics: Engage Customers
|In many cases, video tours can be very convenient for your consumer, especially if you have a product that requires someone to see something visually. For example, let’s say you are a realtor and you would like to put a QR Code on your sign for a specific house. By doing so, you give the home buyer, who may not have a realtor to open the door, the ability to see what is on the inside of the house. This is one of many examples, so you can easily see how this can positively impact your product or service.|
Video #7: QR Code Tactics: List Building
Peter has been in marketing for nearly 30 years, having worked in the media before starting online in 1998. Over the years Peter has helped countless people become successful in business and internet marketing. Take a look at Peter's courses and you'll be sure to find something to help you move forward.