Paid Marketing Fundamentals: Strategies for Success
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Paid Marketing Fundamentals: Strategies for Success

101 to Creating a Successful Marketing Campaign
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
0 students enrolled
Created by Luna vega
Last updated 4/2017
English
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • In this class you will learn, how to decide on a paid marketing strategy that will get you the best return on your investment. You will also learn how can you pick a channel which will help you get more customers, increase your revenue and brand awareness.
View Curriculum
Requirements
  • You should have a basic digital marketing understanding. Ideally, you should already have a FB Business Account & Google Ads Words Account.
Description

Digital Marketing, especially Paid Marketing, can get pretty confusing. One day Facebook Advertising is the holy grail, the next Instagram Advertising, and the other Youtube; but every time you try to put any of these channels in action you get disappointing results. 

In this class, we will break down each paid digital marketing solutions available out there so you can better forecast your outcome, and start seeing tangible results next time you launch a campaign.

  • We will review the potential and limitations of each channel.
  • We will discuss how you can identify opportunities
  • We will review how you can set goals and budget - to help you create a customized strategy which will fit your business needs.

The goal of this class - is to provide you with a toolkit so you can put in place realistic budgets - schedules and objectives when setting up your next marketing campaign.


By the end of the class - you will have all the information you need to set-up a comprehensive paid marketing campaign…  

Who is the target audience?
  • This class is for anyone who is looking to learn more about the components of Digital Paid Marketing; whether a CMO at a Startup; or a burgeoning entrepreneur. If you are looking to start getting your name / brand / ecommerce business out there, in an effective way, this class is for you.
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Curriculum For This Course
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Paid Marketing Fundamentals: Strategies for Success
8 Lectures 55:48



Setting Goals
09:37

Pick A Channel
06:03

Sales Funnel
11:28

Setting-up Your Campaign
06:16

Class Slides & Assignment
01:21
About the Instructor
Luna vega
4.0 Average rating
0 Reviews
19 Students
2 Courses
Fashion Ecommerce Consultant, Author

Luna Vega is a top-notch fashion e-commerce consultant, best-selling author, and sought-after speaker based in New York city. She was named one of the top fashion e-commerce podcasters by Propelad. She is the co-founder of Ecommerce Academy.

Luna has worked on a range of large-scale digital campaigns for a long list of Fortune 500 clients. When she’s not in New York, Luna flies from city to city helping put fashion brands on the map while looking for wild platform shoes to add to her collection.