87 Mistakes That Kill Your Sales

Stop making them and learn how to optimize and increase your business.
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  • Lectures 86
  • Contents Video: 2 hours
  • Skill Level Intermediate Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 1/2015 English

Course Description

87 mistakes that kill your sales. Stop making them and don't waste profit.

Get to know and eliminate all of 87 mistakes that reduce or completely kill your sales. Stop losing customers and money - optimize your selling process of products and services.

  • There are mistakes that no client forgive.
  • There are mistakes reproduced by thousands of entrepreneurs.
  • There are mistakes which leave you behind.
  • There are mistakes which make you lose money and you don’t even know it.

  • Almost everyone makes some of this mistakes...

    Just think... if your salesletter is an offer you can’t resist?

    - Would you buy your product without hesitation?
    - Is the sale process running smoothly?

    If you deploy all the tips you receive as part of this video training,
    you can be sure that you do not lose customers and money.
    During the course you will learn solutions for the most common
    mistakes in e-business.

    So take a look at your business and your offers and see if they satisfy these 87 tips. I’m sure you’ll find lots of inspiration here to improve your company and increase profit.

    Stop making mistakes and start Infolia Business Academy course.

    What are the requirements?

    • basic marketing knowledge

    What am I going to get from this course?

    • increase sales and avoid mistakes.
    • optimize selling process.
    • make offer that customers won't resist.
    • use split tests.

    What is the target audience?

    • entrepreneurs
    • marketers
    • start-up owners
    • future businessmen
    • NOT for people who don't care about losing money
    • NOT for who think that their offer can't be any better
    • NOT for those who think they don't make any mistakes
    • NOT for those who won't apply any changes in their business

    What you get with this course?

    Not for you? No problem.
    30 day money back guarantee.

    Forever yours.
    Lifetime access.

    Learn on the go.
    Desktop, iOS and Android.

    Get rewarded.
    Certificate of completion.

