People Skills - How People Tick
4.4 (49 ratings)
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People Skills - How People Tick

Use Applied Psychometric Awareness to discover people skills to sell, influence and be universally liked
4.4 (49 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
434 students enrolled
Last updated 5/2016
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Current price: $10 Original price: $75 Discount: 87% off
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  • 2 hours on-demand video
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Gain practical insights into how people tick
  • Understand how to help people get to know you, like you and trust you
  • Examine human behaviour over the ages
  • Understand the ‘self’ and emotional intelligence
  • Learn how to adapt your behaviour and your own communication style to suit that interaction
  • Grow your business and personal progress by being universally liked
View Curriculum
  • No previous knowledge or skills are required
  • The opportunity to practise the techniques in social and work interactions would be helpful
  • A willingness to learn and try new things is essential!

People Skills - How People Tick

This course could rocket your sales, find you a soul mate, or even get you the job of your dreams. How? Every interaction in life comes down to people skills and making people tick. If you can understand instantly what a person is thinking and feeling then you can make them feel relaxed, welcome, and ultimately trust you. If you're working with people on a day to day basis, and want to portray your best side then this is the course for you.

Andy Edwards is an international speaker and widely published author, who's been teaching business skills to companies for over 20 years. He's taught all over the world, as well as online, and has an entertaining and practical teaching style. This course is guaranteed to keep you engaged and amused, and teach you life changing skills to transform your business and personal life.

Thousands of people like you are benefitting from APA (or Applied Psychometric Awareness). This simple, easy to learn yet POWERFUL technique allows you to understand what makes others tick – almost instantaneously.

The course overview includes:

  • Human behaviour over the ages
  • Theorists from Hippocrates to Jung
  • Introduction to Psychometrics
  • The Jungian ‘Attitudinal Functions’
  • Applying psychology to easily identified colours
  • Understanding the ‘self’, and building emotional intelligence
  • Identifying those ‘Not like me’
  • Your subconscious prejudices
  • Good day vs Bad day behaviour
  • Adapting and connecting to all kinds of people 
  • The golden rule
  • And lots lots more!


How does it work?

Well, imagine meeting your next customer or client.  Imagine your initial greeting of each other – polite and perhaps even a bit formal… Quickly, you mentally check three elements of their behaviour – and immediately understand their type.  You can now anticipate their decision-making process, their likely responses to your questions – their wants, their needs, their motivations and their preferences.

You consciously (but only slightly) adapt your behaviour and your own communication style to suit that interaction.  They will walk away from that meeting with an unconscious (or perhaps even conscious) sense of connection with you. “What a nice guy”.  “She seems a trustworthy person”.  “They made me feel really comfortable”.  “It seems like I have know them for years!”

A great practical illustration is found at my dinner table… let me explain… my two sons are both left handed.  It is a physical preference of theirs.  It’s not MY preference – I am firmly on the right handed preference spectrum.  But when they come over for a Sunday lunch, I set their places at the table with the knife and fork round the way THEY prefer.  Not MY way round… THEIR way round.  Now, this takes little or no actual work… almost no effort at all… but it DOES rely on my being aware of their preference.

In social and workplace situations, if we ‘set the table’ psychologically, for another person according to THEIR preferences – rather than our own, then we are connecting at a broader, deeper and more influencing level than ever before.  

I tell you now, if it’s better business results you’re after, then APA is a sure route to success; why?  Well, we all know that, people buy people first… probably even more so in your area of business.  Relationships – not money – are the true currency of business.  So doesn’t it make sense to understand how to help people get to know you, like you and trust you?  With Applied Psychometric Awareness this becomes a simple – yet incredibly powerful process.

If you like the idea of finding out more about yourself and others… and you want to know a few answers to the question “What makes people tick…?” Then let’s get started as soon as possible. 

Who is the target audience?
  • Those who work with people on a daily basis - in sales, teaching, management, or care
  • Not suitable for those wanting an advanced academic qualification in psychology
  • People looking for practical and applicable personality trait techniques to use in daily life
Students Who Viewed This Course Also Viewed
Curriculum For This Course
40 Lectures
2 Lectures 04:46

You may be wondering - what is this course about and why will it help me? This lecture will answer all your questions. Applied Psychometric Awareness will help you understand yourself and others better, to get insight into why you are drawn to some people and why others rub you the wrong way. You'll learn to adapt yourself to make everyone feel more comfortable, and recognise your own flaws and strengths. 

Preview 02:50

I am a full time professional business trainer, and the co-founder of the APA method. I'm passionate about helping people understand themselves and others, and use those still to work better in teams and be more successful individually.

Preview 01:56
PART 1 - Self Awareness
8 Lectures 14:07

In this section you'll begin taking challenges to learn more about yourself and your personality type. Depending on your existing levels of self awareness you may find it difficult to determine the answer to these quizzes, but you'll be given tools to help. Get ready to start understanding yourself a whole lot better!

