Looking at a company through the lens of sustainability can help identify opportunities to drive business value and reduce risk. In this module you will learn key tools to baseline sustainability efforts and better manage performance in the future.
In this course we're going to talk about this session some key tools that will help you get a baseline of your sustainability performance so you can help manage for sustainability going forward, including sustainability SWOT, GAP analysis and carbon footprinting, or a "greenhouse gas inventory".
We're also going to talk about a case study where by doing so, you're actually see the triple bottom line benefits and we want you to go into this module truly understanding with your eyes open that you're going to run into some obstacles. It's not going to be sweet roses. It is going to be difficult work. You need to be prepared for it, but you also need to be able to understand that you're going to be a little stealthy and covert in how you get things done. So when you are finished with this module, you're going to have a better understanding of how you're going to manage for sustainability.
By looking at your business through the lens of sustainability and identifying where those strengths, weaknesses, threats and opportunities are, by looking at your gaps from a sustainability standpoint and by doing a carbon footprint, you are going to be looking at your business from a risk and opportunity perspective in a new way in ways to drive business value, brand value, and identify new opportunities for top line revenue production.
By the end of the module, you should be able to answer these questions:
Overview of the Managing for Sustainability module including three ways to measure sustainability performance, building management support over time and real world case studies.
Introduction to how businesses can use traditional SWOT and GAP analyses to enhance sustainability efforts by uncovering risks and cost savings.
This lecture introduces how businesses can use traditional SWOT and GAP analyses to enhance sustainability efforts by uncovering risks and cost savings.
Explore specific sustainability related categories to include in a company's GAP analysis to understand where the company is and what they need to do in order to reach their desired state.
Test your understanding on the first section of Managing for Sustainability
Learn which greenhouse gases are included in a typical carbon footprint and common emission sources and explore criteria for deciding which year to begin your first carbon footprint and what emission sources to include.
Explore criteria for deciding which year to begin your first carbon footprint and what emission sources to include.
Learn how a financial institution utilized a carbon footprint to uncover an unexpected category as their largest source of emissions and how they were able to make decisions to save money and lower their impact and explore a variety of offsetting mechanisms designed to best match each emissions scope category.
Learn how a financial institution utilized a carbon footprint to uncover an unexpected category as their largest source of emissions and how they were able to make decisions to save money and lower their impact.
Check your understanding on section two of Managing for Sustainability
Explore 5 key areas where sustainability programs require management support and learn the basics of calculating a carbon footprint.
Explore lessons learned from helping numerous clients with their sustainability programs including obstacles to expect along the way.
Check your understanding for section 3: Management Support
Learn about how managing sustainability truly benefits any organization through innovation, cost savings, top line revenue, brand enhancement and employee engagement.
Kevin Wilhelm is the world’s pre-eminent consultant in the field of business sustainability and climate change. He is the CEO of Sustainable Business Consulting & Education, a Seattle-based company focused on delivering business value through the integration of sustainable business practices. He is also an acclaimed author, speaker and teacher and has developed a series of online courses and modules around sustainability for both the corporate and academic markets.
Kevin brings over 19 years of experience working with 95+ businesses ranging across 23 different industries from Fortune 50 multinationals to medium-sized businesses. Some of his firm’s clients include Nordstrom, Amazon. com, REI, Alaska Airlines, The North Face, Redbox/Outerwall, Expeditors, Real Networks, Drugstore. com and Brooks.
He is the author of two acclaimed books in the field of sustainability: “Making Sustainability Stick: The Blueprint for Successful Sustainability Implementation”and “Return on Sustainability: How Business Can Increase Profitability & Address Climate Change in an Uncertain Economy.”
Kevin has written over 20 published articles on sustainability for organizations such as Sustainable Industries, Triple Pundit and Environmental Leader and was a contributing writer to three additional books:
§“Green Jobs: a Guide to Eco-Friendly Employment,”
§“Advancing Sustainability in Higher Education” and
§“Go Green Rating Scale for Early Childhood Settings.”
Kevin has created course content and taught over 10 different graduate level courses on sustainable business at three different universities. His courses include:
§Management for Sustainability
§Advanced Business Modeling