Learn to Craft and Build Your Personal Brand on LinkedIn®

Whether you're a Java or C++ programmer, in sales, or on the job search you can accelerate your career with LinkedIn®.
4.5 (28 ratings) Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
2,334 students enrolled
$35
Take This Course
  • Lectures 23
  • Contents Video: 1 hour
    Other: 1 min
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works

Discover

Find online courses made by experts from around the world.

Learn

Take your courses with you and learn anywhere, anytime.

Master

Learn and practice real-world skills and achieve your goals.

About This Course

Published 8/2014 English

Course Description

v2.1 Released on August 20, 2015

Create More Opportunities and Present Yourself Powerfully on LinkedIn®

300,000,000+ professionals are active on LinkedIn®--the network is quickly becoming an essential part of every modern professional's career presence. On the other side of Eazl's course on advanced LinkedIn® profile building, you'll have a profile that increases your visibility, that helps you get found for big opportunities, and that makes you someone that other people want to have in their professional networks. You will quickly be able to:

  • Bring relevant, valuable connections into your professional ecosystem
  • Establish yourself as best in class talent in your professional arena
  • Differentiate yourself or your organization from competitors
  • Convert online connections to real world relationships

Eazl's team of recruiters, digital producers, and support staff in San Francisco has leveraged cutting edge research from Harvard, Purdue, Duke, the Gates Foundation, and McKinsey to create a comprehensive suite of resources that you can access for free by enrolling in the course. They include:

  • 20+ HD Videos and Step-by-step Tutorials
  • 15 Exclusive Guides and Sample Summaries (in downloadable .pdf format)
  • ...and more

Get Access to Eazl's Signature Customer Support Team

During your experience with the course, you'll also have access to Eazl's signature customer support team. We promise that all support inquiries made via email or in the discussions board will be answered within 48 hours.

What are the requirements?

  • An existing LinkedIn® profile and access to basic photography equipment.
  • An already-completed resume using Eazl's course would be ideal.

What am I going to get from this course?

  • Learn how to connect your resume, LinkedIn® profile, and networking efforts with interviewing and targeting jobs.
  • Learn to decode industrial cultures and optimize your targeting for your audience.
  • Learn, based on research, what matters in professional photos and how you can make an instant impact with yours.
  • Learn how to craft relevant, keyword optimized copy for your profile so that you can build trust and win opportunities.
  • Learn how to leverage supplementary visual assets to tell your professional story powerfully.

What is the target audience?

  • Participants in and recent graduates from MBA programs
  • Recent college graduates
  • Current undergraduate students
  • People writing a resume for the first time
  • People considering a career change
  • Job seekers who want to improve their results

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Testimonial by Sandra Richez, Head of Career Services, EDHEC Global MBA
Preview
Article
Building a Job-winning LinkedIn® Profile [Step by Step LinkedIn® Guide Here]
Preview
01:40
Access to the Private Facebook Group
Article
Section 1: Advanced Profile Building in LinkedIn® to Send Clear, Relevant Messages
02:14

Note: We've added the Big Six Skills module for you in the bonus materials section.

Using Your Profile Photo to Lower Friction with Recruiters [SIS Tool Here]
02:09
How to Take Your Own Professional Photo [Makeup Guide for Business Photos Here]
Preview
02:43
Intelligent Design for LinkedIn® Profile Headlines
02:48
How to Write Powerful LinkedIn® Summaries [Guide to LinkedIn® Summaries Here]
03:38
The Opportunity for Visual Branding on Your LinkedIn® Profile
3 questions
From the Vlog: Two Recipes for Getting More LinkedIn® Recommendations
Article
Section 2: Building a LinkedIn® Profile That Makes an Instant Impact [SideBYSides]
Introduction to SideBYSide Advanced LinkedIn® Profile Building
00:38
Summary Design and Collection of Supplementary Collateral
07:28
Integrate Your Headshot and Summary Collateral, then Create a Custom URL
08:35
Taking Your Professional Story Live with Visual Collateral
06:28
Linking Educational Institutions and Making Your Degrees POP
03:22
Using the Supplemental Sections
03:02
Connecting Skills with Your Big Six and Optimizing Advanced Features
05:27
Extra: How to Source Beautiful Copyright-free Banner Images for Your Profile
01:34
Extra: Add Videos to Strengthen Your Profile and Personal Brand
02:41
Extra: Source and Add Powerful Profile Content from SlideShare
01:29
Section 3: Free Bonus Materials
Wrapping Up + Bonus Materials
00:51
02:13

One of the most important things to realize when you build your resume is this: You don't want to be everything to everybody. In other words, you don't want to claim to have a very broad range of skills that apply to many different kinds of jobs and organizations. Recruiters want to know that you have skills for the specific position they are looking to fill. This is why it is important to pick your Big Six Skills and talk about them, then continuously refer back to them throughout your resume, LinkedIn® Profile, and cover letter.

Why are the Big Six the foundation of your resume?
4 questions
CCMM: A Framework for eNetworking That Anyone Can Use [Guide to CCMM Here]
02:35
SideBYSide: Identifying Networking Targets on LinkedIn®
05:28

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

Davis Jones, Co-founder of Eazl

Davis Jones is the co-founder of Eazl, the venture-backed professional development community headquartered in San Francisco. Prior to launching the Eazl community, Mr. Jones placed talent at firms in Silicon Valley, the city of San Francisco, and the North Bay as a headhunter for Robert Half, the international talent consulting firm with ~$5.4 billion in annual revenues. While working in talent acquisition, his clients included Western Digital, Lending Club, Hitachi, and the Kendall-Jackson family of companies and small and medium-sized organizations like hedge funds, non-profits, and biotechnology companies. Before joining Robert Half, Mr. Jones was a team lead and content marketer for the CCA Group, a financial technology consultancy specializing in institutional crowdfund investing.

In 2014, Mr. Jones was named one of the North Bay Business Journal's People of the Year for his international economic empowerment work and today, Eazl is a community of more than 50,000 ambitious professionals around the world. Eazl's production team is honored to have won multiple production and innovation awards for excellence in producing video-based learning experiences, including Udemy's Innovation Award and Skillshare's Top 5% honor.

Mr. Jones earned an MBA with a focus in global finance from EDHEC Business School in France, ranked one of the top 50 MBA programs in the world by The Economist, and a bachelor's degree in international economics with a focus on international development (with highest honors) from Sonoma State University in California.

Instructor Biography

Team Eazl, Supporting Ambition Everywhere

You're ambitious and ready to make a difference. Team Eazl is here to support your drive to succeed with career hacks, data-driven strategies, and digital tools that help you get where you're going faster. You can always reach out to the team at care {at} eazl {dot} co.

Instructor Biography

Team Eazl, A community for the ambitious.

We create online video courses that help you BE MORE in your career, job search, or business.

Ready to start learning?
Take This Course