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Marketing for Retail Stores and Sellers of Handmade Products

Discover proven [easy to implement & low cost] strategies to improve your business' marketing, sales, systems and profit
5.0 (1 rating)
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25 students enrolled
Created by Arif Imran
Last updated 4/2015
30-Day Money-Back Guarantee
  • 2.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
focus on the one thing that will make everything else easy or not necessary at all
take advantage of proven marketing, sales and process templates that have helped double our business profits every two years consistently since 2008
impliment a plan that is low cost and turns your customers into raving fans
execute a framework on the important jobs that you the business owner can do every day that will put extra cash in your pocket
View Curriculum
  • Have a vision for the business, what does your business look like in 5 years?

Do you need a system for creating more customers in your retail business?

Do you need proven marketing and sales strategies that are low cost and deliver consistent results?

Do you need marketing & systems training that is easy, short and fun? Training specifically designed for busy business owners...

This is the course I wish I had 7 yrs ago when I first started Shady Designs here in Sydney, Australia

The course which contains frameworks that I'll continue to use in 7 years time

If I ever sell my business, the person who buys my business will use this course to impliment all my tactics, strategies and training, continuing to grow this business and double its profits

I designed this course with a specific person in mind, my business partner and wife Lisa

We have a retail store and factory which specialises in bespoke designer lampshades handmade to order

Lisa is the creative side of the business and I manage all the sales, marketing and operations

On a recent holiday, I was watching the tv in an airport departure lounge. On the news was a frightening Air Asia plane crash

It made me think, If I died in a plane crash - Lisa doesn't have a system in place to execute all of my marketing & sales plans

Systems which I impliment in the business that help double our profits consistently every two years since we started

These short 15 minute training modules will give you focus, key strategies and templates that are vital to growing your business in a systematic way

What are the important projects that you can impliment straight away putting cash in your pocket and giving you more spare time to spend with family and loved ones

Tactics and strtategies which you can impliment over 7 days, 7 weeks or 7 months

This course is a culmination of tens of thousands of dollars in training courses, 10 years of real world hardcore retail selling... all put into one neat little short course

Discover how we took our little garage business from startup at a local flea market to what it is today employing full time staff with a sales network all over Australia

What are the low cost tools and tactics that we can use in our business that are more important than anything else

How can we make our business easy, lucrative and fun

By focusing on the one thing that I can do that will make everything else easy or not necessary at all

Join me as I take you on an inspiring journey which is Handmade Marketing by Shady Designs

Who is the target audience?
  • existing business owners who have been operating for at least a year or two
  • business owners looking to grow their business into something that's easy lucrative and fun
  • Owners of retail stores
  • Business owners selling or producing handmade products
Students Who Viewed This Course Also Viewed
Curriculum For This Course
Expand All 12 Lectures Collapse All 12 Lectures 02:36:56
Sales - Assets, 7 Levers of Business and Systems
4 Lectures 01:06:42

Discover how to double your business profits every year with our 7 step framework

Create a vision and achievable goals that we will work on together through out this course and into the growing future of your business

Preview 17:00

Creating standard operating procedures in your business that create consistency and builds a higher quality result in your daily life


What are the proven strategies that will lead you to doubling your profit. The checklist of projects that you MUST be working on every week. Projects that will bring you instant results

7 Levers

Every successful business has a step by step how to guide to do every job required within the business. Learn how to create your easy job performance check list system in this module

Marketing - Before, During and After
5 Lectures 53:59

What are the proven strategies that will being in leads to your business both online and in your door

Before Marketing

How we successfully collect client details everyday in our store

Building a database offline

Customers finally choose to come into your shop or website... What are the strategies that will help make it easier to sell them the right solution

During Marketing

How to greet walk in customers

This is where the profit is really made... The quickest way to grow your business is to encourage your clients to come back more often and refer their friends

After Marketing
Processes - Staffing, Training & Our Best Advice
3 Lectures 36:15

Leverage the skills, efforts and time of your team to grow your business

Staffing and training

Create videos for your website or used for internal training

How to make marketing and training videos

Our best advice is in this module

About the Instructor
5.0 Average rating
1 Review
25 Students
1 Course
Founder of Shady Designs - Retail store, online store, factory and Australia's favourite handmade lampshades

Since 2008 our business has helped Australians with their bespoke designer lighting needs. I founded Shady Designs from humble beginnings to what is now Australia's favourite custom lampshade supplier to homes and businesses around the country

We offer expert advice online and here in our retail store in Sydney, Australia. With over 10 years experience in retail, my goal is to help other shop owners and makers of handmade goods with your sales, marketing and profit strategies

To offer training that will help grow your business, double your profits and create a business that is easy lucrative and fun

My training specialises in building systems, assets, processes, online marketing, retail marketing, selling and staff training

If you need short and straight to the point sales and marketing training then join my training courses today

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