Online Business Startup Blueprint
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Online Business Startup Blueprint

This course will teach you how to start and grow your online business, from idea to website best practices.
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1 student enrolled
Created by Ericka Richardson
Last updated 11/2015
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 1 hour on-demand video
  • 1 hour on-demand audio
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Discover your passions, choose a product or service that will add value to your ideal audience AND learn how to market that product to your ideal audience. This course will teach you how to make an income working online, part-time ore full-time.
View Curriculum
  • This course is available in audio and video (.wmv)

The Online Business Startup Blueprint was created just for you if:

  • You are not sure exactly how to get started earning money online
  • You just want to make a part-time income selling products online
  • You want to replace your full-time income working online
  • You want to learn how to market your offline business
  • You want to learn how to optimize your online presence
  • You want to become an authority in your space

If you can relate to any of the above descriptions, this course is definitely for YOU! This course is for beginners, but is also for those entrepreneurs who are still trying to "figure this online thing out."

I assume you know nothing. Therefore, I speak to you in a language you understand and can easily follow along with.

I love to teach and share with others, and wanted to make sure that this course will help your business grow or get unstuck in six easy, thought and action-provoking modules.

Who is the target audience?
  • This online marketing course was designed with new entrepreneurs in mind. This course teaches online networking, relationship building, email marketing basics, product selection and social media profile optimization.
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Curriculum For This Course
16 Lectures
Introduction to Online Business Startup Blueprint
2 Lectures 06:31

Online Business Startup Blueprint is a self-paced course designed with the new entrepreneur in mind. There are six modules that will take the student from the beginning thought process of discovering their passions, through to the end process of finding which product or service to market.

The six modules are:

Module 1: The first to-do’s for starting an online business

Module 2: Online marketing

Module 3: Online platforms

Module 4: Email marketing

Module 5: Products

Module 6: Your website

I have included bonuses and an awesome list of 30+ resources that will help the student be more productive in their online business.

There is a great, valuable information on social media, networking and email marketing. This course will help any new online business owner drastically shorten their learning curve.

All the student needs to do is:

  • Come with their best creative efforts and
  • Be ready to take massive action!

Preview 02:27

Because most people learn better with visual aid, this video highlights what is taught in Module 1.

Preview 04:04
Module 1: The first steps in starting an online business
2 Lectures 07:20

In this audio, you will learn how to discover your passions and how your passions are important to any business startup. You will also learn how to identify your ideal audience for your business.

(Audio) Module 1: The first steps in starting an online business

After this module, you will have a much clearer vision for your brand. You will know:

  • What are you passionate about?
  • Who else is passionate about this same topic?
  • What. online, do these people "hang out"?
  • What skills, knowledge and resources have you acquired over the years?
  • How could you use these skills, etc. in an online business

I urge you to take as long as you need, after going through this module, to answer the above questions. These questions are designed to help you narrow down your focus to one specific niche that could be great for you to build a business around.

Preview 01:19
Module 2: Online marketing
2 Lectures 18:25

Now, it is time for you to learn all about marketing... what exactly is marketing? What's the purpose of marketing? Most importantly, how to optimize your online marketing efforts to obtain maximum results.

(Audio) Module 2: Online marketing

In this module you will learn:

  • What exactly is marketing?
  • Why marketing to your ideal audience is so important
  • The various types of marketing.

After you complete this module, I urge you to complete the included Online Marketing Plan and Template, that I have provided you with. This exercise will help you find your ideal audience and develop the messaging to reach them.

Remember that your brand is the unique way in which you speak to your audience. Don't try to copy others. Find your voice!

Preview 09:14
Module 3: Online platforms
2 Lectures 24:22

Online platforms are extremely important to know! Where and how to reach your ideal audience is crucial to the growth and survival of your business. In this module, you will learn about the most common platforms, how they differ and how to best use them.

(Audio) Module 3: Online platforms

After completing this module, you will be know:

  • Which online platforms to use to reach your ideal audience.
  • How to optimize your profile on each online platform, for maximum exposure.
  • Why blogging is essential to your online presence.

Remember... Choose no more than three online platforms.


(Video) Module 3: Online platforms
Module 4: Email marketing
2 Lectures 13:23

You will learn why email marketing is so vital to the growth of your business, putting you ahead of many young online businesses. You will learn why email marketing is so important, PLUS the Do's and Don'ts of sending emails to your list.

(Audio) Module 4: Email marketing

Email marketing is a huge piece to the puzzle for any business to grow. In this module, the student will learn what to do and not do, in their email marketing campaigns.

(Video) Module 4: Email marketing
Module 5: Products
2 Lectures 23:03

Figuring out what products to sell online, or services to offer, is usually one of the hardest decisions to make for many new entrepreneurs. In this module you will learn about the most common types of products sold online. This thought-provoking module was designed to help you shorten your business ideas list.

(Audio) Module 5: Products

After discovering their passions, the student will be guided through the thought process of deciding what type of products or services to market to their ideal audience.
(Video) Module 5: Products
Module 6: Your website
2 Lectures 15:15

Congratulations! After being thorough, thoughtful and creative, you are now ready to give your brand a home! This module discusses the different ways to start your website, as well as website best practices.

(Audio) Module 6: Your website

(Video) Module 6: Your website
Bonus Videos
2 Lectures 15:08

In this bonus video, you will learn how to pick a niche and prove that you can make money with it. This system is used by many marketing "gurus", but only taught by a few. This information was created to save you time, energy and money while exploring your business ideas.

Bonus Video #1: How to pick a niche/ The Prove It's Profitable Test

You probably chose to take this course because of the video content, right? Well, video is the most favored method of delivery because that's what most consumers want.

Well, I've included this bonus video to show you how to deliver your content using Microsoft PowerPoint, just as I created this video course for you.

It's highly effective and very easy to do! Once you get the hang of it, you'll be able to create awesome looking videos for your audience in no time!

Bonus Video #2: How to create awesome videos using PowerPoint
Online Business Startup Blueprint Quiz
0 Lectures 00:00

The purpose of this quiz is to ensure that you have a thorough understanding of how each online platform can help you identify and attract your ideal audience.

Online Business Startup Blueprint Quiz
7 questions
About the Instructor
Ericka Richardson
0.0 Average rating
0 Reviews
1 Student
8 Courses
aka Coach Ericka

I am a Certified Life and Business Coach, as well as a Business Consultant. I specialize in teaching Business Basics.

After speaking with too many new and struggling entrepreneurs, I realized that they were stuck in their business because they didn't have many of the key elements in place, to start or GROW their business.

I employ my 30+ years of education, training and hands-on business experience to help drastically cut your learning time down to a fraction!

I have a deep passion for learning how to GROW personally and professionally. I then teach others to do the same. 

Through 1-on-1 and group coaching, I'm able to identify where a client's business brand needs strengthening.

I use all of the case studies, I encounter, to enhance your online learning experience, while taking one of my courses.

This is the best tried and true method, in my opinion. It's the same method I've been using for 20+ years!