Physician Recruiter Success
5.0 (5 ratings)
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Physician Recruiter Success

How to Leverage the Workbook and Stand Out in the Crowd
5.0 (5 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
11 students enrolled
Last updated 12/2016
Price: $200
30-Day Money-Back Guarantee
  • 35 mins on-demand video
  • 4 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Identify several ways to create a competitive advantage in the Physician Recruiter field
  • Apply the principles outlined in this course to attract and retain qualified physician candidates
  • Utilize brand storytelling to create a personal connection with medical residents/physician candidate
  • Identify little-known events/venues to connect with potential physician candidates
View Curriculum
  • Basic understanding of the physician recruitment industry
  • Physician Recruiter background/aspirations
  • Basic computer knowledge

Physician candidates are receiving, on average, 25 inquiries per week, including emails, phone calls, direct mail from your competitors. 

How do you stand out from the crowd? How do you make a connection, especially when Candidates have their guard up?  From the Candidate’s respective they know that you benefit from accepting your job, so how do they know they can trust what you are saying? 

The recruiters who share in the philosophy to become an advocate to all candidates and provide unbiased guidance, support, and resources for each candidate to make the right decision regardless whether they accept the opportunity they represent will be able to build additional value and create a differentiating experience with Medical Residents and their respective candidates.  And...

In this course, Physician Recruiter Success - How to leverage the Workbook and Stand Out in the Crowd, you will gain a deeper understanding and appreciation for simple, powerful strategies that will be your go-to-resource to build trust and credibility with prospective candidates by integrating the Workbook into:

  • Career Fairs and Conferences
  • Interview process
  • Residency Presentations

This session will help you create a differentiating experience, build trust, and impact each candidate regardless whether they accept your opportunity.  

Who is the target audience?
  • This course is designed for intermediate level physician recruiters interested in advancing their career. Beginner level professionals will benefit from previewing future areas of growth upon becoming established. Expert level recruiters will benefit from reviewing strategies that deepen their impact.
  • This course is meant for Physician Recruiters, Physician Relation Managers, CEO's, Branding/Marketing and anyone who is involved in the physician recruitment process who seek to integrate strategies to build additional value and create a differentiating experience with Medical Residents and their respective candidates.
  • This course is meant for Physician Recruiters and anyone who is involved in the physician recruitment process who have a passion to build trust and credibility with their candidates.
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Curriculum For This Course
2 Lectures 05:34

This lecture will help provide you an overview of the course.

Preview 01:17

Do you know how many hours you spend on physician recruitment versus non-physician recruitment duties?  By taking a (new) look at your day to day responsibilities will help you take inventory where you are spending your time.

Preview 04:17
Understanding The Training Culture Of A Medical Resident
1 Lecture 02:42

Medical Residents receive very little training on Career and Life Planning and the Business of Medicine. Understanding the culture of medical resident training will help you discover how you can play an instrumental role to help fill the gap in residency training.

Preview 02:42
Introduction To The Workbook
1 Lecture 02:18

In this lecture, you'll learn the history and a review of the workbook which may empower you to help bridge the gap an become the catalyst to address these Career and Life Planning Challenges for Residents and Physicians.

Preview 02:18
Using The Workbook to Create A Competitive Advantage
3 Lectures 12:41

Hospitals spend hundreds of thousands of dollars branding their organization to their patients and prospect members of their community.  Most employers fail to brand and share their values and story to prospective physician candidates.  In this lecture, learn the importance of Brand Storytelling.

Integration And Brand Storytelling

In this lecture, learn how to incorporate strategies into your sourcing initiatives that will build trust, creditibility and help you differentiate yourself.


Lecture 5B: Integration and Storytelling Part 2

In this lecture, learn several ways to intergrate the Workbook into your marketing and recruitment process.  

Creating The Right Workbook Strategy For You
Exercising Your Competitive Advantage Using The Workbook
2 Lectures 09:38

In this lecture, learn how you can leverage the workbook at career fairs to differentiate yourself while building meaningful interactions.

Places And Events

In this lecture, learn how you can become a thought leader and expert by presenting several career and life planning topics at residency programs.

Lecture 7B: Places and Events Part Two
1 Lecture 01:55

In this lecture, you'll receive a summary of the course and provide you contact information for you to review strategies from this course or ask questions.  You are welcome to use the Q&A tab within this course.  

Parting Words
About the Instructor
Todd Skertich
5.0 Average rating
5 Reviews
11 Students
1 Course
Director of Content Strategies

Todd Skertich is a 19-year veteran and leading authority in the healthcare consulting and physician recruiting industries. Todd is the founder of Adventures in Medicine (AIM), an innovative media company whose online platform is dedicated to delivering the highest quality career and life planning content and resources for residents and physicians.

Todd's unique approach is abundantly clear in his pioneering of the AIM properties, which brings together program directors, residents/fellows, practicing physicians and healthcare professionals, along with subject matter experts, to provide education and tools for residents that allows them to align their values with their future employers.

Todd also consults and extends the Adventures in Medicine content and resources to physician employers and recruitment groups who wish to most effectively reach, connect, and build relationships with Residents, Physicians and their families.

Over the course of the past 7 years, Adventures in Medicine has produced and distributed hundreds of work/life resources for physicians, including the co-writing, creating, and distribution of 135,000+ copies of:

  • Career and Life Planning Workbook for Medical Residents
  • Career and Life Planning Guidebook for Medical Residents

Todd is also the founder of Arlington HealthCare (AHC), a physician recruiting and consulting firm, and to date, he has overseen more than 2,000 permanent physician placements, negotiated $400 million in starting salaries and impacted hospital/group top line revenue by $1.8 billion.

Currently, Todd consults and educates senior leadership on best practices for hiring physicians. He has given over 150 keynote speeches at residency programs, and has conducted more than 750 workshops providing insight into the entire physician recruiting process.

In addition to receiving his Bachelor's Degree in Business Administration from Indiana University, Todd completed an intensive study on Napoleon Hill's 17 Principals of Success at Purdue University, including Definiteness of Purpose.

When Todd is not working he enjoys cheering on his twin daughters, Riley and Sydney at swim meets, date night with his wife Nicole, and watching the Chicago Bulls.

Melanie Free-Clinton
5.0 Average rating
5 Reviews
11 Students
1 Course

Melanie Free-Clinton is a Consultant.  Melanie utilizes her expertise in online courses and online content to help her clients create engaging and informative online training.  Melanie possesses a MBA, Paralegal Certificate and Diploma in Computerized Business Systems.  She has been in the Digital Entrepreneurship industry for seven years and has provided services to several Fortune 500 companies, small businesses and aspiring entrepreneurs.