Create Your Personal Marketing Plan
5.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Create Your Personal Marketing Plan

This course explains how to develop you own Personal Marketing Plan to advance your career goals.
5.0 (1 rating)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1 student enrolled
Last updated 6/2017
English
Price: $50
30-Day Money-Back Guarantee
Includes:
  • 2 hours on-demand video
  • 2 Articles
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Define a Job Target and estimate the size of each Target.
  • Choose appropriate Targets.
  • Use research to refine and rank your Targets.
  • Use research to find the companies and contacts within each Target.
  • Build a list of resources to use for this research.
View Curriculum
Requirements
  • No advanced preparation or prerequisites are required for this course.
Description

When it comes to cementing your professional reputation, building your network and advancing your career, you can't leave anything to chance. Now, more than ever, finance executives must think like marketers to build their professional brands for maximum impact in your current role, and in your next. This course walks you through the steps involved in developing your personal marketing plan so you can stay focused on targeting--and achieving--the next step in your career. We cover:

  • How many companies you should contact
  • Identifying and finding the companies and positions that are appropriate for you
  • How to prioritize your targets for best response and efficiency
  • Whom to contact within each company and how to find their contact information
Who is the target audience?
  • Anyone interested in Personal Development.
  • Anyone interested in Human Resources (HR).
  • Anyone interested in Marketing or related fields.
Compare to Other Marketing Plan Courses
Curriculum For This Course
8 Lectures
01:49:57
+
Introduction
6 Lectures 01:49:54


Ranking Your Targets
06:11

Research Initial Targets
07:59

Personal Marketing Plan and Q&A
21:33

Full Video Moshe Kravitz: Career branding: Create Your Personal Marketing Plan T
55:47
+
Supporting Materials
2 Lectures 00:02
Webinar Slides, Target Your Next Job
00:01

Target Your Next Job Glossary/Index
00:01
+
REVIEW AND TEST
0 Lectures 00:00

Review Questions: Career Branding: Create Your Personal Marketing Plan

REVIEW QUESTIONS
3 questions

Final Exam: Career Branding: Create Your Personal Marketing Plan

FINAL EXAM
5 questions
About the Instructor
Illumeo Learning
4.4 Average rating
326 Reviews
1,378 Students
242 Courses
Condensed and Efficient Courses for Busy Professionals

Illumeo, incorporated in 2009, is revolutionizing the hide-bound world of corporate learning. Illumeo works with corporate professionals and organizations of all sizes to build the skills and capabilities that help everyone be an expert at their job.

Based in Silicon Valley, CA, Illumeo serves thousands of corporations and corporate professionals across Finance, Accounting, Human Resources, Sales and Marketing. The platform offers assessments, industry-benchmarked competency analyses, hundreds of expert-developed courses, collaborative tools, and the ability for companies to self-publish internal courses that promote institutional knowledge retention and dissemination.

Illumeo is the place for expertise management and we are dedicated to the proposition that everyone can be an expert at their job.

Moshe Kravitz (Illumeo)
5.0 Average rating
1 Review
1 Student
1 Course

Moshe Kravitz is a corporate finance executive coach with 12 years of experience as an educator and 13 years of analytic/finance experience. He has held actuarial positions at CNA and Buck Consultants and his current position is as Director of Finance at a major telecommunications-energy company. Moshe has a passion for helping others to improve their skills and efficiency. With this passion he helps job seekers to hone their job search skills, enabling them to land offers more quickly and at higher salaries. Moshe guides his clients in selecting appropriate targets and in marketing themselves effectively.