Recurring income businesses are the Holy Grail, yet many people don’t realize how easy they can be to create. Discover how to simply build a passive income stream that pays you monthly in a niche YOU’RE excited about.
Create Passive Income With The Power Of Repeat Buyers That Pay You Monthly!
Brilliant Business Model - Fred Ferguson
I loved this course because this newsletter business model will work brilliantly with my SAAS products which are also billed monthly. Brian, Mark and Shane are excellent instructors and the course is all in as far as content goes so I highly recommend it. If you’re reading this I’m thinking you probably need it.
Simple Newsletter + Traffic = YOUR Formula For Repeat, Passive Profits
Discover a niche that you’re both excited about AND has huge profit potential. Then tap into a hungry audience that wants more, and is happy to pay for it every single month!
We’ll show you how to pick a winning niche, create your newsletters, and get in front of a huge targeted audience. You’ll find out how to automate delivery and payment for a truly passive income, all while building a tangible business asset worth thousands.
You’ll see how to set-up simple, high converting pages for your offer. And exactly how to drive targeted visitors into your funnel to maximize profits.
See how to source quality traffic for free and at very limited cost. When you’re ready to scale up or move on, you’ll know how to make the maximum profit from this virtually hands free business.
What Makes This Course Unique?
Learn from a team of 3 instructors who run their own, highly profitable membership site.
Tap into expert, step by step instruction in each of their areas of expertise:
Content creation from an expert who provides consulting services to international companies.
Sales funnel and traffic strategies from a top level online marketer.
Email marketing and free traffic methods from a highly paid email marketer and traffic consultant.
When it comes to creating YOUR passive recurring newsletter business, you’re in great hands, with a team of three instructors who are doing this themselves.
You’ll come out of this course with an EXACT model to follow to create your very own, passive income business.
Overview of your passive income newsletter funnel and business plan. See how simple this passive income system is. We will walk through all the parts in upcoming lectures.
The IM Rebels
-the NEW school of internet marketing
The IM Rebels are a group of three like-minded individuals who were drawn together while each following separate paths in the IM space.
And even though the tagline mentions “new school,” in actual fact their philosophy is about as old school as it gets. But more on that in a bit…
As individuals, each Rebel brings something different to the table and has a unique background. As a united front, The Rebels’ goal is to change the way internet marketing is both taught and perceived.In short, they want to make YOU a success.
Rather than hiding behind smoke and mirrors, The Rebels are about 100% transparency in all of their trainings and interactions. What you see is what you get, and when something comes out with The IM Rebels stamp of approval, you can be assured that it lives up to every single claim on the tin.
In the exciting and sometimes frustrating world of IM, there is one constant: hype. Too much of it, The Rebels believe. Excitement is great but too much hype can mislead prospective consumers, even lead them to make poor decisions. And that has led to many people having a perception of this industry that ranges from caution to considering it a complete sham.
So The Rebels aim to buck that trend. Go completely against the grain, if you will. Forego the hype completely and exchange it for 100% honesty, complete transparency, and a genuine desire to help those looking for guidance.
And that, in business terms, is about as “old school” a philosophy as it gets. Because these virtues seem to have gotten muddied up beyond recognition within this industry throughout recent years, however, it seems a value-system born of sheer modernity.
It’s rare, to say the very least.
So in this spirit of transparency and new-school excitement, let us say hello to each member of this dynamic, accomplished, and industry redefining team…
The IM Rebels Are:
Shane Farrell is the “been there, done that” guy in the IM space. From SEO to Amazon and plenty in between, he eventually settled on list building and never looked back. Also a successful solo ad vendor and partner in one of the largest SMS companies back in the day, he’s since turned to sharing his personal techniques for list building by releasing quality products that have been smash hits in the market. Also a successful coach, Shane’s reputation for integrity is second to none.
Mark Tandan, “The Goofball”, is the oldest member of The Rebels but still thinks he’s a kid. He started in affiliate marketing and moved quickly into product creation, again teaching only methods proven to work. With numerous award-winning products in affiliate and email marketing, he continues to practice what he preaches. He ghost writes emails and sales copy for some very big names online, and has worked extensively in affiliate recruitment for other highly successful marketers.
Brian Gray, ‘The Traveler”, was born in the US, grew up in Africa and now lives in Cambodia. To running out of gas crossing the Sahara or having his father kidnapped by actual rebels in Africa, he has some stories and adventures he could tell you! He uses his skills from 13 years in the education sector to now dive deep into analytics, traffic and testing and uses IM to continue to travel and explore. He has had clients like the EU, UN, World Vision, Vespa, Hennessy and Hyundai (just to name a few). He is our resident paid traffic and social media traffic expert.
