Become an expert Facebook & Instagram Auctioneer in less than an hour!
With inside information from an official Facebook Marketing Partner, you'll learn everything about how Facebook & Instagram's auctioning system works, create your own custom bidding strategies and run tests to see if you made the right decision.
Why should you take this course?
How is this course structured?
This is a quick overview of all the things you're going to master in this course. Let's take a look!
Every time your ad is shown, Facebook & Instagram execute an auction. In this lecture you'll learn how it works and what you can already do to improve your results!
This is what most people don't know... but can have a great influence on your campaign's results!
If you don't change anything, your campaign is on automatic bidding by default. But is this really the best way to get the best results?
We're going to do a live demo on how to customise your bidding strategy. Explain what you can change and how you can test if it is actually working.
Once you have your strategy up and running in your campaigns, it's crucial to test how it is going. Here you will learn how.
The most important facts summed up for you. Follow this best practice step by step to get the most out of any bidding strategy!
Awesome, you've made it! Start practicing and testing everything you do, and you'll become the best Facebook & Instagram strategist in no time!
Please use this PDF as a reference for this course. You can print it or just keep a copy!
Let's do a quiz to see if you've mastered all there is to know about custom bidding strategies on Facebook and Instagram!
As a co-founder of The Next Ad I've had the privilege to directly work with Facebook and top clients such as Under Armour, Heineken, Pepsi and hundreds more. Having seen the best and worst campaigns gave me extremely valuable experience I used to share with our clients up until now. It took us years to learn from our mistakes, to learn what is working best and what is the best road to success.
With Udemy I would like to unveil the best secrets, best practices and inside knowledge, until now only accessible to a lucky few.
I hope you will enjoy these courses and come to learn that this is probably the closest you will get to some of the best sources in the world including Facebook & Instagram.