Make Innovation Happen

Connect your passion with your plan and learn how to make your entrepreneurial vision a reality!
2 reviews
TAUGHT BY
  • Dr. Greg Leman Innovation Expert. Baylor University Business Professor.

    Dr. Greg Leman has helped over 75 companies launch successfully through his 'Make Innovation Happen' process. He is an inventor and business development leader with a 25 year career in Specialty Chemicals.

    • In 2005 he became Director of University Entrepreneurial Initiative for Baylor University.
    • In 2007 he founded the Baylor i5 Program in China.
    • In 2008 he established the Technology Entrepreneurship Inititiative at Baylor. Aof 2012 he is the Director of the LAUNCH innovative business accelerator at the Baylor Research and Innovation Collaborative.
  • Launch Academy A global community that delivers inspiring innovation
    Our Mission – Enable Accelerated Commercialization of Things That Matter

    We join with innovators and entrepreneurs who have a compelling vision to impact the world for good.

    LAUNCH offers start-ups and established companies access to the knowledge, networks and financial resources necessary to achieve sustainable market growth, including:

    • Rapid commercialization methodology
    • Professional mall of experts, in topics like intellectual property, finance, and marketing
    • Introductions, networking events and mentoring opportunities
    • Executive Execution coaching
    • Global market development
    • Help with securing funding

    LAUNCH is located in the Baylor Research and Innovation Collaborative (BRIC), and is the in-house bridge between research, product development and the marketplace - or commercialization. LAUNCH also serves as a bridge to our community and catalyst for cultivating innovation locally.

WHAT'S INSIDE
  • Lifetime access to 22 lectures
  • 2+ hours of high quality content
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Make Innovation Happen

Connect your passion with your plan and learn how to make your entrepreneurial vision a reality!
2 reviews

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COURSE DESCRIPTION

Make Innovation Happen! This intensive, step-by-step overview of the innovation process will give you everything you need to launch your product into the marketplace successfully.

CEOs and entrepreneurs travel to Baylor University's Research and Innovation Collaborative and pay thousands of dollars to receive this information one on one. Now you can have it at home.

    • None
    • Over 22 lectures and 3 hours of content!
    • Learn from the materials that have successfully launched over 100 companies!
    • Develop your 90 second pitch!
    • Deliver your pitch with confidence!
    • Know the questions investors will ask!
    • Defeat the 90% failure rate for new technologies!
    • Connect your career to your passion!
    • Build your technology map and avoid pitfalls!
    • Inventors who want to know how to release their product.
    • Entrepreneurs looking to sharpen their money-raising skills.
    • Corporate Intrapreneurs looking for a proven process to bring innovation to their organization.
    • Business students who want to understand the innovation process.

THE UDEMY GUARANTEE

30 day money back guarantee
Lifetime access
Available on Desktop, iOs and Android
Certificate of completion

CURRICULUM

  • SECTION 1:
    Welcome: Make Innovation Happen! - What to Expect from this Course
  • 1
    Welcome - Defeat the 90% Failure Rate!
    11:44

    Over 90% of patents never produce a dime of revenue! How do you as an inventor and entrepreneur make sure it doesn't happen to you? Join me as I walk you through the vital teaching responsible for a 75% venture success rate through my Business Accelerator program at the Baylor Research and Innovation Collaborative at Baylor University.

  • SECTION 2:
    Pitch Me: Articulating the Essence of the Opportunity
  • 2
    Tell Your Story Compactly with Quick Hit Formats
    06:19

    To raise money, you need to be able to tell your story compactly, in a way that creates an emotional response. The first 90 seconds sets the stage for the next 45 minutes of you presentation.

  • 3
    Clarify Your Objective
    10:12

    What are you doing? If you don't know, then neither will your investors and partners. It's important to stake your flag in the ground somewhere, even if this changes later on.

  • 4
    Find the Deeper Purpose that Inspires You and Others
    06:44

    The deeper story will create passion that drives you forward. Work with your mentor to draw your passion out and connect it to your business.

  • SECTION 3:
    Customer First: Proving Customer Alignment
  • 5
    Customer Motivation Assessment
    09:04

    Are you speaking your customers' language, and providing them what they need? The customer motivation assessment will help you figure that out.

  • 6
    Get Definitive About Value Proposition To Customer
    09:30

    You can't be all things to all people. What is the specific value proposition that you are offering to your customer? Have you tested that value proposition?

  • 7
    Pull Analysis Together In Compact Format
    06:27

    Bring your customer analysis together into something simple. Investor attention spans are short, and they will ask the questions that they need answers to.

  • SECTION 4:
    Find Your Path: Stategic Response to Market Need
  • 8
    Strategic Milestone Map
    07:43

    Knowing your milestones focuses your entire team and is the only way to know when to declare "Victory."

  • 9
    Define IP Strategy to Sustain Business
    09:08

    If your new startup is a technology company, a large part of your enterprise value will come from your ability to protect your intellectual property. What do your patents really cover?

  • 10
    Summarize and Crystallize Your Strategic Path
    07:33

    Now that you have milestones and intellectual property strategy, crystallize your path around your most sustainable business avenue. Has your thinking changed? If so, go back and rewrite what you now know.

  • SECTION 5:
    Activating Strategy Through Goals and Plans
  • 11
    Develop a Roadmap in Technology and Product Space
    08:24
  • 12
    Define Customer Options in Competitive Matrix Form
    08:31
  • 13
    Capture Path Forward in Actionable Terms - Goals
    05:45
  • SECTION 6:
    Offensive Coordination: Guiding Strategy with High Performance Team
  • 14
    Maximize Operational Ability to Compete
    09:15
  • 15
    Clear the Road of Internal Obstacles
    09:35
  • 16
    Build Talent and Competency Roadmap to Match Demands
    06:38
  • SECTION 7:
    Counting the Cost: Translating the Strategy into Financial Terms
  • 17
    Define Revenue Generation Process
    07:48
  • 18
    Aggregate Revenues and Complete Org Costs to Create Pro Forma P/L
    07:00
  • 19
    Create a Crisp Summary That Tells The Story Financially
    05:25
  • SECTION 8:
    Now, Pitch Me: Telling Your Story to Create Target Audience Impact
  • 20
    Use What Your Mom Taught You About Communication
    06:26
  • 21
    Storyboard Your Pitch to Test Your Design
    11:21
  • 22
    Deliver the Pitch In A Way That Amplifies Your Message
    04:31

UDEMY BY THE NUMBERS

5,200,000
Hours of video content
19,000,000
Course Enrollments
5,800,000
Students

RATING

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AVERAGE RATING
NUMBER OF RATINGS
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REVIEWS

  • Kolawole Olayinka
    Practical and Insightful

    This is a great tool for entrepreneurs..The best framework have seen..

  • Darrell Kleinke
    Entrepreneur in training

    Great course. Helped me plan my business venture!

  • 30 day money back guarantee!
  • Lifetime Access. No Limits!
  • Mobile Accessibility
  • Certificate of Completion
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