Private Label Market Research | Select Your Niche & Product
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Private Label Market Research | Select Your Niche & Product

Step-by-step guide to select your niche & private label product to launch on Amazon
4.5 (85 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
4,636 students enrolled
Created by Jason Gandy
Last updated 5/2017
English
Price: Free
Includes:
  • 1.5 hours on-demand video
  • 1 Article
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Students will learn to research and select a target market or niche with raving demand
  • Students will have researched and validated a profitable product to sell online by the end of the course
View Curriculum
Requirements
  • Identify your target market and select a profitable private label product to sell on Amazon
  • This course will guide you through the niche & product selection stage so you can launch your first product on Amazon
  • Perform market research and analyze products using advanced methods & tools
Description

Welcome to the Private Label Market Research | Selecting a Niche & Product course!

Are you still stuck in the market research or product selection stage while trying to start you first Private Label products business? Do you suffer from analysis paralysis, and can't seem to move forward with your business?

Let me share my market research secrets with you.

In this course, you will learn how to research target markets & niches, create a list of products for your validated niche, and use various research tools to select the best product from your list to sell online. This course was created specifically for selecting private label products to sell using Amazon FBA.

By the end of this course, you WILL have selected a viable target market, and a profitable product to sell in that niche.

How is this course different?

Each section in the course has action steps to complete before moving on to the next module. This insures that you stay on track, and can select a validated niche and product in a timely manner. 

Your tasks for the market research section is to create a list of 3-5 possible target markets, research those markets using the resources in the course, and select a niche for your product. 

For the product selection section, we will start by making a list of 10-15 possible products to sell in your selected niche. We will check the demand for your product selections using various methods & tools in order to analyze and narrow down the products on your list.

We will also discuss ways to differentiate your product to make it stand out from the competition.

Do not spend too much time trying to decide! 

Too many people become paralyzed by all the information and possibilities when selecting a niche or product. This can cause analysis paralysis, and you never get started with your private label business. This course will prevent analysis paralysis by providing you with step by step instructions to keep you moving forward.

-----------------------

What We Will Cover:

  • Research Possible Target Markets

  • Select a Niche

  • Made a List of 10-15 Possible Products

  • Validate Your Product

  • Check for Product Patents

  • Select one product that meets all criteria and is not patented

  • Brainstorm ways to differentiate your product so it can stand out from the competition

If you enroll in this course today, you will finally have the tools you need to move forward with your physical products business!

We offer a 30-day money back guarantee because we are confident in the information and value provided in this course. This option is available if you have any issues or concerns, so there is very little risk to start learning today.

Enroll now and start learning with me today... 

See you in the course!

Who is the target audience?
  • Students interested in launching their first Private Label product on Amazon
  • Students looking to select a viable niche and profitable product to sell using Amazon FBA
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Curriculum For This Course
26 Lectures
01:18:59
+
Introduction to Private Label Market Research
1 Lecture 01:09
Introduction to Private Label Market Research
01:09
+
Market Research for Selecting A Private Label Product
9 Lectures 35:19
  • In this section, we will discuss various methods to perform market research and choose your niche.

  • Market research is the process of gathering, analyzing and interpreting information about a particular market in order to validate the niche before offering products.

Create A Niche List (3-5 Possible Markets) | Market Research Overview
03:30

  • Browsing Amazon is always a great tool when searching for target markets, and especially the actual products to sell in the market
  • For niche ideas, we are going to check out the different departments on Amazon, and start thinking about various markets for your list
Niche Brainstorming | Finding Niche's for Your List
03:28

  • I will show you how to validate the markets already on your list by looking to see if there are multiple books on the subject, number of reviews and activity, and also the BSR of the books

  • The BSR, also known as the Best Seller Rank, shows us how many books are being sold daily
One of the Top Ways to Find Hot Topics People are Paying For
07:09

  • One of my favorite ways to search for popular subjects and validate markets
Market Research for Dummies
03:13

  • Google Trends is a website that allows you to research trends, data and visualizations on any topic or niche using Google’s massive database. It also provides information on regional interest and related searches
How to Analyze Market Demand & Trends
04:49

  • When checking online forums for your topics, you want to check and see if there is daily activity for the niche

  • You can do this by searching data such as the latest posts, replies and active members
Are People Talking About the Niche?
05:32

