Make the Business Model Canvas a WEAPON

Discover how to have a 360° vision of your business allowing you to understand, create and work as a strategist.
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$200
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  • Lectures 21
  • Contents Video: 1.5 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 9/2015 English

Course Description

If you are entrepreneurs, freelancers, students or trying to start a business, this course is for you!

Make the difference on the market by understanding and using the Business Model Canvas. How will you do that ?

  • By improving significantly the way you think and do business
  • By freeing your mind leaning on a powerful tool
  • By getting a bird and 360° view of your business and your working axis
Start the journey today ass you'll need ABSOLUTELY nothing but good sense ! I'll teach and explain all others notions linked.

Here's the course outline

1. Why writing a Business Model down ?Understand the 360° degree vision allowed by the Business Model Canvas

2. Customer segments Make the difference by identifying the right segment

3. Value proposition

Create, establish and use a perscussive value proposition

4. Channels

Identify the most communication, sales and distribution channels for your business

5. Revenue streams

Set up the best way to make money according to your business specificities

6. Key ressources

Identify the essential ressources for your business and maximize their use

7. Key activities

Discover, understand and deploy your efforts on activities that make the difference

8. Key partnerships

Identify very accurately who you have to (should) work with to make the difference on the market

9. Cost structure

Identify and manage the main cost generator items in their model

10. The big thing

Make the 9 building blocks work for one and only goal : your success

What are the requirements?

  • You'll need ABSOLUTELY nothing but good sense !
  • I'll teach and explain all others notions linked

What am I going to get from this course?

  • Make the difference on the market by understanding and using the Business Model Canvas
  • Improve significantly the way you do business
  • Free your mind leaning on a powerful tool
  • Get a 360° vision of your business and your working axis

What is the target audience?

  • Entrepreneurs
  • Freelancers
  • Students planning to start a business
  • Teachers and trainers

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Why writing a Business Model down ?
03:57

In this lecture, I'll introduce everything you need to know to make the most enjoyable journey as possible.

I'll tell you about the course goals, how it is divided, I'll also deal with the way I'll teach you further notions and how to prepare your mind to think as a strategist to make things happen.

Gear up !

Section 2: Customer segments
02:00

Get the Customer Segments building block and linked concepts defined.

04:26

Time to fill in the blank ! Let's check the several markets types.

Section 3: Value proposition
02:27

Get the Value Proposition building block and linked concepts defined.

09:47

Time to fill in the blank ! Let's check the several value propositions available.

Section 4: Channels
01:37

Get the Channels building block and linked concepts defined.

03:06

Time to fill in the blank ! Let's check the several channels to deploy.

Section 5: Customer relationships
02:22

Get the Customer relationships building block and linked concepts defined.

03:41

Time to fill in the blank ! Let's check the several customer relationships strategies to use.

Section 6: Revenue streams
02:13

Get the Revenue streams building block and linked concepts defined.

04:44

Time to fill in the blank ! Let's check the several ways to generate revenues.

Section 7: Key resources
02:11

Get the Key ressources building block and linked concepts defined.

02:01

Time to fill in the blank ! Let's check the needed ressources to succeed.

Section 8: Key activities
02:02

Get the Key activities building block and linked concepts defined.

02:31

Time to fill in the blank ! Let's check the activities needed by the business.

Section 9: Key partnerships
02:01

Get the Key partnerships building block and linked concepts defined.

02:07

Time to fill in the blank ! Let's identify people and companies you need to work with.

Section 10: Cost structure
01:24

Get the Cost structure building block and linked concepts defined.

03:19

Time to fill in the blank ! Let's make the list of your main costs.

Section 11: The big thing
20:36

In this lecture I'll show you how the Business Model Canvas can be used in several industries and sector. Then I'll show how it can evolve with the company making the choice easier and getting adapted to it.

02:05

Let's make the machine walk as one man !

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Instructor Biography

Olivier KAMEL, Consultant | Management & Marketing

___English below___

Bonjour,

Je suis Olivier KAMEL, j'ai 30 ans et je suis Consultant en Management et Marketing

Mon activité s'articule autour de deux grands axes : le conseil en entreprise et la formation (d'adultes et d'étudiants).

Mes missions de conseil sont orientées autour de deux logiques

1. Optimiser le management interne et l'organisation pour maximiser la valeur délivrée aux clients de la structure

2. Optimiser la démarche marketing globale de l'entité pour permettre son développement pérenne

Les cours que je dispense, quant à eux, couvrent plusieurs sujets

- Marketing fondamental (Marketing stratégique et opérationnel)

- Web Marketing

- Management des processus et des organisations

- Management opérationnel

- Veille stratégique, veille concurrentielle, knowledge management

- Conduite du changement

- Prise de parole en public, assertivité, introduction à la PNL

Sur Udemy, j'ai l'ambition d'accompagner les entrepreneurs, les cadres ou toute autre personne soucieuse d'acquérir une connaissance élargie des fonctions transverses de l'entreprise moderne.

N'hésitez pas à m'écrire pour toutes questions !

Merci.

Olivier

__________

Hello, I'm Olivier KAMEL and I'm 30.

I work as a Management & Marketing consultant.

My business is organized around two main axis, which are : business consulting and training

My consulting missions are oriented toward two logics

1. Improve the company's organization in order to maximize the customer value delivery

2. Improve the marketing and sales approach allowing the company development

Topics I teach, cover a wide range of companies' business field:

- Fundamental Marketing

- Web Marketing

- Process and structure management

- Team management

- Strategic intelligence and monitoring, competitive intelligence and monitoring, knowledge management

- Change management

- Public speech, assertiveness, NPL introduction

On Udemy, I have the ambition to help entrepreneurs, executive, freelancers and even students on improving their knowledge of the modern companies field.

Feel free to contact me !

Olivier

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