What Brought The Rebels Together?
It wasn’t really a plan, it just sort of happened. One day someone stumbled upon an amazing product and decided to promote it. Which led to a relationship. This was rinsed and repeated a few times until the three individuals realized they had a LOT in common.
Namely, a general disgust with the overall IM situation. False promises, the whole “fake it till you make it” mindset, and all the other shenanigans.
As individuals, each Rebel had quietly been releasing quality products that have all delivered as promised, while trying to maintain a high code of ethics in every dealing.
When they got to know each other and realized they all shared the same ideals, the concept of The IM Rebels was born. And this is the result.
Can The Rebels Help You?
Well, that depends. If you wish to pursue a LEGITIMATE way of earning online, following proven methods that WILL require some work, then yes. If you want to be able to look yourself in the mirror and proudly tell your friends and family what it is you do, then most definitely yes.
Because as successful as each Rebel is individually, as a team, they’re pretty much unstoppable. And they’ll stop at nothing until each and every student of theirs becomes a success as well.
“After enough time in the trenches, I’m a bit tired of the whole ‘I’ll scratch your back if you scratch mine’ mentality. So my goal is to show you how to scratch YOUR OWN back and be self reliant in your success and results moving forward. Best part of this? You get to be your OWN person… and follow your own path to the riches that will follow.” –Mark Tandan
“I believe in teaching what you do! Product creation alone is not a business plan. I believe the most actionable trainings come from people sharing their own experiences and is what I aim to continue to do. This way I am providing maximum value while allowing you, the customer, to have an extremely high success rate following along with what I do everyday!” – Shane Farrell
“With my background in digital marketing, I realize the importance of having an overall strategy, and I put great emphasis on setting realistic, actionable goals that work to accomplish a master plan. If you’re in IM for a quick, easy buck, then all you are going to do is waste your time and money chasing fantasies. The reality is, it takes dedication and hard work to be successful, but for those who are willing to learn, we can teach you what it takes to set up a long-term profitable business.” – Brian Gray
We are the IM Rebels. And we couldn’t be more thrilled, honored, and excited to have you here joining us today. All the very best from ourselves and our families to you and yours. Now let’s craft some truly legendary experiences!
Thanks a million.
Get all the needed tools for your new email newsletter business from an auto-responder to domain name and a few necessary tools in between.
Learn what makes a great niche for your newsletter subscription and ideas to get you brainstorming.
Three easy niche research methods to never run out of content for your monthly newsletter subscription.
Over 80 main niche ideas and 225+ sub niche ideas to use for your newsletter. Each includes an audience summary and brief niche idea summary to dial in on the type of newsletter you wish to create.
Common newsletter mistakes to keep in mind as you progress and decide on your niche and content ideas for your newsletter.
The marketing and demographic research tools we use to better understand our chosen marketing and audience.
By defining your newsletter goals, you be able to quickly identify content that your subscribers will love and most importantly expect so they continue to stay a paying subscriber month after month.
Print this out and keep next to your computer. Fill out as reviewed in the video training and make sure your standards are always high and the content you provide maximizes the longevity of each and every paying customer.
Knowing who your target customers are will let you find native sources of traffic by targeting where your potential customers are online and how to best market to them.
Print out this worksheet and go through the steps to help you identify your target audience and ideal newsletter subscriber. This will make finding traffic easier and help you craft your sales page in a voice that speaks directly to potential subscribers on an individual level.
There are lots of different options out there when it comes to hosting and creating your website. In this lecture we explore all the different options and the pros and cons.
You'll need to create some pages on a website (don't worry, I show you how to do it) in order for this newsletter profits system to work. This lecture is just an overview of the different pages you'll be making.
Your opt in or squeeze page is very important because you can collect people's emails and get them in your sales funnel. In this lecture, I show you what needs to be included in your own opt in or squeeze page.
Now that you know how a squeeze page should look and function, you'll learn how to easily create your own squeeze page. In this video I'll set up a video background opt in or squeeze page.
Your sales page is another very important aspect of this system. Your sales page must be done correctly so you get the most conversions possible. In this lecture I cover what you'll need to include in your sales page and how to write it.
Here is a fill-in-the-blanks form that you can use to create your sales page script of sales video script. All you have to do is fill this out and you've got a rough idea of what your sales copy will be like.
What are the benefits of using a sales video.
What are the benefits of using a sales page with no video.
In this lecture we learn if you should be using a video sales letter or not.
