LinkedIn Marketing for Small Business

Discover How To Use Linkedin to get more exposure and reach your Goals

Created byAmel Mehenaoui

Last updated 8/2014

English

What you'll learn

You will learn how to show up on the first page of Linkedin for a specific keyword search related to your skills etc.
By the end of the course, you will be able to Optimize your Linkedin profile for higher ranking

Course content

4 sections • 10 lectures • 45m total length

Video: Course Overview2:41
This short video will give you an overview of this course.
Mind Map - LinkedIn Marketing For Small Biz1:00
This Mindmap outlining the whole course. It will give you a basic overview of everything you are going to learn and to help you learn it more effectively.

VIDEO: Linkedin Marketing Introduction3:34

Watch this Introduction video to get a better understanding of Linkedin and what are the main point that we will cover during the course (at minute 1:59).

You can also download the pdf presentation of this Video Lecture.
VIDEO - How To Set-up Your Linkedin Basics Profile Page12:33
The "LinkedIn Basics Business Profile Set up" lecture is a short video that walks you through all the basics of setting up a LinkedIn profile, and all the different features that can improve your Page Profile ranking on LinkedIn. This Video lecture is presented to you by my U.K colleague, Bert, who will show you how to use some Linkedin features as a profit center!
VIDEO: Step by Step for Creating Your LinkedIn Business Page3:41
Discover how to set-up your Linkeding business profile the right way.

Note: this is the Video version of the pdf presentation in Lecture 8.
VIDEO: How to SEO Your Profile and Drive Traffic To Your Site5:19

Learn how to Search Engine Optimize (SEO) your LinkedIn Profile to:

1. Drive targeted traffic to your website

2. Get higher rankings and more brand exposure.

Note: Don't forget to download the PDF Presentation.
VIDEO: Using Linkedin Business Tools to Increase Profits10:56
Learn how to use Linkedin powerful tools to grow your business.

In this section we go over several tools to better market and display your company’s products and services to show people who and what you do.

Note: Don't forget to download the pdf presentation of this video Lecture.
VIDEO: Using Linkedin To Build Your Brand5:22
Discover how you could start using Linkeding to build your brand and grow your business.

In this section we go over several tools to better market and display your company’s brand using LinkedIn.

Note: Don't forget to download the pdf presentation of this video Lecture.

Requirements

A LinkedIn account.

Description

Discover How to Harness LinkedIn to Drive Targeted Traffic to Your Site, Attract High Quality Clients or Land the Career of Your Dreams!

Whether you’re a small business owner, entrepreneur or motivated professional, LinkedIn is the largest Social Networking site (with over 160 million members) that you can no longer afford to ignore.

You will discover in the ''LinkedIn Marketing For Small Business'' training guide:

How to Set-up your LinkedIn Account and Business Page for maximum exposure.

Simple Ways to Optimizing Your Page Effectively For More Targeted Traffic.

Best Search Engine Optimization (SEO) Principals to Apply on Your Linkedin Page.

Eleven Easy Steps to Adding a Product of Yours on LinkedIn for Quick Sales.

How to Easily Recruit the Ideal Candidate Using LinkedIn.

Effective Strategies to Build Profitable Contacts and Make Business Partnerships.

Who this course is for:

This course is ideal for Business owners who want to optimize their Linkedin Business Account and grow their business by using Linkedin powerful tools.
Entrepreneurs looking to establish a powerful ''Expert'' status
Motivated Professional looking for new, better career opportunities

LinkedIn Marketing for Small Business

What you'll learn

Explore related topics

Course content

Video: Course Overview2 lectures • 4min

VIDEO LECTURES: Video Training Guide6 lectures • 41min

Action Checklist1 lecture • 1min

Printed Manual - Download1 lecture • 51min

Requirements

Description

Who this course is for: