Product Hacks - Develop a Product for Free or Cheap

A comprehensive step-by-step program to help Founders launch a tech product on a small budget.
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  • Lectures 33
  • Length 7.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2014 English

Course Description

The Founder Institute presents "Product Hacks 101" - an online program designed to teach you how to launch a product on a small budget.

Product Hacks 101 is a comprehensive step-by-step program to help Founders to create a tech product without a large budget or big engineering team.

This course contains 8 of the most inspirational, most informative and best-rated lectures specially selected from the hundreds of Founder Institute semesters and thousands of startup mentors around the world.

The curriculum and the assignments are designed to bring you through the process of ideation, building a minimal viable product (MVP), launching a product, and post-launch customer development.

Your instructors for this course include renowned entrepreneurs and startup experts such as:

Eric Ries (Lecture 1: Don’t Achieve Failure)

Eric Ries is the creator of the Lean Startup methodology and the author of the popular entrepreneurship blog Startup Lessons Learned. He previously co-founded and served as Chief Technology Officer of IMVU. In 2007, BusinessWeek named Ries one of the Best Young Entrepreneurs of Tech. He serves on the advisory board of a number of technology startups, and has worked as a consultant to a number of startups, companies, and venture capital firms.

Misha Chellam (Lecture 2: Solve A Worthy Problem)

Misha Chellam is the Founder of Tradecraft. Previously, he was the director of The Founder Institute, an Entrepreneur-in-Residence at Blumberg Capital and was a co-founder and COO of Scanadu, a portable health device company. Before Scanadu, he brought the Founder Institute to Brussels and he co-founded a commercial real estate company in Hanoi. Misha has over 11 years of experience as an entrepreneur.

Thom Kozik (Lecture 3: Leverage Your Ecosystem)

Thom Kozik runs the startup Context Digital Media, a Publisher/Distributor of online & mobile games. Prior to launching Context Digital Media, he was the Exec VP of Atari. Kozik's background includes several years at Microsoft working on early multimedia technologies, and ultimately MSFT's interactive television strategy. Among a handful of start-ups ventures, Kozik co-founded All-Seeing Eye and that was sold to Yahoo! in 2004.

Gagan Biyani (Lecture 4: Make Something People Want)

Gagan Biyani is CEO & co-founder of Sprig. Previously, he was co-founder and President of Udemy, where he led supply acquisition (6,000+ instructors teach on Udemy) and demand acquisition ($6M+ courses sold). Udemy has raised $16M in three rounds and has been covered by hundreds of publications. After Udemy, he spent 6 months as an advisor to Lyft, where he led supply and demand acquisition for their launch in Los Angeles, which grew faster than San Francisco.

Justin Wilcox (Lecture 5: Build A Useful MVP)

Justin Wilcox is the Founder & CTO of Nimbus Health – an electronic medical record company. He’s launched a couple mobile apps in his spare time, including a top seller in the Travel Category and Bounce on Android. Justin has been invited to mentor at startup accelerators across 5 continents and regularly spends weeks in local ecosystems, assisting and advising community leaders from Singapore to San Juan, Puerto Rico.

Adeo Ressi (Lecture 6: Launch A Company For Under $2,000)

Adeo Ressi is the Founder & CEO of the Founder Institute, an entrepreneur training and startup launch program that has helped start over 1310 technology companies across 6 continents. He is also a Co-Founder and General Partner of Expansive Ventures, an early-stage venture firm, and the Founding Member of, an online community of over 20,000 CEOs to research, rate, and review funding sources worldwide.

Jimmy Hendricks (Lecture 7: Build A Real Product)

Jimmy Hendricks is Co-Founder and CEO of Deal Current, one of the most well recognized "white label" daily deal software companies in the US. Prior to founding Deal Current, Hendricks was an executive at, a leading provider of application services technology and marketing solutions for community service and participatory sports organizations with $300M+ annual revenues.

Jon Carder (Lecture 8: Post-launch Customer Development)

Jon Carder is the CEO of Mogl is revolutionizing Loyalty Programs by turning eating out into a fun game that earns consumers cash rewards and automatically donates a meal to Feeding America through its Meal for a Meal program. He is a serial Internet entrepreneur, who by the age of 30 had founded three multimillion-dollar online businesses.

About The Founder Institute

The Founder Institute is the world's largest entrepreneur training and startup launch program, helping aspiring founders across the globe build enduring technology companies. Based in Silicon Valley and with chapters across 40 countries, the Founder Institute has helped launch over 1,310 companies in 5 years. The company's mission is to "Globalize Silicon Valley" and build sustainable startup ecosystems that will create one million new jobs worldwide.

What are the requirements?

  • No preparation needed

What am I going to get from this course?

  • Create an effective minimum viable product
  • Find out what your users really want
  • How to design a product that your users want

Who is the target audience?

  • People who are interested in launching a tech startup
  • People who are interested in developing a tech product on a small budget

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: Don’t Achieve Failure by Eric Ries
What Is The Definition Of A Startup
What Is A Pivot And How Does Agile Product Development Work
What Is The Build-Measure-Learn Cycle And Innovation Accounting
Lecture Assignment and Slides
Section 2: Solve A Worthy Problem, by Misha Chellam
Lecture Slides
35 pages
How To Use The Lean Canvas, And What Stakeholders Care About
Heart, Smarts, Guts And Luck - What Matters Most For Your Startup
Section 3: Leverage Your Ecosystem by Thom Kozik
Lecture Slides
43 pages
What The Stakeholder Map Is, And The Power Of The Ecosystem
The Product Development Trap That You Must Avoid
Section 4: Make Something People Want, by Gagan Biyani
Lecture Slides
13 pages
What Investors Care Most About Your Startup
How To Test Your Hypothesis Without A Product
Section 5: Build An Useful MVP, by Justin Wilcox
Lecture Slides
44 pages
What Happens If You Don’t Use An MVP - A Cautionary Tale
Build Your MVP Using Only Emails And Crowdfunding Platforms
Section 6: Launch A Company For Under $2,000, by Adeo Ressi
Lecture Slides
16 pages
How To Create A Professional Looking Company For Under $1000
Find Out Who Your Customers Are And What They Really Want
Section 7: Build A Real Product, by Jimmy Hendricks
Lecture Slides
13 pages
3 Things That Could Make Or Break Your Startup
How To Design A Product That Your Users Will Love
Section 8: Post-Launch Customer Development, by Jon Carder
Lecture Slides
9 pages
What Are The Most Important Data You Must Collect On Your Users
What Should You Do To Improve On Your Product
Section 9: What Is The Founder Institute
About the Founder Institute
19 pages

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Instructor Biography

Founder Institute, Globalizing Silicon Valley

The Founder Institute is an early-stage startup accelerator and global launch network that helps entrepreneurs create meaningful and enduring technology companies. Through a part-time four month program, existing and prospective founders can launch their dream company with expert training, feedback, and support from experienced startup CEOs - while not being required to quit their day job. Our unique Graduate Liquidity Pool also enables graduates and mentors to share in the equity upside of each class, creating local, teamwork-based ecosystems where great new businesses can flourish.

In just over three years of operation, the Founder Institute has helped launch over 650 companies across 32 cities and five continents - making us the world's largest startup accelerator. Our goal is to "Globalize Silicon Valley" by launching 1,000 meaningful and enduring technology companies per year in over 35 cities worldwide.

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