Podcast Audience Growth - Networking with your Guests
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Podcast Audience Growth - Networking with your Guests

Discover the fastest, easiest and most effective way to grow your Podcasting audience on iTunes, no matter how new it is
4.8 (8 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
4,379 students enrolled
Last updated 9/2015
English
Current price: $10 Original price: $95 Discount: 89% off
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30-Day Money-Back Guarantee
Includes:
  • 2.5 hours on-demand video
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
Grow their audiences easily
Network with other Podcasters
Find the perfect guests for your show
Find popular Podcast shows to be a guest on
View Curriculum
Requirements
  • How to use their computers
  • No prior expertise is required whatsoever. It is advisable to have a Podcast or planning to start one
Description

There are many ways to grow your Podcast audience: Pay-Per-Click ads on Google, Facebook or Twitter; YouTube videos; posting on Facebook, Reddit, or LinkedIn. You can do keyword research to find the most popular terms, then see if you can implement an SEO (Search Engine Optimization) program.

Let's face it. You want to talk about your passion! that's what draws us to Podcasting and the 200 million folks on iTunes. We don't want to spend our valuable time on boring "Techie Tasks", especially those that we have no idea how to do.

If this is you, we have some good news!

In "Power Networking For Podcast Audience Growth... The Easy Way", Marc Mawhinney of Natural Born Podcasters and Scott Paton, the Dean of Blogonomics and Podology, show you the easiest method for growing your audience… And it's fun!

Being an expert guest on popular radio and podcasts is the fastest way to build an audience of raving, loyal fans. These people feel they know you and care deeply about your topic. They are very different from people who stumble across your show through PPC or other 'cold' prospecting strategies.

The flip side, of course, is getting hot, popular guests on your Podcast who draw their huge tribes into your sphere of influence.

In this course you will learn all aspects of how to reel in top guests to your podcast show. Speaking on someone else's popular podcast as a guest expert. This course will give you tips, techniques and exercises on how to meet or exceed your Podcasting goals. You will also learn techniques on how to follow up with your guest stars for maximum impact.

Who is the target audience?
  • Coaches
  • Speakers
  • Podcasters
  • Authors
  • Entrepreneurs
  • Udemy Instructors
  • Anyone interested in Networking
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Curriculum For This Course
Expand All 24 Lectures Collapse All 24 Lectures 02:20:06
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Introduction
5 Lectures 35:17

Learn what this course is all about. Discover the easiest way to create wonderful content that your tribe will love and demand more of.

Introduction
01:53

What you can expect in Power Networking For Podcast Audience Growth.

Preview 01:42

Marc shares how he got into Podcasting and his history as a top coach.

He shares the key to starting a successful Podcast.

Preview 16:25

Discover how Scott became the Dean of Blogonomics and Podology and a mini-history of his travels around the world teaching podcasting to 1000's of entreprenuers, small businesses, Non-profits, speakers and authors..

Preview 06:57

Growing your show naturally means your audience is more engaged, more loyal, and more willing to share your podcast with their circle of influence.

The Natural Way to Grow Your Show
08:20
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Planning
6 Lectures 39:10

If you fail to plan, you plan to fail. This section covers important planning issues for your Podcast.

Preview 04:43

Aim for the stars and hit the Moon is far better than aiming for a mountain and stubbing your toe. Marc and Scott talk Goals and Targets. Learn how to hit yours.

Setting Your Targets
11:21

If you are everything to everybody, you end up being nothing to no one. Selecting a profitable niche is crucial to you long-term success as a Podcaster.

What is Your Niche?
09:29

Marc and Scott discuss quick, almost effortless, methods for getting onto Podcasts as a guest. Marc shares a popular resource which gets you by the gatekeeper instantly.

How to Find Shows to Guest Star On
05:14

Marc attracts 5 guests a week for his Podcast using these simple, but effective, strategies.

How to Find Guests for Your Show
07:00

We wrap this section.

Summary
01:23

Planning Quiz
3 questions
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Connecting
4 Lectures 19:25

How do you connect properly with your guests/hosts in a way that develops your relationship with them.

Preview 01:00

What do you do to make sure you have the right guests for your show? How do you handle aggressive guests, whom you don't want on your show?

The Right Way and the Wrong Way
08:46

What happens after the show? What are the best ways to follow up with them? Marc shares some secrets to encouraging your guests to spread the word about their episode with you.

Discover how you can cut 90% of the time it normally takes to follow up.

The Follow Up
08:32

Marc ties everything together as he concludes this section.

Summary
01:07

Connecting Quiz
2 questions
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Taking Action
8 Lectures 25:14

How to get the most out of what you have learned so far.

Preview 01:33

Marc and Scott go over how to network to grow your Podcast.

Power Networking
06:21

What to do if you feel you need some help with your Podcast one-on-one. Discover how to make sure you aren't stuck and end up dropping your show.

One on One Podcast Coaching
03:43

Take Udemy's Power Podcasters $147 course at a huge discount. Set up your Podcast and get everything ready to start Podcasting.

Learn To Podcast
02:39

Learn how you can have all the hard work of Podcasting done for you, so that all you have to do is show up and talk.

Done for You Podcasting
05:20

Summary
05:38

Instructions on how to leave a review.

Help Your Fellow Students
1 page

Join Our Private Facebook Group
1 page

Conclusion
3 questions
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Bonus Lectures
1 Lecture 19:00

Scott talks with Marc's twin brother, Matt, about outsourcing Podcast Production.

Outsourcing Your Podcast Production
19:00
About the Instructor
Scott Paton
4.3 Average rating
1,203 Reviews
51,981 Students
65 Courses
Executive Producer (42 Podcasts, 65+ Udemy courses), Trainer

Scott Paton has been podcasting since the spring of 2005. His podcast "Weight Loss and The Mind" hit over 375,000 subscribers in its first year and over one million downloads. He has executive produced and/or co-hosted over 35 podcasts. An internationally renowned speaker, Scott has presented to audiences from London, England to Sydney, Australia, from Vancouver, BC to New York, NY, from LA to Rwanda. Thousands of entrepreneurs and NGO's have changed their public engagement strategies based on Scott's sharing. We hope you will, too!

Scott has over 48,500 students from 168 countries taking his courses.

Scott joined Udemy in 2013. In late 2014, one of his clients inspired him to make a video course on Podcasting. He revisited Udemy and got very excited at the potential. After his course went live, Scott told his clients and many decided to make courses but needed help, so he has become a co-instructor with them, while continuing to support and build his own courses. His co-topics all include areas of life-long learning by Scott, including Stock Option Trading, Alternative Health, EFT, and Relationships.

Marc Mawhinney
4.5 Average rating
59 Reviews
6,073 Students
3 Courses
Coach for coaches,host of the "Natural Born Coaches" podcast

Marc Mawhinney is a lifelong entrepreneur who began his coaching business after starting several other companies, including one that grew to 100 employees. His passion and specialty is helping other coaches build successful businesses by defining their target markets, implementing systems to better manage their time and make more sales.He launched the “Natural Born Coaches" podcast - a daily podcast where he interviews successful coaches - to help support the worldwide coaching community. The show became an immediate hit – making it into iTunes “New & Noteworthy" category in its first week of release and greatly exceeding the average downloads for new podcasts. Marc is on a mission to help coaches spread their message and their value to as many people as possible!