How to Create Irresistible Nonfiction Book Titles - Proven
4.8 (22 ratings)
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How to Create Irresistible Nonfiction Book Titles - Proven

For Nonfiction Authors - How to Sell Books - Number One Thing That Influences Book Sales - Effective Book Title Creation
4.8 (22 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
2,398 students enrolled
Created by Ian Stables
Last updated 8/2017
Current price: $12 Original price: $95 Discount: 87% off
4 days left at this price!
30-Day Money-Back Guarantee
  • 1.5 hours on-demand video
  • 1 Article
  • 1 Supplemental Resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion

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What Will I Learn?
  • Sell a lot more nonfiction books on Amazon - or ebooks elsewhere
  • Easily create book titles that sell more
  • Boost book sales without any other changes
View Curriculum
  • Have or will have a nonfiction Kindle book
  • Know how to write a nonfiction book

For nonfiction authors

Hi. My name is Ian Stables, author of more than fifty Kindle books. Several of which became best-sellers.

I'm going to show you how to really boost the sales of your nonfiction books.

There is one thing that sells books more than anything else.


Student review:

"Good clear information and reason why the one thing is so important."

Helmik Doherty


Is it your book description, cover, social media marketing, Youtube videos, keywords?

Those things are important. However, there is one thing that influences your results more than anything else.

I accidentally discovered the secret to top sales several years ago with my second book. That book was a top seller for more than two years. It outsold every other book I produced.

Since then I published many more books. Even though several became best-sellers, I wasn't able to duplicate the results of my top seller.

I spent a long time trying to figure it out. I worked out what the main sales influencer was. However, I didn't know what made it generate top sales results. Until now.

When I moved to teaching courses on Udemy, I finally discovered the ingredients and how to include them for top results.

I'm going to show you what it is and how to do it in this course.

You will learn...

  • The one thing you should focus on
  • The three parts that make it sell
  • Formulas that attract most readers
  • How to make it what readers want
  • The big key that gets most sales
  • How to use high powered curiosity
  • Words that have proven to boost sales
  • Words that don't work as well as people think

I will show you the most simple effective methods that make your one thing get top book sales.

Enroll now and let me show you what I've discovered gets most nonfiction book sales.

Who is the target audience?
  • Nonfiction self-published author
Compare to Other Book Marketing Courses
Curriculum For This Course
19 Lectures
1 Lecture 03:23
The biggest sales producer
2 Lectures 10:15

What I've discovered to produce most book sales.

Preview 07:14

Why you need to focus your efforts on this.

Why is it important?
The three ingredients that get best results
8 Lectures 40:19

The three ingredients that make it sell.

Three ingredients that get most book sales

You first need this or it won't work.


This is the main thing that will get the sale.

The big key

Simple effective way to find your big key.

How to find the big key

Super effective recipe I learned from a successful presenter.

The brilliant recipe

This creates a title that sells with the power of curiosity.

The curiosity formula

Do this and your book will stand out from the rest.

The difference that sells more

This is very powerful. It puts curiosity on steroids.

The powerful name technique
Shortcuts that work very well
2 Lectures 13:34

Easy way to know what appeals to your readers.

The easy but effective method

You will know it works in advance.

What's proven to work
Extra ingredients that boost sales
2 Lectures 05:37

A lot of readers want this. I'm one of them.

Readers really do want this

There are certain words that really do ramp up book sales.

Words with almost magical power
Important considerations
2 Lectures 08:45

There is a certain length that works best.

Short or long?

Many authors think this works. I didn't find it did. Don't waste your time.

What doesn't work well, like you thought
2 Lectures 05:16

What you need to do.


Bonus Lecture: More
About the Instructor
Ian Stables
4.4 Average rating
624 Reviews
20,943 Students
15 Courses
Best-selling author with more than 20,000 Udemy students

Teaching more than twenty thousand Udemy students.

"We should always continue to improve."

"I love to find better, easier, faster, and more efficient ways to do
things. I then like to help others by sharing what I've discovered."

"You can do anything, within reason. You just need to know how."

I want to help as many people as possible with what they want to improve in their lives. I have done that through my writing since 2001.

Would you like to make nonfiction book writing easy? This is what my first course, Write In Steps, does.

More courses to come.

My history:

I gave my first talk when I was aged twelve. This was in front of over one hundred people. I followed a program designed to improve public speaking and teaching.

I learned computing and went on to develop a computer system to run a business in herbs and spices. This was designed to allow complete novices to generate customer orders and delivery notes. It then allows the finished order to be processed and then invoiced.

I'm telling you this because I want you to understand something. I have always been keen on learning new things. Not only that, but I like to make things work better. So when I found writing books hard, I started to improve my system. The result is that I now have a system that is streamlined and far more efficient. It allows me to produce quality books that readers gain great benefit.

Part of my innovative mentality means that I am always reading about new ideas. I have also learned a lot by viewing instructional videos on Udemy, Youtube, and the like. There's always something new to learn. I take the best from everything and re-assemble it into a better improved process. I temper it with my own personal experience. Continue to make further improvements. Finally, as I like to help others, I teach this knowledge on via books and now video.

I started writing content for the internet in 2001. In 2012 I wrote my first Kindle book, which was published on Amazon.

I have had several best-sellers. My first one was The Easy Way To Clean. It remained my best-selling title for around two years. I currently have more than fifty titles published.

My aim is to help as many people as possible with my experience and knowledge. I also aim to encourage many others to share their knowledge.