There are many ways to grow your Podcast audience: Pay-Per-Click ads on Google, Facebook or Twitter; YouTube videos; posting on Facebook, Reddit, or LinkedIn. You can do keyword research to find the most popular terms, then see if you can implement an SEO (Search Engine Optimization) program.
Let's face it. You want to talk about your passion! that's what draws us to Podcasting and the 200 million folks on iTunes. We don't want to spend our valuable time on boring "Techie Tasks", especially those that we have no idea how to do.
If this is you, we have some good news!
In "Power Networking For Podcast Audience Growth... The Easy Way", Marc Mawhinney of Natural Born Podcasters and Scott Paton, the Dean of Blogonomics and Podology, show you the easiest method for growing your audience… And it's fun!
Being an expert guest on popular radio and podcasts is the fastest way to build an audience of raving, loyal fans. These people feel they know you and care deeply about your topic. They are very different from people who stumble across your show through PPC or other 'cold' prospecting strategies.
The flip side, of course, is getting hot, popular guests on your Podcast who draw their huge tribes into your sphere of influence.
In this course you will learn all aspects of how to reel in top guests to your podcast show. Speaking on someone else's popular podcast as a guest expert. This course will give you tips, techniques and exercises on how to meet or exceed your Podcasting goals. You will also learn techniques on how to follow up with your guest stars for maximum impact.
Learn what this course is all about. Discover the easiest way to create wonderful content that your tribe will love and demand more of.
What you can expect in Power Networking For Podcast Audience Growth.
Marc shares how he got into Podcasting and his history as a top coach.
He shares the key to starting a successful Podcast.
Discover how Scott became the Dean of Blogonomics and Podology and a mini-history of his travels around the world teaching podcasting to 1000's of entreprenuers, small businesses, Non-profits, speakers and authors..
Growing your show naturally means your audience is more engaged, more loyal, and more willing to share your podcast with their circle of influence.
If you fail to plan, you plan to fail. This section covers important planning issues for your Podcast.
Aim for the stars and hit the Moon is far better than aiming for a mountain and stubbing your toe. Marc and Scott talk Goals and Targets. Learn how to hit yours.
If you are everything to everybody, you end up being nothing to no one. Selecting a profitable niche is crucial to you long-term success as a Podcaster.
Marc and Scott discuss quick, almost effortless, methods for getting onto Podcasts as a guest. Marc shares a popular resource which gets you by the gatekeeper instantly.
Marc attracts 5 guests a week for his Podcast using these simple, but effective, strategies.
We wrap this section.
How do you connect properly with your guests/hosts in a way that develops your relationship with them.
What do you do to make sure you have the right guests for your show? How do you handle aggressive guests, whom you don't want on your show?
What happens after the show? What are the best ways to follow up with them? Marc shares some secrets to encouraging your guests to spread the word about their episode with you.
Discover how you can cut 90% of the time it normally takes to follow up.
Marc ties everything together as he concludes this section.
Marc and Scott go over how to network to grow your Podcast.
What to do if you feel you need some help with your Podcast one-on-one. Discover how to make sure you aren't stuck and end up dropping your show.
Take Udemy's Power Podcasters $147 course at a huge discount. Set up your Podcast and get everything ready to start Podcasting.
Learn how you can have all the hard work of Podcasting done for you, so that all you have to do is show up and talk.
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Scott talks with Marc's twin brother, Matt, about outsourcing Podcast Production.
Scott Paton has been podcasting since the spring of 2005. His podcast "Weight Loss and The Mind" hit over 375,000 subscribers in its first year and over one million downloads. He has executive produced and/or co-hosted over 35 podcasts. An internationally renowned speaker, Scott has presented to audiences from London, England to Sydney, Australia, from Vancouver, BC to New York, NY, from LA to Rwanda. Thousands of entrepreneurs and NGO's have changed their public engagement strategies based on Scott's sharing. We hope you will, too!
Scott has over 62,500 students from 172 countries taking his courses.
Scott joined Udemy in 2013. In late 2014, one of his clients inspired him to make a video course on Podcasting. He revisited Udemy and got very excited at the potential. After his course went live, Scott told his clients and many decided to make courses but needed help, so he has become a co-instructor with them, while continuing to support and build his own courses. His co-topics all include areas of life-long learning by Scott, including Stock Option Trading, Alternative Health, EFT, and Relationships.
Marc Mawhinney is a lifelong entrepreneur who began his coaching business after starting several other companies, including one that grew to 100 employees. His passion and specialty is helping other coaches build successful businesses by defining their target markets, implementing systems to better manage their time and make more sales.He launched the “Natural Born Coaches" podcast - a daily podcast where he interviews successful coaches - to help support the worldwide coaching community. The show became an immediate hit – making it into iTunes “New & Noteworthy" category in its first week of release and greatly exceeding the average downloads for new podcasts. Marc is on a mission to help coaches spread their message and their value to as many people as possible!