Luxury Selling - Selling to the Affluent - Sales training
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In this course I will cover all of the ideas and tools I used to successfully sell very high end product's to my affluent clients for over 20 years. This course will help any sales person become a valuable long term asset to their clientele. These simple and powerful tools will greatly increase your sales. I explain concepts and tell personal story's of success to easily convey these powerful concepts. I have given this course to hundreds of people all over the world with tremdous seccuss.
In this course I cover these topics:
How to understand what Luxury is and the Luxury buyer
Why people buy what they buy
How to not limit your sales to what you can afford (how to stop selling from your own pocket book)
How to create excitement and passion with your customers.
This course is full of rich video that will take about 40 minutes to complete. If you sell products to end users this may be the most valuable 40 minutes of your life.
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Certificate of completion.
|Section 1: Luxury Selling - Selling to the Affluent|
Introduction to Luxury Selling by Michael Pyle
Background story and First High end salePreview
|Section 2: Understanding what Luxury means|
What is Luxury?Preview
The concept of RelativityPreview
|Section 3: the Psychology of the buyer|
Insecurity and Empathy
Whats it Like to be a powerful person?
Fulfillment and Acclimation
Risk management and Justification
|Section 4: Sales processes and concepts|
Show them the world
Value, performance, and Quality
A good deal?
|Section 5: What people really want|
Goosebumps and Passion
|Section 6: Recap and final closing thoughts|
Why my first high end sale was so easy and recap
Michael has been selling Ultra High end systems to affluent clients for over 20 years. With over 20 sales industry awards Michael has proven to know what it takes to sell big ticket items. For over 4 years Michael has worked for Harman Luxury Audio training dealers and sales people on selling Luxury goods all over the world. Currently Michael is president of Centurion LV, a high end low voltage contractor working on some of the most exclusive residential properties in the world.