Making a sales video or a video sales letter (VSL) may seem like a very daunting task, but if you follow these steps and use these tools, you'll have a professional video sales letter or sales video in no time!
One of the necessary pages you'll need to make is your Thank You Page. This lecture covers everything you need to include on your Thank You page.
Buying professional graphics all the time can get very expensive. Here are two, easy ways that you can create your on professional looking graphics, with zero graphic design skills. These are tools that we use all the time.
Pricing is important because if you price your newsletter too high, then you won't get many buyers, but if you put the price too low, it will be difficult to make any ROI (return on investment) from your traffic campaigns. In this lecture we cover how you should go about determining how much you are going to charge for your newsletter.
Your newsletter needs to follow a professional format and structure. In this lecture I give you an overview of how your newsletter should be structured.
Content is CRUCIAL for your newsletters. If you have great content, then you won't have many people unsubscribing...but if you have weak content, you won't keep your subscribers long at all (and you'll probably get some refund requests) In this lecture I cover how to find great content to use in your Newsletters.
The six major types of content you should mix and match each month in your newsletter to keep your subscribers happy, engaged and subscribed month after month.
Staying organized is very important. Here are the free tools that I use to keep my newsletters, content, and projects organized.
These are the last two elements of the newsletter that you'll be creating. Both the editor's letter and the sign off are very important, but you can complete them both in no time by following the simple steps in this lecture.
Let's take a minute to organize your new paid newsletter business and make sure you have everything ready from opt-in page, first few issues, niche content, business goals and all corresponding URLs ready to go before putting your new passive profit machine together.
Download and print this checklist to keep by your side as you make the final steps to set your newsletter live to the world. Keeps track of all the essential pages, steps, goals, traffic sources and accounts in one easy place to stay organized and on track while building your newsletter business.
Let's walk through setting up your newsletter using the autoresponder Aweber. Ideally you'll want to set up at least 2-3 newsletters before you start driving traffic, sales and subscribers. Aweber is one of the major email autoresponders on the market that will help you automate this entire passive newsletter profits business.
Let's walk through setting up your newsletter using the autoresponder GetResponse. Ideally you'll want to set up at least 2-3 newsletters before you start driving traffic, sales and subscribers. GetResponse is one of the other major autoresponders on the market. You can also use paid autoresponders such as MailChimp, CampaignMonitor or Constant Contact. The set up process will be very similar in those as well.
Get the benefits and drawbacks of your three payment and automation solutions and decide which is best for you. We cover setting up your newsletter business with each solution, the key point here is you pick one and run with it.
WarriorPlus.com will allow you to automate everything from new subscribers getting added to your autoresponder, handling payments through Stripe.com and the additional bonus of being able to recruit affiliates to promote your newsletter and drive more customers.
JVZoo.com is similar to WarriorPlus in the automation features and ability to recruit and handle affiliate payments but differs in one key factor. You can use PayPal for monthly recurring payments vs WarriorPlus that only allows Stripe.com to accept monthly payments.
Tips to keep in mind before you start driving traffic to either your opt-in page or sales page. This will help you save time and stay focused in driving traffic and allow you to grow your business faster with more subscribers without wasting time or money.
This is one of our favorite FREE traffic methods and for good reason! You can find highly targeted traffic in ANY niche and the visitors are actively engaged in your niche and looking for solutions to their problems. You can plug yourself right in as a niche authority and grow an audience very quickly spending only 20-30 minutes a day.
This is another FREE method to get very targeted traffic in any niche and quickly position yourself and your newsletter as an authority in ANY niche. This is a method that grows in effectiveness over time and the traffic is evergreen and increases over time.
This method plain makes sense! Grow it over time as part of an evergreen and long term strategy to get organic traffic that will translate into subscribers and paying customers for your newsletter.
This method gives you long term stealth traffic siphons strategically placed where your audience lives and also allows you to siphon new targeted subscribers right from authorities in your newsletter niche.
What exactly affiliate marketing is and why it's an untapped resource in this business model. Discover why it's such a powerful traffic source for increased sales and conversions for your newsletter.
Exactly where AND HOW to find affiliates that will gladly promote your newsletter business.
Build win-win relationships so you'll have partners willing to promote your products for life. Discover exactly how to approach, pitch and maintain relationships with affiliate partners.
Motivate affiliates to WANT to promote for you by positioning your offer correctly. Learn a simple mindset shift to make this happen, discover a basic tool for attracting traffic, and how to maximize your offer's exposure.
Get your offer in front of the top affiliates in your niche. Links and best practices for maximum results are included.
This is one of the top paid traffic sources you can use and for good reason. No matter your newsletter niche you'll be able to find the exact audience that will subscribe and become a paying member for the long term.