Preview 00:53

Using this free online quiz you can find out what type of person you are. We're going to be using your personalised results a lot throughout this course so print them off and keep them to hand!

What's Your Personality Type?

When you start to think about what type of person you are and what defines you - career, hair colour, nationality etc - do you feel it puts you in a box? Characteristics about yourself are just a starting point, rather than a fact you can never change, and its the same with your colour profile. It's important to know it's just a default starting point rather than a box you're in. 

Preview 02:06

So, here's your first exercise - "I'm the type of person who". A question as simple as this can still reveal a lot about who you are and how you see yourself. It needn't restrict you but it gives us a starting point for us getting to know each other.

Preview 01:42

How can we measure uniqueness? The thing that makes you different to everyone else, and especially people in your team or family, can be quite a magical blend. Our differences make us stronger.

Measuring your Uniqueness

Psychometrics allows us to take a measure of ourselves and others so that we can begin to map where we are in relation to other people. You can use it to build relationships, help others, create trust, sell in business, and understand others better.

What is Psychometrics Useful For?

It's important for you to now take a moment to understand what side of yourself you are presenting in specific occasions, but also how that presentation is being perceived. Perhaps you think you're showing your best side but to others it is coming across badly. Something to think about!

Facing Reality

The final thing you need to do before moving onto the next section is to find out how others see you. Ask 3 other people across your life network and ask them what kind of person you are. You might be surprised about how they perceive you and how you are portraying yourself!

Getting an outside view
PART 2 - Perception
13 Lectures 39:21

In this next section we start to look at perception - how you see people and what groups look like from the outside. We'll also be introduced to some foundational academic theories that we'll build on throughout the course.

Preview 00:50

Could you line up everyone you know in order of preference? We're not going to ask you to, but it's an experiment that's been done before and has fascinating results. Do people like you as much as you like them? Or is there an imbalance?

TIme for a line up

When we first meet people the very first thing we do is try to feel out whether they are 'like us'. This is normally done through small talk and we can learn what people are like very quickly by using it. The questions themselves don't actually matter very much, but the feeling building between the two people can last a lifetime.

Passing the chit chat test

Right now - are you behaving? Of course you are! We are all displaying behaviours constantly and that's what this course will be all about.

Are you behaving?

Body language can be such a simple thing, but it's incredibly demonstrative and says a lot about who we are. In this lecture we'll challenge you to fold your arms in the opposite way to what is naturally comfortable to you. This really brings home how important it is to make people feel comfortable based on their natural defaults rather than assuming they do things the same as you.

Folding your arms

Even back before the existence of modern man, we used body language and small talk to scope out other beings and our relationship potential to them. In this lecture we look at primal instincts and how they relate to our actions today. 

Monkey Business

Right from day one of our childhood we are told by parents or teachers to 'Play Nicely'. We've already been conditioned about social interaction and how to accomodate others. Now we need to translate this playground advice to adult behaviours, Being considerate of the feelings and preferences of others is exactly what we are going to learn in this course. 

Play nicely

All the way back in 500BC Hippocrates came up with a theory that our behaviour was affected by five bodily fluids being in imbalance. Let's look into how we can still use his research today...

The personality doctor

In this video we fly you all the way to an international business conference in Germany to have a look at a dramatisation of the 4 types of people. This should help you visualise how the model translates into real life... and you may recognise some of the characters as friends, family, or even yourself.

The 4 Types of People - Demonstrated

So, what did you learn from that behaviour video? Did you see someone who was manic, over friendly, kindly, or over the top? It's all there but it depends entirely on your perception. 


Thankfully, we've now moved beyond these brutal treatments and now can study our brain from a less biological and more psychological angle. Behavioural science took a huge leap forward when Freud and Jung came along... let's take a look!

Medicine Progressed

In this video we'll look at Jung's theory of 3 continuums. Where you sit on each of these spectrums will help you decide what kind of personality style you have. Of course, you should remember that everyone moves along the spectrums through their days and lives so you're not restricted to just one answer.

Jung's Continuums

Next, let's put aside the Jung theories and instead convert the ideas into a more memorable colour structure. We'll now be using 4 different colour profiles to symbolise what personality type you default to.

The 4 Colours
PART 3 - Understanding your mind
6 Lectures 31:19

In this next section we look at taking a step back from your mindset. Noticing your own biases from your upbringing and world view, as well as things your subconscious adds in about people or situations, and what your own personal dark side might be. 

Preview 01:08

On a day to day basis we feel confident that our world view is the truth, but we should start to ask ourselves - 'what is real'? The way you see yourself and the world depends hugely on how you were brought up, where, and with what influences. It's important to be aware of your own biases and how they might affect how your portray yourself and how you see others.

Preview 10:11

People are different to you - and this is something you should start becoming comfortable with. If you can notice, understand and appreciate the differences it will help you work better in a team and produce amazing results. 

