LinkedIn Marketing for Businesses, Brands, and You
4.2 (6 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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LinkedIn Marketing for Businesses, Brands, and You

LinkedIn Marketing Essentials & the SECRETS of Businesses & Brands who dominate LinkedIn Marketing
4.2 (6 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,062 students enrolled
Created by Seth A. Estrada
Last updated 2/2017
Current price: $10 Original price: $125 Discount: 92% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 36 mins on-demand video
  • 5 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Project the most professional image to recruiters and potential employers.
  • Stand out among other similarly (or MORE) qualified candidates.
  • Network with influencers and decision makers- even if you do not know them personally.
  • Get the maximum benefit for your business out of LinkedIn Groups
View Curriculum
  • No special skills are needed! Just a little bit of time & persistence.

You're on LINKEDIN- but is that helping new visitors come to your website or store? And are they actually ready to buy? 

Are you ready to start promoting your brand effectively on LinkedIn?

In this course, I'll teach you about:

  1. Starting & branding your LinkedIn profile correctly
  2. Reaching targeted audiences through Groups on LinkedIn
  3. How to get your content in front of TARGETED AUDIENCES on LinkedIn 
  4. How to connect with influencers and decision makers on LinkedIn


I'll help you cut through the fluff, and get to the LinkedIn marketing techniques that actually work!

I'm so confident that you'll find value in these techniques, that if you complete the course within 30 days* but you’re not happy with the results Udemy will give your money back- plus I’ll do video report of your business’ LinkedIn usability, which I'll give to you, publicly- for free

You have nothing to lose, and only new business to gain. 

Enroll today, and let's improve your business as early as tonight.

Cheers, Seth

*Not available for courses purchased directly on iTunes or 3rd party marketplaces.

Who is the target audience?
  • Professionals Interested In Succeeding On LinkedIn
  • Business Owners
  • Entrepreneurs
  • Startups
  • Growing Brands
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Curriculum For This Course
Start Here
1 Lecture 01:25

Welcome to the course! 

This course consists of multiple smaller modules: 
  • Each module contains steps that you'll use to improve your business little by little. 
  • Each step is important and can help your business perform better online!
  • Please complete all of the steps.

There are short quizzes, sometimes before a module:

  • I know, weird, but...
  • They are very important. 
  • Please complete all of the quizzes.

If you have questions:

  • Please ask them in the course forum.
  • If you DM me, I'll ask if you have completed the course. 
  • I use forum questions to create new modules, so you're helping yourself and helping other students at the same time!

Enjoy the course!


Preview 01:25
Branding on LinkedIn
3 Lectures 14:15

In this module you'll learn how to:

  • How to impress with a professional profile photo
  • Make eye-catching headlines
  • Add power achievements that attract recruiters
  • Choose the right links 
  • Obtain the best recommendations
Preview 05:53

Learn how to:

  • Develop deeper engagement with your connections
  • Utilize introductions correctly
  • Use advanced search for better leads
Preview 04:55

You'll learn:

  • What LinkedIn Groups are
  • Why you should use them
  • How to join one
  • How to identify the best group to join for your business objectives
  • What do do after joining
Use LinkedIn To Grow Vast Business Connections

Whew, that was a lot of material! Let's make sure you're retaining all of this.

Branding Quiz
3 questions
Expanding Your Marketing Reach
3 Lectures 16:37

Learn how to use:

  • Your Profile URL
  • Keywords
  • Anchor Links
  • Backlinks
Optimize LinkedIn SEO Get More Traffic To Your Site

Learn to perfect your:

  • Subject line
  • Greeting
  • Introduction
  • Body/Content
Effective LinkedIn Messaging - Expand Your Network

Learn about:

  • LinkedIn Ads basics
  • Types of LinkedIn Ads
  • How to use them
Use LinkedIn Ads - Generate Leads

Again- that was a lot! Let's double check your retention :)

Market Reach Quizz
3 questions
Bonus Material
1 Lecture 03:53

You’ve made it to the end of the course- GREAT WORK!

Want to learn how to create remarkably good and shareable video and photos for your business?Join my Facebook Group for FREE.

And if you haven’t taken my courses on YouTube, Instagram, Pinterest, or Facebook yet- please check them out- they are designed to help business owners, entrepreneurs, and brand managers just like you.

I’m excited to teach your more about it, please join me there to learn more.



Bonus Lecture: Essential Tools For Producing Your LinkedIn Media
About the Instructor
Seth A. Estrada
4.4 Average rating
146 Reviews
12,977 Students
10 Courses
Business Coach & Media Producer

My motto is “Life is good.” And I want to share the good with others.

My passion is inspiring people through personal, large group instruction- including online courses. I’m a lifelong learner myself, and am at my best when learning new skills. I’ve been an online instructor since 2015- but have been teaching people just like you for many, many years! Through my online business, 54V4NT studios, I create instructional courses that help you become a better version of yourself with all kinds of skills.

What would you like to learn?

Would you like to make money teaching online courses?

Would you like to build (or improve) your own 6-figure business?

Would you like to use Instagram or YouTube marketing for yourself or your business?

Would you like to learn how to shoot & edit videos like a pro?

Would you like to take better photographs?

Would you like to train for your certified phlebotomist test, cook fine Italian desserts, fix your own back pain, design a better pitch deck, create a killer online resume, scan and fix vintage photographs, restore old videos & film, edit photos in Lightroom, or become a better public speaker?

If you want to do any of these things, just enroll in the course. You have a 30-day money back guarantee if you don't like it. I add new material to my courses regularly so that they help you stay up to date. Check them out, and enroll today!


I live a life of conscience and faith, to the best of my ability, and I learn how to uplift & empower more people, better each day. Some of the things I love to do in my spare time include kettlebell training, visiting extended family, trying out new international cuisine, and both practicing & watching MMA (I’m a striker- but my own grappling game is not lagging ;). Most days you can find me going to a local library or museum with my amazing wife and our 3 boys: we all love to learn!

In 2008, I graduated with my Bachelor of Arts in Film Studies with an emphasis in Business Communication from Brigham Young University- winner of 15 student Emmy awards and 5 student Oscars. While there, I worked on two Emmy+Oscar winning animated short films- one of which won the Producer’s Choice award at the Nickelodeon Animation Festival. After graduating, I worked at DreamWorks Animation/Pacific Data Images shooting and editing professional software training material for their 2,000+ employees. I followed that with multiple training and marketing jobs at medical offices, fitness franchise companies, and then major technology companies like Samsung Mobile and Google. Most recently, I spent 1.5 years working as a Senior National Trainer on behalf of Microsoft for their Retail Channel Partners. Throughout this time I built my 54V4NT studios brand to teach others the skills that I have. In October of 2016, I also founded Smart Film Tools, Inc to create physical products and software to help individuals, small business owners, and entrepreneurs to master their ability to produce professional-quality video & film. Since then, I've made more money, worked fewer hours, and spent more time with my family each day.

I want to show you how to be a better creator, make more money from your work, and experience the life you want to live.