    Curriculum

    Section 1: Basics
    Mistake 1: Not using split testing
    Preview
    03:21
    Mistake 2: Layout of your offer
    Preview
    01:39
    Mistake 3: Direct offer marketing
    Preview
    01:46
    Mistake 4: Your CTA is lame
    Preview
    01:50
    Mistake 5: Poor description
    Preview
    01:30
    Mistake 6: Ugly snapshots of your product
    01:46
    Mistake 7: No details of a product
    00:51
    Mistake 8: Is there a message match?
    02:05
    Mistake 9: Your website’s home page.
    00:41
    Mistake 10: What you will do?
    01:52
    Section 2: Questions, samples, benefits & reason to buy a product.
    Mistake 11: All the questions and complaints your customers
    02:55
    Mistake 12: Too original and too creative
    01:10
    Mistake 13: A free sample or a trial
    02:51
    Mistake 14: Installment payments or a subscription plan
    01:33
    Mistake 15: You don’t educate customers
    00:50
    Mistake 16: Does your offer tie into a recent trend or movement?
    01:45
    Mistake 17: Temporary objectives in clients’ lives
    01:52
    Mistake 18: Benefits or a threat of a loss?
    01:24
    Mistake 19: Do you flatter your customers?
    01:55
    Mistake 20: No real reason to buy a product.
    03:02
    Section 3: Key propositions, payment options & sell solutions.
    Mistake 21: Do your readers nod in approval as they scan through your offer?
    01:46
    Mistake 22: Do you communicate key propositions in right places?
    02:10
    Mistake 23: Using graphics, icons, infographics, tables and charts.
    01:50
    Mistake 24: Convenient and quick payment options
    01:55
    Mistake 25: No postage option.
    00:32
    Mistake 26: Trust-building logos & certification labels.
    01:15
    Mistake 27: A new world.
    01:30
    Mistake 28: Do you sell solutions or preventions?
    01:00
    Mistakes 29: Postscript & major selling points
    01:16
    Section 4: Hard numbers, long blocks, desperate & marketing lies
    Mistake 30: General vague statements or hard numbers.
    01:49
    Mistake 31: Long blocks
    00:52
    Mistake 32: No headline in a page section
    01:03
    Mistake 33: Font size
    01:05
    Mistake 34: Do you come across as desperate to sell?
    01:57
    Mistake 35: Does you sales process include upsells?
    00:45
    Mistake 36: You don’t try to keep a customer by offering downsells.
    00:34
    Mistake 37: Does your copy make customers feel better about themselves?
    01:47
    Mistake 38: Marketing lies
    00:23
    Mistake 39: Copy without trust-building numbers
    02:34
    Section 5: Customers’ hot buttons
    Mistake 40: Customers’ hot buttons
    02:59
    Mistake 41: Is what you’re offering genuinely appealing?
    01:42
    Mistake 42: Do you support your claims with scientific research
    01:20
    Mistake 43: Do you let recent events and news bear out your claims?
    01:07
    Mistake 44: Do you devaluate a product price tag?
    01:46
    Mistake 45: A prestigious item
    01:02
    Mistake 46: Online order form
    01:17
    Mistake 47: Key benefits in the order form
    01:02
    Mistake 48: Captions for all of your pictures and images
    01:50
    Mistake 49: Does your offer include too many options
    02:46
    Section 6: Is your offer irresistible? Make the offer hotter
    Mistake 50: Is your offer irresistible?
    01:29
    Mistake 51: Make the offer hotter
    01:27
    Mistake 52: Does your offer reach prospects or people who are not interested?
    00:59
    Mistake 53: You don’t post answers on your website?
    01:50
    Mistake 54: Comment box under offer
    01:07
    Mistake 55: Do you convince the unconvinced shoppers using…
    01:46
    Mistake 56: The first screen of a page
    02:01
    Mistake 57: Give examples
    02:30
    Mistake 58: Do you offer a guarantee?
    03:10
    Mistake 59: Is the guarantee visualized as a stamp?
    01:50
    Section 7: What else can you do to educate your customers better?
    Mistakes 60 & 61: Your picture and signature
    02:12
    Mistake 62: Easy to scan
    01:10
    Mistake 63: Enthusiastic headlines and pictures.
    01:01
    Mistake 64: What is it like to use your product?
    01:22
    Mistake 65: Do you make your message stronger with case studies?
    03:19
    Mistake 66: Customers’ opinions in your offer
    01:11
    Mistake 67: All the information customers need to decide to buy?
    00:42
    Mistake 68: What else can you do to educate your customers better?
    00:50
    Mistake 69: Ideal client
    01:57
    Section 8: Do you tell customers how you solved a problem before you begin to sell?
    Mistake 70: Features or benefits?
    01:51
    Mistake 71: Benefits & features, facts, numbers, evidence, logical reasoning
    01:05
    Mistake 72: Reader-oriented language
    01:35
    Mistake 73: Does your writing feel personal and welcoming?
    01:51
    Mistake 74: “It’s amazing!“
    01:27
    Mistake 75: Enthusiastic copy
    01:27
    Mistake 76: Do you tell customers how you solved a problem?
    00:51
    Mistake 77: Clear, short and snappy copy
    01:50
    Mistake 78: Does the headline of your offer intrigue and draw attention?
    00:49
    Mistake 79: Do you establish yourself in it as an expert?
    00:34
    Section 9: Simple and easy
    Mistake 80: Do you state the reason why you are making this offer?
    02:03
    Mistake 81: Simple and easy
    01:07
    Mistake 82: Press, TV and other media mentions and media sponsorships
    00:54
    Mistake 83: Opinions from a well-known and respected industry expert
    00:35
    Mistake 84: Numerical estimates for your intangible and benefits and claims?
    00:50
    Mistake 85: Some hand-drawn elements
    00:33
    Mistake 86: Headline
    00:56
    Mistake 87: Do you turn customers’ questions into bullet points? & Conclusion
    01:52

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    Instructor Biography

    Infolia Business Academy, Let your business cross the limits.

    Running own business is not easy - we know it. Many people want to "write their own story" - it's not worth it. Instead of wasting money for trying - avoid common mistakes and learn best practices in marketing from Infolia Business Academy experts.

    Simply: let your business cross the limits.

    We expertise in gamification, copywriting, marketing and using social media in business purposes. With the group of experts who used to work for the biggest companies like Intel, Bayer or PwC we have created stunning courses recorded in professional studio.

    From 2011 we helped more than a five thousand people by sharing our knowledge. Our trainings are narrated by english native speakers to provide best quality of videos for international audience.

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