Media Training for Doctors/Healthcare Pros: Master the Media

How to look confident on TV, create messages, answer questions and speak in sound bites
4.7 (3 ratings) Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
1,177 students enrolled
$20
Take This Course
  • Lectures 64
  • Contents Video: 1.5 hours
    Other: 5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works

Discover

Find online courses made by experts from around the world.

Learn

Take your courses with you and learn anywhere, anytime.

Master

Learn and practice real-world skills and achieve your goals.

About This Course

Published 12/2014 English

Course Description

Imagine that every time you speak to a healthcare reporter, you get the exact message and even the exact quotes you wanted in the final story. Wouldn't it be great if your medical expertise got into the final story without any distortions?

In this Media Training for Doctors and Healthcare Professionals course, you will learn the following:

*How to look your best on camera

*How to shape a media message

*How to answer health reporters' questions

*How to speak in sound bites

*How to get the exact quote you want in the final story

This course is delivered primarily through spoken lecture. Because the skill you are learning is speaking related, it only makes sense that you learn through speaking.

The skill you will learn in this class is not primarily theoretical or academic. It is a skill that requires physical habits. That is why you will be asked to take part in numerous exercises where you record yourself speaking on video, and then watching yourself. Learning presentation skills is like learning how to ride a bicycle. You simply have to do it numerous times and work past the wobbling and falling off parts until you get it right.

This course contain numerous video lectures plus several bonus books for your training library.

TJ Walker has been coaching and training people on their presentation skills for 30 years. Now, through the power of Udemy's online platform, he is able to give you the same high quality training that he gives in person to CEOs, Fortune 500 executives, and Presidents of countries. Only you can now receive the training at a tiny fraction of the normal fee for in-person training.

How long this course takes is up to you. The longest part of the course involves you speaking on video, critiquing yourself, and doing it over until you like it. But if you get to the point where you love how you look and sound when you present it will be well worth the time spent. And having this skill will save you time for all future presentations in your life.

You can begin improving your media presentation skills right now. You may have an opportunity to speak out as soon as tomorrow, so why waste another day worried that your media presentation skills are not up to high standards. Enroll in this course today.

Course updated on July 30, 2015

There is a 100% Money-Back Guarantee for this course. And the instructor also provides an enhanced guarantee.

TJ Walker has more than 100,000 course enrollments from more than 14,000 online students around the globe.

What others say:

“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television

“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer

(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm."Gregg Jarrett, Fox News Channel Anchor

What are the requirements?

  • Students will need to record themselves speaking using a cellphone camera or webcam

What am I going to get from this course?

  • Look comfortable and confident on TV
  • Create media messages
  • Answer reporters' questions
  • Speak in sound bites
  • Get the exact quotes you want in stories

What is the target audience?

  • Doctors and medical professionals who face the media

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Your Healthcare Expertise Will Shine In Every Interview
Please Introduce Yourself
Article
Your Message Will Get Into the Final Story
Preview
02:40
You Wil Be Able to Simplify Complex Medical Issues
Preview
02:31
Section 2: This Is How to Look Your Best on Camera
7 Steps For Getting the Most Out of this Course
Article
How to Look Your Best on Camera Overview
Preview
02:59
Your Clothes Send a Message
Preview
01:31
How to Apply Makeup
04:00
How to Sit for TV Interviews
02:03
How to Smile for TV Interviews
02:40
How to Use Your Eyes
02:29
How to Move Your Head
02:05
How to Move Your Body
01:44
How to Move Your Hands
02:33
How to Sit in Your Chair
01:12
How to Stand
01:07
Video Record and See Your Improvements
01:02
Section 3: Housekeeping Matters
Your Questions Can Be Answered Right Now
Article
$10,000 Guarantee This Course Will Make You a Better Communicator
02:02
If You Like to Learn by Reading
01:09
Your Questions Will Be Answered Here
Preview
01:25
Section 4: Crafting the Perfect Medical Message
How to Frame a Message
02:08
A Media Message Answers All Basic Questions
01:12
Media Messages Must be Interesting to Reporters
01:36
Media Messages Must Resonate with Media Audiences
01:44
Your Media Messages Must Benefit You
01:22
Three is the Perfect Number
01:42
Venn Diagram
01:51
Have a Positive Message
01:06
Add Quantifiable Results to Your Media Message
00:47
What Problem are You Solving?
01:02
Create Your Own Media Message
02:21
Section 5: You Will Answer Questions in a Media Interview on Your Own Terms
How to Answer Questions in a Media Interview Overview
01:47
Answer One Question at a Time
01:55
Keep Your Eyes on Your Message Points
01:39
Do Not repeat Negative Words
01:03
Tell Reporters 'I Don't Know'
02:38
Always Be Moving Toward Your Message Points
00:56
Give Brief Answers to Tough Questions
01:41
Aim for All Three Messages in Every Answer
04:02
RE-Write the Reporter's Questions
03:30
Don't Add One More Thing
01:39
Don't Try to Control the Interview
01:29
Section 6: Packaging Your Messages Points with the Sound Bites You Like
What is a Sound Bite Overview
03:20
Sound Bites Bold Action Words
00:49
Sound Bites Reporters Love Cliches
01:40
Sound Bites Emotion
00:51
Sound Bites Give Specific Examples
00:37
Sound Bites Absolutes
00:42
Sound Bites Attacks
02:02
Sound Bite Tools Humor
01:15
Sound Bite Tools Rhetorical Questions
00:35
Sound Bite Tools Analogies
00:44
Sound Bite Tools Pop Culture References
00:41
Three Easiest Sound Bite Tools
01:31
Reflections on Sound Bites
01:21
5 Outcomes of Every Media Interview
02:33
Sound Bite Homework
00:50
Sound Bite Practice
01:14
Final Interview Practice
01:39
Section 7: Concluding Thoughts
Conclusion
01:41
Feedback
01:18
Section 8: Bonus Reading
Media Training A to Z
199 pages
Media Training Success
34 pages
1001 Ways to Wow
72 pages

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

TJ Walker, Public Speaking and Media Training Expert

TJ Walker is the founder of Media Training Worldwide and has been conducting public speaking training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, US Senators, Miss Universes and Members of Parliament .

Walker has more than 100,000 online course enrollments and more than 16,000 online students.

His book, "Secret to Foolproof Presentations" was a USA Today # 1 Bestseller, as well as a Wall Street Journal, and Business Week Bestseller.

Walker is also the author of "Media Training AZ" and "Media Training Success."

Currently, Walker is the host of the #1 rated daily TV/Radio/Podcast show devoted exclusively to public speaking and media training (Syndicated on iTunes, YouTube, Daily Motion, Vimeo, Flickr and Facebook) "Speaking with TJ Walker" is heard and viewed seven days a week around the world.

In 2009, Walker set the Guinness Book of World Records for Most Talk Radio Appearances ever in a 24 hour period.

Walker has also served as a former President of the National Speakers Association, New York City.

Walker was a merit scholar at Duke University where he graduated magna cum laude.

What others say:

“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television

“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer

(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor

Ready to start learning?
Take This Course