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Create Linkedin Ads for results

Learn how to develop linkedin Ads that bring you a real return on your investment in less than 1 hour.
4.3 (6 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,204 students enrolled
Last updated 11/2014
English
$10 $20 50% off
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30-Day Money-Back Guarantee
Includes:
  • 39 mins on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
Create a Smart linkedin campaign
Develop good ads to maximize return (result)
Configure the linked in campaign carefully based on our target audience
Create landing page to focus lead attention
Segment to get your ad only expose to your audience
View Curriculum
Requirements
  • Nothing
  • Knowledge in Wordpress will help (if you create your landing page by yourself)
  • Knowledge in Video production will help (if you decide to have a video on your landing page and you produce it by yourself)
Description

Why this course?

  • I Have more than 22,000 students taking my courses on Udemy
  • 4 to 5 stars ratings
  • Clear, concise, precise and step by step approach that makes it to implement
  • This course is a must have investment to get started with linkedin ads in order to use the full potential of linkedin and don't fall in common traps.

In this course I will show you a successful method (that I use for my own business) to smartly create a linkedin ad.

I'm an entrepreneur and honestly, for me to open my wallet and pay for something, you have to show me how I get my money back... I have been so frustrated by google and linked ads because I was throwing money at them without seeing any return. Following all their advices and guidelines. Yes my website was flooded with traffic but nobody was buying my stuffs (or sending an e-mail).

Until the day I decided to work smarter and started to look for a better way of promoting myself on those platforms. Now I use 5 time less budget and generate 10 times more results.

I will reveal all this tricks in this courses through 6 simple steps.

  • Step 1: Determine what you sell
  • Step 2: Who do you want to reach
  • Step 3: Create a message
  • Step 4: Create a landing page
  • Step 5: Segment inside Linkedin
  • Step 6: Create the ad

I will also include a live example where I'm building a campaign step by step to illustrate my lectures.

Don't wait any longer... Stop wasting your money on strategies that don't work and learn a simple way to get real return on your investment with linkedin.

See you soon!

Who is the target audience?
  • Entrepreneurs
  • Sales and Marketing people working in B2B
  • Sales and Marketing people that need to speak to professionals (Segmentation based on industry, job nature, position, location...)
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Curriculum For This Course
Expand All 10 Lectures Collapse All 10 Lectures 39:23
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Introduction
1 Lecture 01:30
The Objective of this lecture is to introduce the 6 steps process to develop a good linked in ad
Preview 01:30
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6 Steps for Successful ads
6 Lectures 23:39
The objective of this session is to clearly Determine what we want to sell through this ad.
Preview 01:51

The objective of this session is to clearly Identify our target audience. Who do we want to talk to?
Preview 05:42

The objective of this session is to develop a comprehensive message
Preview 01:47

The objective of this session is to create a good landing page for the ad.
Step 4: Create a Landing page
07:23

The objective of this session is to segment inside the linked in system. An example is given in the Section 3 (Exanmple part 2).
Step 5: Segmentation in Linked in
01:03

The objective of this section is to show how to create the ad. An Example is given in the Section 3 (Example part 1)
Step 6: Create the ad
05:53
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Example (inside Linkedin)
2 Lectures 12:27
The Objective of this lecture is to demonstrate with an example how to configure the ad
Example part 1
04:26

The objective of this lecture is to demonstrate with an example how to segment inside linked in
Example part 2
08:01
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Conclusion
1 Lecture 01:47
The objective of this lecture is to summarize what we have seen during the course
Conclusion
01:47
About the Instructor
4.3 Average rating
299 Reviews
30,680 Students
9 Courses
Management Consultant

Laurent Timmermans

Laurent is the founder and Managing Director of ATHENASIA working with Business planning, Performance Management and Management Training.

He is university lecturer in Hong Kong for management, entrepreneurship and organisation behavior courses.

Graduated from the University of Louvain la Neuve (Belgium) in which he earned a Master of Management (Major Marketing) and a Master in Work Sciences (Organization behavior).

Originally working with youth leadership development, he progressively moved to business consulting world. 



He started his career as Director of Talent Management in Hong Kong for a multinational youth organization.

Back in Belgium, he worked as Economic Sciences teacher and created a company through which he delivered career development programs to major players in telecommunication and Oil Industry.

After a year in Belgium, he finally returned to Hong Kong and worked as Performance Consultant with Dale Carnegie Training Hong Kong.

Before founding ATHENASIA CONSULTING, Laurent was working for a Hong Kong company as Organizational Behavior Consultant on team development and soft skills trainings. The main client he was working with was the metro of Hong Kong (MTR) for which he worked on partnering to support its extension.

On the mean time, he has been working part time as Business Planning and operations Consultant with SME's in Hong Kong both online and face-to-face. He helped his clients to develop comprehensive business plans to structure business idea, plan for growth or simply to raise fund. Due to the success of this activity he decided to incorporate and live from his passion.

He has now more than 35,000 Students on different e-learning platforms, he animates a 1200+ entrepreneurs group in Hong Kong for which he organises workshops and events.

Originally born in Belgium, Laurent has been living (studying or working) in Brazil, Spain, and Hong Kong.

Languages and international exposure

Due to his international experience he is Fluent in French, Portuguese, Spanish and English.

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