Outsource your idea | Launch your business for 1/4 the price

Got an idea? Make it a reality for a fraction of the price. The complete guide to launching your idea via outsourcing.
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  • Lectures 102
  • Length 20 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 7/2015 English

Course Description

What do Slack, Skype, Fab, Klout, and GitHub have in common? They all started by outsourcing their product development. They didn't have technical founders, they didn't recruit a team of in-house engineers, and they didn't have gigantic development budgets. Oh, and did I mention that they're now collectively worth over 20 billion dollars?

Every single company or startup outsources in one way or another. Whether it's your product development, your advertising, your testing, or your customer service - you need to be equipped to take advantage of the opportunities that outsourcing presents you. As an entrepreneur, outsourcing is an essential skill for saving money, being lean, and being successful.

Outsourcing is the go-to strategy for saving time and money in order to launch ideas that otherwise would never make it to market. You can build a world class product without hiring an in-house team or recruiting partners. When you finish this course, you'll be able to outsource like a professional. You'll cut your development costs by up to 90% and become a much more capable and skilled entrepreneur

At the end of this course, you'll be able to:

  • Create, conceptualize, and map out your idea in a way that anyone can easily understand
  • Take your idea, create visual wireframes, mockups, and prototypes that are crucial for solidifying your vision and communicating it effectively
  • Sketch, rapidly build, test, and collaborate on your feature ideas
  • Understand, in intricate detail, the forces that effect your outsourcing project and how to position your project to be successful
  • Write job descriptions that bring in the best bids
  • Put together professional documentation for your idea and identify potential pitfalls before you spend money
  • Select the best possible long-term team using a framework that's built over 100+ professional outsourcing projects
  • Employ advanced techniques for getting the best price and cutting your deployment time in half
  • Tailor popular tools like Asana, Trello, and Google docs to masterfully run your outsourcing project 
  • Spot bugs before they become a significant problem

What are the requirements?

  • No course pre-requisites
  • Access to a computer and broadband internet is needed

What am I going to get from this course?

  • Understand what is and isn't outsourcing
  • Validate your idea's preparedness and eligibility for outsourcing
  • Plan on budgeting and ways of reducing the project cost before starting
  • Navigate and operate outsourcing platforms Upwork and Freelancer
  • Use advanced search criteria to locate specific outsourcing partners
  • Build a contracting strategy that works with your level of experience and your idea's level of progress
  • Figure out your ideal price point and preferred region
  • Write job titles, descriptions, and settings that bring high quality bids
  • Conceptualize your idea through the Sx5 framework to solidify your featureset
  • Decide which features to include (and drop) in your project's first iteration
  • Rapidly sketch your ideas like a professional
  • Use wireframing tools like Balsamiq to quickly put together idea mockups
  • Break through creativity blocks and keep your project ideation going
  • Use prototyping tools to add interactivity to your mockup and pre-test features before slating them for development
  • Create mockups and demos that deploy natively on tablets and phones
  • Use advanced techniques for quickly bringing your project together
  • Employ best practices for outsourcing, such as hybrid rates, managing tone, and navigating legality
  • Use Asana and Trello to keep your project on track and increase project transparency
  • Bug hunt and run QA tests like a professional
  • Navigate the most common scenarios that arise from outsourcing

What is the target audience?

  • Anyone interested in launching a business or product idea
  • Anyone interested in learning the intricacies of outsourcing and the best ways to contract work
  • Anyone interested in improving their skills in project or product management

