Buying for a Team? Gift This Course
Wishlisted Wishlist

Please confirm that you want to add Make the Business Model Canvas a WEAPON to your Wishlist.

Add to Wishlist

Make the Business Model Canvas a WEAPON

Discover how to have a 360° vision of your business allowing you to understand, create and work as a strategist.
3.5 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
16 students enrolled
Created by Olivier KAMEL
Last updated 7/2015
English
$10 $200 95% off
4 days left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Have a coupon?
Description

If you are entrepreneurs, freelancers, students or trying to start a business, this course is for you!

Make the difference on the market by understanding and using the Business Model Canvas. How will you do that ?

  • By improving significantly the way you think and do business
  • By freeing your mind leaning on a powerful tool
  • By getting a bird and 360° view of your business and your working axis
Start the journey today ass you'll need ABSOLUTELY nothing but good sense ! I'll teach and explain all others notions linked.

Here's the course outline

1. Why writing a Business Model down ?Understand the 360° degree vision allowed by the Business Model Canvas

2. Customer segments Make the difference by identifying the right segment

3. Value proposition

Create, establish and use a perscussive value proposition

4. Channels

Identify the most communication, sales and distribution channels for your business

5. Revenue streams

Set up the best way to make money according to your business specificities

6. Key ressources

Identify the essential ressources for your business and maximize their use

7. Key activities

Discover, understand and deploy your efforts on activities that make the difference

8. Key partnerships

Identify very accurately who you have to (should) work with to make the difference on the market

9. Cost structure

Identify and manage the main cost generator items in their model

10. The big thing

Make the 9 building blocks work for one and only goal : your success

Who is the target audience?
  • Entrepreneurs
  • Freelancers
  • Students planning to start a business
  • Teachers and trainers
Students Who Viewed This Course Also Viewed
What Will I Learn?
Make the difference on the market by understanding and using the Business Model Canvas
Improve significantly the way you do business
Free your mind leaning on a powerful tool
Get a 360° vision of your business and your working axis
View Curriculum
Requirements
  • You'll need ABSOLUTELY nothing but good sense !
Curriculum For This Course
Expand All 21 Lectures Collapse All 21 Lectures 01:20:37
+
Why writing a Business Model down ?
1 Lecture 03:57

In this lecture, I'll introduce everything you need to know to make the most enjoyable journey as possible.

I'll tell you about the course goals, how it is divided, I'll also deal with the way I'll teach you further notions and how to prepare your mind to think as a strategist to make things happen.

Gear up !

Preview 03:57
+
Customer segments
2 Lectures 06:26

Get the Customer Segments building block and linked concepts defined.

Preview 02:00

Time to fill in the blank ! Let's check the several markets types.

Preview 04:26
+
Value proposition
2 Lectures 12:14

Get the Value Proposition building block and linked concepts defined.

Preview 02:27

Time to fill in the blank ! Let's check the several value propositions available.

Preview 09:47
+
Channels
2 Lectures 04:43

Get the Channels building block and linked concepts defined.

Channels : concepts definition
01:37

Time to fill in the blank ! Let's check the several channels to deploy.

Channels strategies according to buying stages
03:06
+
Customer relationships
2 Lectures 06:03

Get the Customer relationships building block and linked concepts defined.

Customer relationships : concepts definition
02:22

Time to fill in the blank ! Let's check the several customer relationships strategies to use.

Customer relationships according to segments types
03:41
+
Revenue streams
2 Lectures 06:57

Get the Revenue streams building block and linked concepts defined.

Revenue streams : concepts definition
02:13

Time to fill in the blank ! Let's check the several ways to generate revenues.

Time to make money right ?
04:44
+
Key resources
2 Lectures 04:12

Get the Key ressources building block and linked concepts defined.

Key resources - concepts definition
02:11

Time to fill in the blank ! Let's check the needed ressources to succeed.

Essential ressources for your objective
02:01
+
Key activities
2 Lectures 04:33

Get the Key activities building block and linked concepts defined.

Key activities - concepts definition
02:02

Time to fill in the blank ! Let's check the activities needed by the business.

What needs to be done
02:31
+
Key partnerships
2 Lectures 04:08

Get the Key partnerships building block and linked concepts defined.

Key partnerships - concepts definition
02:01

Time to fill in the blank ! Let's identify people and companies you need to work with.

Work with them !
02:07
+
Cost structure
2 Lectures 04:43

Get the Cost structure building block and linked concepts defined.

Cost structure - concepts definition
01:24

Time to fill in the blank ! Let's make the list of your main costs.

You said expensive ?
03:19
1 More Section
About the Instructor
3.5 Average rating
2 Reviews
16 Students
1 Course
Consultant | Management & Marketing

___English below___

Bonjour,

Je suis Olivier KAMEL, j'ai 30 ans et je suis Consultant en Management et Marketing

Mon activité s'articule autour de deux grands axes : le conseil en entreprise et la formation (d'adultes et d'étudiants).

Mes missions de conseil sont orientées autour de deux logiques

1. Optimiser le management interne et l'organisation pour maximiser la valeur délivrée aux clients de la structure

2. Optimiser la démarche marketing globale de l'entité pour permettre son développement pérenne

Les cours que je dispense, quant à eux, couvrent plusieurs sujets

- Marketing fondamental (Marketing stratégique et opérationnel)

- Web Marketing

- Management des processus et des organisations

- Management opérationnel

- Veille stratégique, veille concurrentielle, knowledge management

- Conduite du changement

- Prise de parole en public, assertivité, introduction à la PNL

Sur Udemy, j'ai l'ambition d'accompagner les entrepreneurs, les cadres ou toute autre personne soucieuse d'acquérir une connaissance élargie des fonctions transverses de l'entreprise moderne.

N'hésitez pas à m'écrire pour toutes questions !

Merci.

Olivier

__________

Hello, I'm Olivier KAMEL and I'm 30.

I work as a Management & Marketing consultant.

My business is organized around two main axis, which are : business consulting and training

My consulting missions are oriented toward two logics

1. Improve the company's organization in order to maximize the customer value delivery

2. Improve the marketing and sales approach allowing the company development

Topics I teach, cover a wide range of companies' business field:

- Fundamental Marketing

- Web Marketing

- Process and structure management

- Team management

- Strategic intelligence and monitoring, competitive intelligence and monitoring, knowledge management

- Change management

- Public speech, assertiveness, NPL introduction

On Udemy, I have the ambition to help entrepreneurs, executive, freelancers and even students on improving their knowledge of the modern companies field.

Feel free to contact me !

Olivier

Report Abuse