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Periscope Failure- 5 Major Mistakes Broadcasters Make

Make your Periscope marketing efforts more effective by preventing these common pitfalls
4.6 (5 ratings)
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594 students enrolled
Last updated 2/2016
$15 $20 25% off
30-Day Money-Back Guarantee
  • 30 mins on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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This course is specifically for you if you are starting to use the Periscope app to:

  • start a business,
  • grow your social following,
  • build your personal brand,
  • spread awareness about a social cause,
  • promote an affiliate product or offer,
  • sell books and courses,
  • or build an audience around a topic or interest.

This course walks you through the 5 most common mistakes that people make while broadcasting on Periscope that annoy viewers or prevent your target audience from finding you.

After taking this course, you will be able to use Periscope more effectively for business, marketing, or for building meaningful social connections.

Who is the target audience?
  • If you are interested in using the Periscope app to start a business, grow a brand, promote a social cause, increase your social influence, or build an audience around any topic or interest, then this course is for you!
  • If you are NOT interested in using the Periscope app for live streaming, this course probably isn't for you.
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What Will I Learn?
Improve the quality of their Periscope broadcasts
Avoid some of the most common mistakes that annoy viewers on Periscope
Build more credibility and authority as a broadcaster on Periscope
Build better connections and relationships with their viewers
View Curriculum
  • Students should have a very basic understanding of what the Periscope app is and how it works.
  • Students should have the (free) Periscope app downloaded on their smartphone or iPad (helpful, but not mandatory to start the course.)
Curriculum For This Course
Expand All 9 Lectures Collapse All 9 Lectures 29:31
1 Lecture 02:04

Welcome to the course! In this short video you'll learn how the course is set up and how you can get the most value out of it.

I would love if you would take a second to introduce yourself over in the discussion section. You don't have to, of course, but I'd really like to know something about you. So don't be shy! Say hello, and and tell us a fun fact about yourself!

Preview 02:04
Watch This Parody/Example Video First -->
1 Lecture 04:23

Watch me act out some of the most common mistakes I see broadcasters making on Periscope. The video is meant to be a fun, tongue 'n' cheek example of what NOT to do on Periscope.

*Bonus Points* if you write down all the mistakes you see in the video before moving on to the rest of the lectures.

***Extra Bonus Points*** if you share your list of the mistakes you found in the discussion comments.

Preview 04:23
5 Common Mistakes Broadcasters Make That Annoy Viewers on Periscope
6 Lectures 19:42

Learn the most common mistake Periscope marketers and broadcasters make that is costing them tons of targeted viewers and followers.

Preview 04:02

Key Point Quiz #1
2 questions

Learn why using poor descriptions, or worse, not using a description at all, is a huge mistake - especially if you use Periscope for marketing or business.

Mistake #2: Sad Descriptions

Key Point Quiz #2
2 questions

No one likes to be sold to 24/7, but for those of you who want to use Periscope for business or marketing, you know that you need to promote your products and services to your viewers.

So what should you do?

In this lesson, you'll learn how to strike the perfect balance between overwhelming your viewers with annoying sales pitches and promoting yourself and your business in a way that creates a mutually beneficial relationship between you and your followers on Periscope.

Mistake #3: Your Broadcasts Are a 24/7 Infomercial

Key Point Quiz #3
2 questions

If you've spent any time in the internet marketing space, you've probably heard the phrase "providing value" thrown around a lot. But what does it really mean?

In this lesson you will not only learn the importance of providing value to your Periscope followers, but you'll also learn the different ways that you can make your broadcasts valuable so that your viewers keep coming back for more.

Mistake #4: Not Providing Value

Key Point Quiz #4
2 questions

A "CTA" or "call to action" is an important tool for building relationships and promoting effectively on Periscope.

In this lesson, you'll learn what a "CTA" is, why it's so important, and some common CTA examples that you can use in your next broadcast.

Mistake #5: Missing "CTA"

Key Point Quiz #5
2 questions

This is a super quick, 90 second recap of the most important points that we went over in the course!

90 Second Recap
1 Lecture 03:22

Now that you know what NOT to do, here is my #1 strategy for actually finding your target audience on Periscope.

[Bonus Lecture] The #1 Way to Get Targeted Followers on Periscope
About the Instructor
4.5 Average rating
400 Reviews
9,776 Students
5 Courses
Voice actor, audiobook narrator, and production trainer.

Krystal Wascher is a voice actor, audiobook narrator, and audio editing/production trainer. 

After narrating and producing over 30 books (and counting) she wrote the highly rated book, "Narration: A Beginners Guide to Creating Audiobooks for Audible and iTunes,"  in an effort to make audiobook production accessible to everyone.

Krystal is also the founder of KRW Media, an online education company that teaches audiobook narration and production skills. 

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