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction (39 minutes)
Course overview
Preview
07:34
First thing to do
Preview
00:58
What is outsourcing?
Preview
06:27
What is it good and not good for?
12:12
How much should I budget?
12:13
Section 1 review material
26 pages
Section 2: Getting Started (70 minutes)
Where to find outsourcing firms and freelancers
07:46
Introduction to Elance
19:31
Going further in-depth with Elance
02:43
Introduction to Upwork
19:38
Going further in-depth with Upwork
05:51
Introduction to Freelancer
08:44
Other techniques and platforms for finding contractors
05:38
Section 2 review material
24 pages
Section 3: Dive Deeper (63 minutes)
Choosing your ideal subcontractor strategy
08:24
Deciding between a firm or freelancer
19:52
Understanding how to choose from the best outsourcing zones
18:34
Understanding price & autonomy
08:08
The "Goldilocks Syndrome"
07:39
Section 3 review material
47 pages
Section 4: Posting Expertise (84 minutes)
Writing the right title
09:03
Practicing with titles
12:37
Writing the right description
11:04
Getting hands on with writing descriptions
15:09
Getting the settings right
19:01
Reviewing your settings
17:20
Section 4 review material
20 pages
Section 5: Plan Your Outsourced Idea (Optional) (48 minutes)
The Sx5 framework for solidifying product ideas
18:28
Coming up with strategy, Sx1
11:27
Coming up with scope, Sx2
18:23
Section 5 review material
31 pages
Section 6: Documentation (71 minutes)
Creating an overview
05:51
Adding the functions section
10:29
Going further in-depth with functions
10:33
Creating the pages section
19:48
Creating parameters
10:50
Creating the users section
11:07
Adding comments
02:49
Section 6 review material
22 pages
Section 7: Building a Low Fidelity Wireframe (128 minutes)
Intro to sketching
01:10
Materials for sketching
03:45
Sketching it out
08:13
The finishing touches
14:55
Upgrade to a tool, getting started with Pidoco
10:24
Getting used to the features in Pidoco
11:41
Creating a quick sitemap
14:48
Site elements to start with
05:37
Using templates to save time
02:32
Handling images in Pidoco
09:49
Adding and controlling layers in Pidoco
08:07
Annotating everything
10:46
Alternative: Using Balsamiq for quick wireframing
19:39
Alternative: Using Balsamiq continued...
03:32
An example project created in Balsamiq
03:10
Section 7 review material
54 pages
Section 8: Creating a Demo for Outsourcing (Optional) (48 minutes)
Introducing M.A.P.
10:00
Adding interactivity to your prototype
15:02
Collaborators and reviewers
12:59
Creating a tablet version
09:56
Section 8 review material
19 pages
Section 9: Selecting the Best Person (41 minutes)
Reviewing bid language
09:29
Bid language
13:44
The response rate test
06:28
Dissecting the bid rate
11:07
Section 9 review material
20 pages
Section 10: Strategies for Getting the Best Price and Experience (44 minutes)
Strategy: The $50 test
04:12
Strategy: Rapid cycling posts
04:54
Strategy: The Keyer question
07:43
Strategy: Repeat the project back to you
04:12
Strategy: Get them off the platform
04:22
Strategy: The long term strategy
05:18
Strategy: Messaging freelancers
07:13
Strategy: Dividing specializations
06:25
Section 10 review material
35 pages
Section 11: Outsourcing Best Practices (83 minutes)
Five pillars for evaluating contractors
15:52
Six red flags for contractors
07:49
Response rate sets the tone
04:41
How important is site reputation?
04:54
How to handle referrals
03:14
Is outsourcing a long term solution?
05:54
How to handle extra work
02:08
Legality with outsourcing
10:58
Fixed rate versus hourly rate - use my method
09:36
What is good? Avoid this trap
09:12
Outsourcing and protecting your IP
08:57
Section 11 review material
48 pages
Section 12: Managing Your Ongoing Project (23 minutes)
Getting introduced to Asana
12:25
Getting better with Asana
10:01

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Instructor Biography

Evan Kimbrell, Founder of Sprintkick | Ex-VC | Ex-startup founder

Hi, I'm Evan Kimbrell. Thanks for checking out my course.

Currently, I'm the Founder and Director of Sprintkick, a full-service, referral-based digital agency based out of San Francisco. Over the past four years I've overseen the development and launch of over 100 web and mobile apps. Clients range from two-man bootstrapping startups to multibillion dollar Fortune 100s like Wal-Mart, Dick's Sporting Goods, and GNC.

Prior to Sprintkick I worked as a VC for a new firm called Juvo Capital, based out of L.A. I spearheaded the firm's expansion into Silicon Valley and into the Consumer Web tech category.

In the long long ago, I was a co-founder for an educational software startup called ScholarPRO that raised a ton of money and then spectacularly blew up (in the bad way). Before it exploded like the Death Star, I went through five tech incubators (yes, five): Tech Stars, Excelerate Labs, MassChallenge, Babson Venture Program, and Sparkseed.

I'm an avid Airbnb host for the Fisherman's Wharf district of San Francisco. My space has the #1 search ranking for my area, has hosted over 200+ people, and is currently booking out 18 months in advance. I've helped multiple hosts get their properties listed and their prices per night maximized. Results range from an extra +50% in price for established hosts and +400% for brand new hosts.

Hope you enjoy my courses!

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