This advertising platform is a honey pot of very cheap ($0.05!) clicks that convert into subscribers and buyers. It is super simple to use and we've included our 24 page guide on maximizing and getting traffic starting today to your newsletter opt-in.
We love this source of traffic because of five massive benefits:
1) It’s almost like anything goes
2) You get super cheap clicks
3) You can send the traffic send pretty much anywhere, it’s a little bit like the early days of Adwords
4) No matter your newsletter niche, you can find buyers.
5) It's easy to set up new campaigns and find winners to scale larger.
Take this training and run with it if you want to use paid advertising to grow your newsletter business!
Get highly targeted traffic from the #4 website in the world. This is growing in popularity from marketers every day and is the modern day paid traffic gold rush. You can find your audience here and serve ads to people ready to subscribe and join your newsletter.
LCV or lifetime customer value is an important metric to know and measure monthly to know how successful your newsletter is and when you are ready to start paid advertising. Know your LCV and you'll know how much you can spend per lead for new customers and scale your paying subscriber base VERY quickly.
There isn't a one size fits all for setting your newsletter price. We review some other very popular pricing options to test and consider based on your niche. We constantly test new price points until we find that 'sweet spot' that converts customers at the highest percentage. Learn how you can implement these pricing strategies into your business.
Just because a person doesn't join your newsletter and become a paying member at their first exposure, doesn't mean they won't in the future. In fact most people take 3-7 exposures to your sales information before making a positive purchase decision. See how to easily create a compelling follow up email series that turns more people into buyers and repeat customers!
Lead magnets are usually used to give away in exchange for a visitors email address. There are several formats and styles that can be created easily. You can also use lead magnets for high quality email marketing content like we do! Make sure you download the resource of 101 lead magnet ideas and put to immediate use!
***These are also great for newsletter content and blog posts***
Swipe this 7 day email series to use as a template for non-buyers of your newsletter. This is a key component to maximizing conversions and exposure to your newsletter, as well as profiting from even subscribers that don't buy your newsletter!
This is a simple way to add a ton of value, increase your conversions to paid subscribers and build a rabid audience and make more money with your newsletter.
Discover just how profitable your recurring newsletter is in real terms. If you ever decide to move on, you'll be pleasantly surprised by how much you can sell this asset for. Now you have 2 businesses in 1, with the option to continue earning passive recurring income, or easily exit for a cash windfall.
Let's cover the basic outline of your new passive income newsletter business and review the steps again for massive success.
We have taught this course to hundreds of students off the platform and will cover some of the most frequently asked questions when it comes to creating a passive income with a monthly paid newsletter. Any questions that are not answered and you still have, please do take the time to start a discussion so we can respond and help you on your path to success!
I love digital marketing and everything that comes with it.
I'm partner of a successful digital marketing agency and I've done work for EU, UN, World Vision, Hennessy, Vespa, Corona Extra, Krispy Kreme, Canon and Hyundai (just to name a few).
I was in the education sector for over 13 years, and I loved it, but then transitioned into digital marketing and eCommerce (more freedom when you work online). I realized I didn't want to give up teaching, so I decided to teach online.
So, you've come to the right place if you want to learn:
How to Set up a Profitable Online Sales Funnel
How to Increase Traffic and Conversions
How to Set up a Social Media Marketing Agency (from home)
How to Use Retargeting and Remarketing to Increase Conversions
How to Do YouTube Paid Advertising
How to Create Facebook Apps For Clients (or your own business)
All courses have a 30 Day Money Back Guarantee, so it means no risk to you.
The Life of Brian
It's a pretty long and crazy story, but since brevity is the soul of wit, I will be brief. I'm from the US, but I've lived most of my life overseas. I've lived in Chad, Kenya, France, Japan, Guam, China, Thailand, Cambodia and Armenia. I love traveling, learning, exploring, teaching, reading, writing, philosophy, philanthropy, snowboarding, tennis, chess, soccer, all beach/water sports, music and family & friends (that is a very abbreviated list). I work from home which means I get to spend more time with my wife and son, and I get to blast heavy metal all day. It's a great life.
I've had the pleasure and good fortune to provide copywriting services to numerous businesses and online marketers.
While specializing in email marketing, I truly enjoy creating top converting sales copy for creators of softwares and digital information products.
Many of my clients have gone on to tremendous success after utilizing my copy services as a part of their marketing programs.
I'm one third of the IM Rebels with Shane Farrell and Brian Gray. We co-instruct numerous courses here and also share our experiences and 'what works' on our blog weekly.