Make Professional Looking Marketing Videos
4.8 (2 ratings)
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Make Professional Looking Marketing Videos

An A-Z guide in creating amazing marketing videos (quickly!) using Adobe Premiere Pro
4.8 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
256 students enrolled
Created by Uri Soglowek
Last updated 7/2014
English
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Current price: $10 Original price: $20 Discount: 50% off
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Includes:
  • 3.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • By the end of the course, you will be able to produce great look marketing videos on a daily/weekly basis.
  • Improve your video making skills
  • Take your video productions to the next level
View Curriculum
Requirements
  • A passion for making videos
  • Some basics familiarity with Adobe Premiere
Description

This course is all about preforming in a high production environment where the one man crew team has to shoot hours of video every week, edit them, and export them.

The course is made of 18 different videos and more then 3 hours of training.

The videos format is a kind of over the shoulder format were I take you along with me and show you all the how to’s, tips and tricks that every editor needs to know to be able to produce a weekly video or show.

Everything I cover in the course is the direct result of experience and making mistakes.

This course is going to show you everything you need to know to be able to produce a high quality, audience engaging video that you can then use on your website or any social network to help you drive clients without working too hard.

If you want to learn to produce great videos – this course is for you.

Who is the target audience?
  • Video Creators
  • Video Editors
  • those interested in video making
  • those interested in marketing using video
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Curriculum For This Course
Expand All 19 Lectures Collapse All 19 Lectures 03:17:06
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Course Introduction
2 Lectures 06:04

What is the weekly show? How you can use videos to market your business and which workflow you need to use to make videos on a weekly basis.

Preview 03:59
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Editing The Weekly Show
16 Lectures 02:49:13

Setting up your folders and premiere for a weekly production, how to save you assets so you can go back to you projects without the “missing footage” massage that producers and editor run into. how to keep you project in order .how to not lost track of your assets.

Preview 07:01

Importing your assets into premiere. setting up the premiere pro project in a way your project will always be easy to navigate even in the future. the basic format to be able to revisit your videos in the future with no problem. syncing your video and audio up.

Importing your assets & syncing your video and audio up
06:52

How to create the Call to Action Assets that will lead your audience to do the actions you direct them to do in your weekly show.

Create the Call to Action Assets that will lead your audience to do the actions
07:14

Setting up the sequence and the footage for the beginning of the edit, learning how to import the footage into the timeline in a way that will later help you create the invisible cut.

Setting up the sequence and the footage for the beginning of the edit
07:10

How professionals edit sound in Adobe audition. cleaning up the sound and sweetening it and importing back to premiere pro to continue the edit.

How professionals edit sound in Adobe Audition
12:12

Making the first cut, how to do the first round of editing, cutting the footage like a pro. learning how to cut footage with only two Keyboard strokes.

How to cut the footage like a pro!
07:49

Learn how to setting up the invisible cut, how to set the footage so that the audience will think it was shoot with two different cameras.

The basics method for professional color grading.

inserting the sound into the timeline and setting up the basics levels.

Setting up the invisible cut!
10:44

Creating the title background in Photoshop, the basics of creating a more pleasing to the eye title.

importing the title to Premiere and setting up the title and effects.

Creating a more pleasing to the eye title!
10:04

Understanding the second round of editing. how to edit like a Pro with only 4 keyboard strokes. tightening the edit and understanding the key factor for higher viewer engagement rates.

The key factor for higher viewer engagement rates
07:01

Assembling the show, understanding different editing and footage assembling methods.

Editing the sound to make the sound fit exactly to the footage.

Using the sound basic rhythm to drive your viewers forward.

Assembling the show!
19:31

Adding more titles, another round of sound editing, this time syncing up the sound levels to the live footage and our assets to create the ideal balance of life footage and sound levels.

Creating the ideal balance of life footage and sound levels!
06:27

Secrets to Viewer Engagement using one of Premiere Pro’s basic tools. behind the scenes footage that will reveal the secrets of a successful, low cost video campaign

Secrets to Viewer Engagement
19:16

Creating Advances transitions to make the video look and feel professional.

Third round of advanced footage editing to make your video flow and leave your audience watching to the end.

Make the video look and feel professional!
13:14

If you want to make the footage look like it came off a 50,000 dollar camera?

In this lesson you will learn that using the secret combination of Premiere Pro standard effects.

Make your footage look like it came off a 50,000$ camera!
09:49

Adding the Call to action driving buttons.

Understanding how to drive more viewers to preform the Call To Action.

What to do if your computer doesn’t play back your edit properly because of the advance color correction techniques.

Understanding how to drive more viewers to preform the Call To Action!
06:56

We are almost finished but there is still one major factor that can completely destroy your video if not understood and handled at this stage – the secrets of advanced sound editing.

Exporting the footage and going on to the next project without having to stop working while the computer is exporting the footage.

The secrets of advanced sound editing!
17:53
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Behind the scenes of our production!
1 Lecture 21:49

Behind the scenes of our production:

How to work on multiple projects with multiple people in different locations and not lose a single item and prevent a big head ache when you need to go back and revisit your old projects.

How is the weekly show produced from concept to the shooting day.

Behind the sconces of the production, and what it takes to make a successful video campaign running weekly without loosing your head (or health..).

Behind the scenes of our production!
21:49
About the Instructor
Uri Soglowek
4.3 Average rating
227 Reviews
6,988 Students
14 Courses
Entrepreneur, Marketing Consultant, Video Maker

Since 1993, I have dedicated myself to learning and teaching how to shoot and edit professional video to people that who have no understanding in the subject without getting them all confused with the technical nomenclature.

Today every Mobile Phone has the ability to become a production platform and online video is the biggest, most expanding communication line of the planet.

My way of teaching is usually, taking you, the viewer with me while I do a whole project, from beginning to end, utilising the same techniques I used as an instructor to get you to be able to do the get the job done and use and apply the tools with confidence.