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This course has everything you need to get started and learn to master the use of Periscope as an integral component of your professional marketing and communications strategy.
Leverage this new interactive, live video streaming application and its social network to build better relationships with your clients and attract new clients.
This course is packed with:
Course Objectives and Presentation Style
Periscope for Professionals was created with a specific focus on helping you get up and running with ease. Mike Langford's presentation style is extremely friendly and approachable. The goal is for you to get comfortable with the concepts and become confident in your own ability to apply what you learn in the course in your own business endeavors.
The key takeaway is that Periscope holds the potential for tremendous value for your business. If you apply what you learn in this course you are sure to see a high return on your investment and your time.
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
|Section 1: Introduction|
Periscope is a mobile video application that allows you to broadcast to your network, or the public at large with ease. In this introduction Mike Langford sets the stage by helping you envision the promise of such an application for your business.
What this course will teach you:
How Big Is Periscope?
|Section 2: Getting Started|
A Tour of the Periscope App and its FeaturesPreview
Video is Crucial for the Business of a Modern Professional
|Section 3: Winning Strategies and Tactics|
How to Attract Viewers to Your Periscope Broadcasts
How to Produce High Quality Video
What is the Ideal Length for a Periscope Broadcast?
Don't Be All Business.
How to Find Interesting Periscope Broadcasts
|Section 4: Professional Use Cases For Periscope|
Periscope Use Cases - Public Broadcasts
Periscope Use Cases - Private Broadcasts
How to Monetize Your Periscope Activity
|Section 5: Compliance and Future Use of Your Broadcasts|
How to Record Your Periscope Broadcast for Future Use
|This is the video I captured from my iPhone while broadcasting on Periscope during the "How to Record Your Periscope Broadcast for Future Use" lesson.
Mike Langford is a rare breed. His skills and experience uniquely bridge the financial services and the digital marketing world. As a 20 year veteran of the financial services industry and a pioneer in the use of digital marketing for financial professionals in their practices Mike has had the tremendous honor to work with world class firms in the retail and institutional business lines.
Mike's passion and commitment to the financial professional population is well known throughout the industry. He is a frequent keynote speaker on the topics of digital marketing, social media, digital video and mobile strategy at events sponsored by broker dealers, wire houses, asset management firms and others with large populations of distributed financial professionals.