You're ready to get your Indie On and the next big step is cultivating your newsletter list.
Don't be discouraged. You can do it! And I'm here to help.
With this course, you not only learn how to get subscribers to join, but you learn how to keep them and how to get them to click what you're sending out.
Because a newsletter is gold and should be treated as such.
You'll soon have access to over 100 lectures based SOLELY on helping your Indiepreneur spirit SUCCEED.
Check out the curriculum list below - filled with lessons on every aspect of the newsletter and its uses, and also on
Did I mention worksheets? Oh yes, with all the worksheets, I break down everything into easy-to-use action steps.
From start to finish, I'll show you how to set up
Jump on this! Find your indie! You're building your dreams.
Do it! I'm here to help you!
How to research the best Email Marketing Service providers.
What is the purpose of a newsletter?
A worksheet to define the purpose of your newsletter.
How to define a target audience.
What are the ways you can use a newsletter?
There are different styles of newsletters. Find out which one works for you.
How can newsletters save you money on marketing?
Introduction to newsletter companies.
A printable worksheet on newsletter information applicable to your plan.
What's in a domain?
How to search for a domain.
What is a domain hosted email?
Why is your name important to your brand?
A requirement of newsletter emails - addresses.
Introduction to the parts of a newsletter and how to change them.
Subject lines can make or break an "open".
Does personalizing help?
The different lengths of newsletters have different purposes.
How can your signature help your brand?
How do many people abuse the preview section?
What goes in the header?
How can images help in a newsletter? How can they hinder?
A printout with ideal sizes for easy reference.
What are your brand colors and are they being used right in your newsletter?
What is a CTA and how do you do the right one?
Try this to increase subscribers.
What does the from section say?
Printout of the parts of a newsletter.
Introduction to the different newsletter companies.
A printout of the different provider links.
How to utilize a free trial for EMS providers.
Catch a glimpse of Aweber...
Catch a glimpse of Mailerlite...
Catch a glimpse of Mailchimp...
Some tips on getting started.
How to decide on your most wanted features.
An introduction to sign up readers.
What does a sign up look like?
What is a double or single opt-in?
What purpose does a thank you page serve?
An example of a thank you page.
A printable checklist of things for your thank you page.
A worksheet to build incentives.
What does an incentive look like? An example.
Many call this the landing page or the squeeze page.
What does a welcome letter accomplish?
What does your welcome letter look like?
An introduction to help you master the use of freebies.
How to deliver content.
How to utilize Instafreebie.
How to utilize Bookfunnel.
How to utilize Google Drive/doc.
A worksheet to define your freebie.
What is automation and the introduction to this section.
What is the purpose of automation.
What does a funnel look like?
An example of a funnel on screen.
Printable funnel worksheet example.
A printable funnel worksheet.
Do you know what drip content is?
Create your drip schedule with this worksheet.
Here is an example of a drip schedule using the worksheet.
When to integrate funnels for a list.
Introduction to creating amazing content.
How are you incorporating your brand?
Are you delivering on your promise?
Are you working your subject lines?
How to improve your subject lines.
A printout to improve ideas for subject lines.
Practice writing subject lines.
What topics or things should you talk about?
A printout for topic ideas.
An introduction to lists and how to use them.
What are CSVs and how should you use it?
Can you have lists inside lists?
What are some ways to get signups and how to organize them.
The unsubscriber is more desirable than you know.
How to create automation funnels.
A worksheet to create a funnel map.
An example on how to use the worksheet on creating funnel maps.
Recruiting a review team.
An example of a review team welcome letter.
When is the best time to delete or should you even delete a subscriber?
Come and learn how to be successful at being you!
You're an Indie - because you love being in control, but you're not sure what steps to take and you feel like you're swimming without any buoy in sight.
Hang in there, my friend. I'm here to help.
We have multiple options for the different needs being an Indie creates.
Start with a free course or jump right in.
Brooklyn Ann says
"I met Bonnie Paulson when she was a fellow RWA chapter member and just got a book deal with a small press. I watched her delve into indie publishing and go from making a few bucks on the side to taking in six figures. So when I ventured into indie publishing with my “Brides of Prophecy” series, I constantly asked her for advice.
Every time I followed Bonnie’s advice, from outlining, goal setting, forming a business plan, and marketing my books, my productivity and book sales have increased.
So when she decided to make a series of courses, I thought that was an excellent plan. I took her first one: “How to Build a Kick Butt Business Plan,” and not only did it contain many things I’d learned from her, I also learned even more! And the second course, “How to Build a Blazing Brand” is essential to any author.
If you’re an author who is serious about making writing your career, I cannot recommend Bonnie’s courses enough."
Let's grow success together.
*raising my glass* Here's to you and your success.