Balancing Yourself

You'd be amazed at how much you assume throughout your day to day life. A lot of things need to be assumed for simple daily life, but sometimes we need to take a second to asses what we are adding in with our own subconscious. 

What your mind adds in

This course has been all about understanding yourself, then others, and then trying to use it to make people feel naturally at home working/talking with you. Consider how self aware you truly are, and what flaws you may have that you can work on or try to portray differently. What do other people say about you?

The Dark Side

In this lecture we start to unpick how you can take your relationships to the next level. However people are coming across to you, it's worth taking a second to remember that they are just working within their personality type and doing what they think is right. Fight your inner difficulties with the opposite colours to you, and look at their strengths instead. 

Assume Good Intentions
PART 4 - Putting it into practise
6 Lectures 27:37

In this section we start to get into the practical application of how you can use these newly identified skills to interact with people. Firstly, we look at how you can tell just by looking at someone which colour they identify as, then we look at what to say or how to interact with each colour to make them feel happy and at ease. Finally we look at why difference is so important and how you can identify your default position.

Preview 01:00

Can you spot the difference between a red, green, yellow or blue person just by looking at them? In this lecture we investigate body language and how different types of people portray themselves. Set yourself the challenge of making assumptions about people simply by observing them, and then go talk to them to see if you were right.

Spotting Body Language

Incredibly, just by looking at people you may be able to tell what predominant colour they are. Body language can give a lot away about our personality and feelings so in this lecture we'll investigate that further.

Watching Interactions

In this lecture we start to put everything together and use it for influencing, or manipulating people around you. Whether this is customers, friends, networking contacts, or clients. It's up to you whether you want to manipulate, influence, or help people - it's all about intention.

Putting it into practise

In order to make people happy, at ease, and confident, you should adapt your behaviour and words to their colour. In this video we look at some key phrases and mottos to bear in mind when you're dealing with different types of people. Using these techniques will make others drawn to you and like you, but they are not designed as manipulation - instead you are accommodating others and ensuring you're using language to make them feel their best.

Dealing with each colour - what to say

As a wrap up of the last lecture here we will be recapping some key points about how to use these techniques and understanding their strengths and limits.

Key Learning Points
PART 5 - Reviewing Your 8 Type Profile
4 Lectures 08:38

In this final section we will look in more detail at your personality colour profile and to what degree it's right about you. Take a moment to take the quiz, and print it out to use in this section.

Preview 00:52

Using the Personality Type report that we partook in earlier now comes into action. You should read the report and judge which elements you feel are true or untrue about you. Annotate it with these comments and then we'll review those statements. 

The Exercise

Your final challenge is to get an outside opinion on your reactions to the report. Did you only disagree with the negative things in the report? And would others agree with how you see yourself based on the report? Don't see the negatives as just weaknesses, but a hint to be more aware of how others are perceiving you.

Getting Feedback

This final lecture is the Golden Rule... and why it's wrong. You might be surprised about the fact that we disagree with centuries of human evolution, but you'll soon see why.

Ignoring the Bible
Thank You
1 Lecture 00:55

Congratulations on completing the course! If you haven't already then please leave a review, and comment on the message board to let us know how you're going with applying the techniques.

Wrap Up
About the Instructor
Andy Edwards
4.3 Average rating
70 Reviews
884 Students
2 Courses
Motivational Speaker

Andy Edwards is an inspiring and motivating professional speaker who delivers memorable presentations and training interventions on business relationships, business growth, understanding others, leadership, influence, attitude, motivation and team-building.

As a business growth consultant, he helps business owner/managers to profitably increase turnover by at least 46% - and often much more!

As the founder of Re£ationomic$ (creating tangible value from business relationships), Andy runs events in the UK, Europe, USA, the Middle East and beyond.

A sought-after keynote speaker, masterclass presenter, trainer and coach, Andy is regularly booked for national conferences, staff conventions, away-days and AGMs for talks which are motivational, engaging, thought-provoking and fun.

Louise Croft
4.6 Average rating
833 Reviews
6,842 Students
21 Courses
Fashion Blogger and Lifestyle Coach

Hello! My name is Louise Croft, a professional fashion blogger, entrepreneur, freelance PR, and life coach, from England. I have a first class business degree and have worked in a wide range of industries across the world. I'm currently a digital nomad travelling the world while I teach and create courses.

I'm passionate about helping other people achieve their potential through all aspects of their life. I really hope my courses will help you do better in everything from your career to your personal confidence. Udemy is now my full time job, combined with my fashion blog, and I'm so excited to share these skills with others.

I'm constantly creating new courses both on my own and in collaboration with other experts, so let me know if there's thing you'd like to see in particular. Currently offering sales, negotiating, fashion, study skills, make up, skincare, coaching, creative writing, interview skills, and many more.

Thanks for reading and enjoy the learning journey!