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Local SEO: Google ranks local businesses differently in the search results so this course is designed to help you understand those differences and how to take advantage of them.
Get Your Local Business to the Top of the Search Results
✔ A 14-Point Local SEO Checklist for your business or for your clients business
✔ Step-by-step instructions to increase your exposure, traffic and sales with Local SEO
✔ An in-depth understanding of how your website, Google My Business, Facebook, Yelp etc. can all be part of your local marketing strategy.
Once enrolled, you'll also have access to myself, an experienced SEO expert, so you can get feedback, advice and support as you complete the lectures.
You Don't Need SEO Experience Take This Course
No previous SEO knowledge is required to carry out any of the 14 actions listed on this Local SEO checklist. If anything is unclear, just reach out to me. I'm happy to add additional lectures if you feel anything is missing.
Content & Overview
Using the most up to date SEO tools and criteria, I'll walk you through each point on the SEO checklist, explain why it's important for SEO and show you how to complete the action.
This course is designed for anyone who wants to develop a local SEO marketing strategy to increase traffic and sales. Whether you're a beginner, intermediate or want a refresh as advanced, this training will help your grow your business (or future business!) with SEO.
Stand out from the crowd. Enrol today to learn how to grow your local business with local SEO!
Not for you? No problem.
30 day money back guarantee.
Learn on the go.
Desktop, iOS and Android.
Certificate of completion.
How to Watch Lectures at 2x Speed and Complete the Course in Half the Time!Preview
|Section 1: Course Introduction & Overview|
How Local SEO & This Course Will Help Grow Your BusinessPreview
3 Reasons Why Local SEO Is About to Become Even More Important in 2016Preview
14-Point Local SEO Checklist: Download & Use
|Section 2: The Importance of NAP Consistency for Local SEO|
Ensure NAP (name, address, phone number) Consistency Across All PropertiesPreview
Write Your Business Info Down and Use it Across All Business Profiles
|Section 3: Optimise Your Website For Local SEO|
Check Website is Mobile Friendly (New Important Ranking Factor for 2016!)Preview
Title Tag is Unique, Contains Keyword+Location & Correct LengthPreview
Meta Description is Engaging, Contains Keyword+Location, & Correct Length
Install Google Analytics to Get Data & Make Data Driven Decisions to Grow
|Section 4: Google My Business|
Why "Google My Business" is the Most Important Part of Local SEO
Claim Your "Google My Business" Page
Update Google My Business Profile Until Shown as 100% Complete
Verify Your Business With Code Google Sends You
|Section 5: Facebook Places|
Create a Local Business Facebook Page
|Section 6: Yelp|
Find and Claim Your Yelp Business Page
|Section 7: TripAdvisor|
Create a TripAdvisor Profile to Get Exposure to Tourists
|Section 8: Generate Reviews & On Going Management|
Ask Existing Customers to Leave a Review
Respond Back To Negative Reviews
|Section 9: Course Summary|
A Quick Recap on What You Have Learnt
Bonus: An Offer You Can't Refuse...
More than 60,000 can’t be wrong! That’s how many students have taken my courses, leaving more than 6,000 top-rated reviews.
As a Google Certified Marketer, I have collaborated with companies in more than forty countries around the world. I've worked with Amazon, Hertz, CallawayGolf and many more!
I know you want – results – and I am an expert at getting them. I teach skills and strategies that are designed to make an impact. My courses cover such topics as Search Engine Optimization (SEO) and Google Analytics.
Tinkering with my courses based on the feedback that I get from my students, I have developed a teaching style and a teaching structure that are conducive to fast learning and positive outcomes.
I am based in Ireland and enjoy working with people from countries all around the world.
Check out my courses below!