Mobile Marketing Academy
3.9 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
496 students enrolled
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Mobile Marketing Academy

MOBILE IS NOT JUST APPS! Learn from expert founders how to incorporate mobile for your business and marketing strategy.
3.9 (12 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
496 students enrolled
Published 9/2012
Price: $35
30-Day Money-Back Guarantee
  • 5.5 hours on-demand video
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • In's and out's of Mobile Marketing
  • Identify what is right for YOUR business
  • Planning and Strategy
  • Use those Strategies to Implement
  • Long-term Integration of Mobile as part of your Marketing Strategy
View Curriculum
  • No prerequisites

Crazy Mobile Stats
•  91% of Adults have their phone within arm’s reach 24/7
•  There are 5X’s as many mobile phones as PC’s in the world
•  90% of Text Messages are read within 3 minutes of being delivered
•  9 out of 10 mobile searches lead to an action, and over half purchase.
•  81% of smartphoe users have done product research via a smartphone
•  15% of Mobile Users would interrupt sex to check a text message!!
The Mobile Revolution is here. By 2014 more people will be accessing the web using their mobile device more than on a computer

Remember the stories of millions made with those early to ecommerce and affiliate marketing? Now is the next wave of marketing that is ripe for the plucking for those in early.  This course will teach you to be ahead of the curve and ahead of your competitors
Learn from Experts, NOT Gurus

What we did was simple, we brought in 3 of the mobile industry leading experts. These guys have been profiting with mobile for years AND they are going to teach you the in’s and out’s of mobile marketing.

(1) Josh Wexelbaum, Founder & CEO at
Mobile Expert on SMS, APPS, and Paid Traffic. Josh got his start in the lead generation industry 12 years ago. He has purchased media across hundreds of sites, spending over $60,000 per day in advertising, and purchased billions of impressions on sites like Hotmail and Google. Josh has consulted with Fortune 1000 companies on lead generation strategies. He's an in-demand speaker at conferences like iDate and has written for industry publications like FeedFront

(2) Rob Keast,  Partner and Head of Mobile Technology at
Rob researches new mobile technologies and develops the best mobile advertising intelligence products in the market. He works closely with agency customers to develop an enterprise mobile marketing and advertising intelligence solution. Rob is the sales and marketing side of WhatRunsWhere in Europe.

(3) Carlos Del Rio, Director of Conversion Analysis & Digital Strategy at
He has contributed to top marketing blog SEOmoz and has spoken at major events on both SEO and Conversion Rate Optimization. Carlos is the co-author of User Driven Change: Give Them What They Want and A Strategic Framework for Emerging Media.
Remember, 91% of Adults have their phone within arm’s reach 24/7......... Don’t get left out.  

Who is the target audience?
  • small-to-medium sized business
  • ecommerce
  • affiliate marketers
  • local business
  • those providing marketing for local business
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Curriculum For This Course
40 Lectures
Strategic Planning and Mobile Sites
9 Lectures 01:26:14
Intro And Brainstorming

Campaign Investigation

Mobile Forms

Mobile Mentality

Creating Mobile Websites

Resources for Creating Mobile Sites

Landing Pages With Unbounce

Landing Pages With Unbounce cont.
Mobile Traffic & Banner Tactics
10 Lectures 02:12:05
Mobile Media Buying

Mobile Media Buying Cont

Resources for Creating Baanners

Mobile Ads with Facebook

Mobile Ads on GCN

Mobile with SiteScout

Advanced Using An Adserver

Reverse Engineering Campaigns With Rob From WRW

Using Competitive Research Tools

1000 mobile banners of an array of niches

Lesson 11 1000 Mobile Banner Swipe Donated By Leadsmob
7.5 MB
Creating Apps for-or-as a Business
7 Lectures 47:18
Breakdown Of Mobile Apps

What Is Your App Objective

Options For Development

Ability To Distribute

App Strategies

App Strategies

App Strategies part 3
Successful Text Message Marketing
3 Lectures 25:26
SMS With Leadsmob

SMS With Leadsmob

SMS With Leadsmob
Beginner Reference Resource
11 Lectures 45:05
Mobile Landscape

Lesson 2 Pros And Cons

Pros And Cons

Mobile Usage

Mobile Formatted

Click 2 Call

Mobile Email And Search

QR Codes

Mobile Marketing Quickstart
3 pages

Mobile Marketing Ebook
63 pages

Mobile Studies Graphs
3.6 MB
About the Instructor
Knowledge .ly
4.3 Average rating
56 Reviews
1,332 Students
4 Courses
Marketing Courses that Increase your Bottom Line

Knowledgely courses are used at Techstars, Y-Combinator, #2 University for Entrepreneurship; Baylor University. Our courses have been seen on TechCrunch, Mixergy, Appsumo, Featured Instructor Udemy, EOFire, The Rise to The Top and More.

Knowledgely was founded to deliver true value and proven practices to entrepreneurs. In the age of the gurus, there is so much garbage and hype being sold off as "information."

Our process is simple; We ask you, the entrepreneurs, where you'd like to see more success in your business. We then seek out industry experts on the subject to teach the exact tactics they implement for long-term success.

Michael Hardenbrook
3.9 Average rating
12 Reviews
752 Students
2 Courses
I build stuff with amazingly smart people

Serial Entrepreneur, co-founder of, GrowthHacker.TV, and Dental Destinations among several.

Products seen on TechCrunch, NextWeb, Appsumo, Mixergy, Rise to the Top, and More. Regularly a Featured Instructor on Udemy. Mentor at the Baylor University accelerator program.

Michael adheres the principles of the 4hr Workweek and 80/20. His businesses allow for him to enjoy hobbies of sports, reading business & philosophy, and extensive travel abroad with his wife Priscilla, children Ethan and Hailey.