Mobile Marketing Academy

MOBILE IS NOT JUST APPS! Learn from expert founders how to incorporate mobile for your business and marketing strategy.
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  • Lectures 40
  • Length 6.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 9/2012 English

Course Description

Crazy Mobile Stats
•  91% of Adults have their phone within arm’s reach 24/7
•  There are 5X’s as many mobile phones as PC’s in the world
•  90% of Text Messages are read within 3 minutes of being delivered
•  9 out of 10 mobile searches lead to an action, and over half purchase.
•  81% of smartphoe users have done product research via a smartphone
  &
•  15% of Mobile Users would interrupt sex to check a text message!!
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The Mobile Revolution is here. By 2014 more people will be accessing the web using their mobile device more than on a computer

Remember the stories of millions made with those early to ecommerce and affiliate marketing? Now is the next wave of marketing that is ripe for the plucking for those in early.  This course will teach you to be ahead of the curve and ahead of your competitors
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Learn from Experts, NOT Gurus

What we did was simple, we brought in 3 of the mobile industry leading experts. These guys have been profiting with mobile for years AND they are going to teach you the in’s and out’s of mobile marketing.

(1) Josh Wexelbaum, Founder & CEO at Leadsmob.com
Mobile Expert on SMS, APPS, and Paid Traffic. Josh got his start in the lead generation industry 12 years ago. He has purchased media across hundreds of sites, spending over $60,000 per day in advertising, and purchased billions of impressions on sites like Hotmail and Google. Josh has consulted with Fortune 1000 companies on lead generation strategies. He's an in-demand speaker at conferences like iDate and has written for industry publications like FeedFront

(2) Rob Keast,  Partner and Head of Mobile Technology at WhatRunsWhere.com.
Rob researches new mobile technologies and develops the best mobile advertising intelligence products in the market. He works closely with agency customers to develop an enterprise mobile marketing and advertising intelligence solution. Rob is the sales and marketing side of WhatRunsWhere in Europe.

(3) Carlos Del Rio, Director of Conversion Analysis & Digital Strategy at Unbounce.com
He has contributed to top marketing blog SEOmoz and has spoken at major events on both SEO and Conversion Rate Optimization. Carlos is the co-author of User Driven Change: Give Them What They Want and A Strategic Framework for Emerging Media.
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Remember, 91% of Adults have their phone within arm’s reach 24/7......... Don’t get left out.  
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What are the requirements?

  • No prerequisites

What am I going to get from this course?

  • In's and out's of Mobile Marketing
  • Identify what is right for YOUR business
  • Planning and Strategy
  • Use those Strategies to Implement
  • Long-term Integration of Mobile as part of your Marketing Strategy

What is the target audience?

  • small-to-medium sized business
  • ecommerce
  • affiliate marketers
  • local business
  • those providing marketing for local business

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Strategic Planning and Mobile Sites
Intro And Brainstorming
03:42
Strategy Walkthrough
Preview
14:27
Campaign Investigation
05:18
Mobile Forms
03:37
Mobile Mentality
03:37
Creating Mobile Websites
09:56
Resources for Creating Mobile Sites
09:54
Landing Pages With Unbounce
18:07
Landing Pages With Unbounce cont.
17:36
Section 2: Mobile Traffic & Banner Tactics
Mobile Media Buying
13:30
Mobile Media Buying Cont
21:34
Resources for Creating Baanners
06:26
Mobile Ads with Facebook
12:50
Mobile Ads on GCN
07:23
Mobile with SiteScout
08:58
Advanced Using An Adserver
04:58
Reverse Engineering Campaigns With Rob From WRW
33:41
Using Competitive Research Tools
22:45
7.5 MB

1000 mobile banners of an array of niches

Section 3: Creating Apps for-or-as a Business
Breakdown Of Mobile Apps
05:54
What Is Your App Objective
03:13
Options For Development
01:59
Ability To Distribute
04:35
App Strategies
05:40
App Strategies
16:37
App Strategies part 3
09:20
Section 4: Successful Text Message Marketing
SMS With Leadsmob
09:16
SMS With Leadsmob
09:18
SMS With Leadsmob
06:52
Section 5: Beginner Reference Resource
Mobile Landscape
07:02
Lesson 2 Pros And Cons
06:22
Pros And Cons
06:22
Mobile Usage
02:42
Mobile Formatted
06:48
Click 2 Call
04:07
Mobile Email And Search
04:36
QR Codes
07:06
Mobile Marketing Quickstart
3 pages
Mobile Marketing Ebook
63 pages
Mobile Studies Graphs
3.6 MB

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Instructor Biography

Knowledge.ly .ly, Marketing Courses that Increase your Bottom Line

Knowledge.ly courses are used at the #2 University for Entrepreneurship; Baylor University. Our courses have been seen on TechCrunch, Mixergy, Appsumo, Featured Instructor Udemy, EntrepreneuronFire.com, The Rise to The Top and More.

Knowledge.ly was founded to deliver true value and proven practices to entrepreneurs. In the age of the gurus, there is so much garbage and hype being sold off as "information."

Our process is simple; We ask you, the entrepreneurs, where you'd like to see more success in your business. We then seek out industry experts on the subject to teach the exact tactics they implement for long-term success.

Instructor Biography

Michael Hardenbrook, I build stuff with amazingly smart people

Serial Entrepreneur, co-founder of Knowledge.ly, GrowthHacker.TV, and Dental Destinations among several.

Products seen on TechCrunch, NextWeb, Appsumo, Mixergy, Rise to the Top, EntrepreneuronFire.com and More. Regularly a Featured Instructor on Udemy. Mentor at the Baylor University accelerator program.

Michael adheres the principles of the 4hr Workweek and 80/20. His businesses allow for him to enjoy hobbies of sports, reading business & philosophy, and extensive travel abroad with his wife Priscilla, children Ethan and Hailey.

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