  • Google Adwords has a keyword planner tool that uses google’s database to research the search volume for keywords

How to Analyze Search Volume for Your Selected Markets
03:01

  • Another great place to research market demand for your niche is Facebook

  • Facebook has billions of users, and is a great resource to see what people are interested in
Is the Market Active? Let's Check Facebook
03:28

  • Your tasks for the market research section is to create a list of 3-5 possible target markets, research those markets, and select a niche for your product

  • Before continuing to the product selection section, make sure you have used one or more of the methods in the market research section to validate a niche
Market Research Summary & Action Steps | Select Your Niche
01:09

Market Research Section [Quiz]

Market Research Section [Quiz]
1 question
+
Create Your Product List
5 Lectures 06:56
  • In the upcoming lectures, we will analyze the product demand and learn how to check product rankings, competition and number of reviews.
Product List Introduction
00:42

  • For the product selection section, we will start by making a list of 10-15 possible products to sell in your selected niche

  • We will check the demand for your product selections using various methods such as analyzing the competition, reviews and sales ranking
Product Selection Overview
01:17

  • Now that you have selected a niche, we can now create a list of possible products to sell in that niche.

Create Your Product List (10-15 Products)
01:39

  • Don't worry about the products BSR, Reviews, and ranking yet, we will get to that later in the module.

Find Products for Your List | Amazon Departments
01:47

  • Search Ebay best sellers to find great products to private label
What are the Top Products are People Buying?
01:31

Product List Section [Quiz]

Product List Section [Quiz]
1 question
+
Product Research & Selection
10 Lectures 34:51
  • Using the list of products you created in the previous lecture, you will now research each product using Amazon.com and other tools in order to select the best option for your private label product.
Product Research Introduction
00:34

  • By the end of this section, you should go through your list of products and select one product that matches all criteria.

  • Other Products that meet the criteria can become 2nd and 3rd products in the future.
Product Selection & Tools Overview
01:52

  • Tool that helps to find profitable products during product research, and also can help you calculate how much you should charge for your private label product in order to be profitable
Calculate the Potential Profit of Each Product on Your List
05:14

  • Great resource for getting product data for research
Analyze Each Product's Price Change & Sales Ranking History
03:56

Product Research | Jungle Scout [Paid Tool]
03:59

  • Chrome extension that allows you to view important product information  on the search page without having to click on each individual listing
This Free Chrome App Can Make Your Amazon Product Research Much Easier
04:09

  • In this section, we will be using the list of products we created earlier in this section, and researching each of them on Amazon
  • You want to check each products criteria to see which product would provide the best opportunity
Narrow Down Your Product List | Amazon Product Research
07:11

  • My favorite place to perform quick patent searches when researching PL products
How to Perform Patent Research for the Remaining Products on Your List
05:56

  • In this lecture, I want to discuss some ways to differentiate your product in order to stand out from the competition
Set Your Product Apart From the Competition | Product Differentiation
01:22

Before moving on to the next section, Please make sure you have completed all of the following:

  • Researched possible target markets, and selected a niche

  • Made a list of 10-15 Possible Products

  • Checked the products reviews, rankings and competition, and also if the products are patented

  • Selected one product that meets all criteria and is not patented

  • And brainstormed some ways you can differentiate your product, to help it stand out from the competition

Product Research Summary & Action Steps
00:38

Product Selection Section [Quiz]

Product Selection Section [Quiz]
1 question
+
Access the Private Label Masterclass
1 Lecture 00:54
  • Get discounted access to the complete Private Label Masterclass!
BONUS: Launch Your First Private Label Product | Amazon FBA 2017 Masterclass
00:54
About the Instructor
Jason Gandy
4.6 Average rating
291 Reviews
7,985 Students
7 Courses
Course Instructor

About the Instructor

Jason has over 10 years teaching experience. He graduated from Georgia Southern University with a degree in Business Information Systems. He is a lifelong martial artist that not only has a history of competing, but has also taught many students in the art of self defense and fitness.


Jason is also a published author, frequent traveller, and entrepreneur. He now runs Quantum Courses, which specializes in teaching how to leverage online sales channels (such as Amazon) to start an online business.


"I've always been passionate about teaching, whether it’s in person or online. I used to be limited to teach a maximum of 10-30 people in a local kickboxing or self defense class, but now online teaching has allowed me to reach over 6000 students with 7 courses, and growing!"