LinkedIn for Healthcare Professionals

Learn how other healthcare professional are using the top business social network - LinkedIn and get yours up-to-speed.
5.0 (2 ratings) Instead of using a simple lifetime average, Udemy calculates a
course's star rating by considering a number of different factors
such as the number of ratings, the age of ratings, and the
likelihood of fraudulent ratings.
8 students enrolled
$19
$95
80% off
Take This Course
  • Lectures 28
  • Length 2 hours
  • Skill Level All Levels
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
Wishlisted Wishlist

How taking a course works

Discover

Find online courses made by experts from around the world.

Learn

Take your courses with you and learn anywhere, anytime.

Master

Learn and practice real-world skills and achieve your goals.

About This Course

Published 9/2015 English

Course Description

LinkedIn is the top platform for business professionals to connect, engage and share knowledge. As healthcare professionals connecting via LinkedIn can be an effective use of your time to establish thought leadership, build your professional reputation or engage with allied professionals around the globe. "LinkedIn for Healthcare Professionals" walks you though the major elements of a LinkedIn profile and how to optimize your profile for success.

The course is designed for healthcare professionals of all experience levels who are new to LinkedIn or want to expand their profiles to utilize more features of the platform. During the course you will get a guide of all the different sections of the platform and how it is being used by healthcare professionals. Below is the Course Curriculum:

Module 1: Welcome and Preparation

  • Watch Video: Welcome!
  • Watch Video: Preparation
  • Watch Video: Paid or Free Account? & Explanation of Degrees
  • Activity: Search LinkedIn for outdated profiles
  • Activity: Find and update your most recent CV or resume
  • Activity: Profile Picture

Module 2: LinkedIn Goals

  • Watch Video
  • Activity: Download LinkedIn Goal Worksheet
  • Activity: Determine your goal for LinkedIn

Module 3: Your LinkedIn Profile

  • Watch Video: Header Image
  • Watch Video: Summary
  • Watch Video: Professional Media
  • Watch Video: Employment History

Module 4: LinkedIn Groups

  • Watch Video: LinkedIn Groups
  • Activity: Research LinkedIn groups
  • Activity: Select groups to join

Module 5: Connecting

  • Watch Video: Connecting
  • Activity: Connect your address book
  • Activity: Connect to current colleagues and professional friends
  • Activity: Reach out to former colleagues

Module 6: LinkedIn Metrics

  • Watch Video: LinkedIn Metrics
  • Activity: Set personal goals for metrics

Module 7: Content

  • Watch Video: Content for LinkedIn
  • Activity: Follow 5 people of influence
  • Activity: Share a status update

Module 8: Time Management

  • Watch Video: Time Management
  • Download: LinkedIn checklist

Congratulations!

  • Congratulations on your course completion!
  • Connect in LinkedIn

What are the requirements?

  • All you need is to have a basic LinkedIn account set up. It would be helpful to have your most recent CSV available.

What am I going to get from this course?

  • Develop a LinkedIn profile that will help them build their practice, safely engage with their community and become a thought leader.

What is the target audience?

  • LinkedIn for Healthcare Professionals is designed for healthcare professional who plan to engage professionally online from building a social media presence to career development to establishing professional connections. The course is designed for all levels of healthcare professionals from new careerists to established professionals who are new to LinkedIn.
  • Physicians
  • Nurses
  • Healthcare Administrators
  • Practice Managers
  • Medical Students
  • Any professionals in healthcare

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Setting the stage
07:32

Thank you for joining LinkedIn for Healthcare Professionals. In the welcome lesson we'll review the course outline and what content you'll need to gather to begin this course.

08:49

"A picture is worth a thousand words" or "You never get a second chance to make a first impression" - Both of these over-worn expressions could not apply more to LinkedIn. We review the best practices for a professional profile image. Spoiler alert - "Selfies" could be OK.

05:07

Do you need to have a paid account to be successful in LinkedIn? Let's examine the pros and cons.

Article

How many times did you start a LinkedIn profile and then abandon it? Before you start again - go search for yourself.

Article

Do you remember the last time you updated your CV? It should probably be an annual event and now is a good time to do it. For record keeping, notate on a master document as much as you can. Information to maintain includes:

  • Specific start/end days for employment
  • Details about job success
  • Names and contact information for former co-workers
  • Awards and Honors
  • Publications
  • Volunteer work

You may not choose to put all this information in your LinkedIn profile but you'll be very glad to have it documented in case you do.

Article

Let's review some LinkedIn profile images.

Section 2: LinkedIn Goals
19:14

LinkedIn, like any social networking site, can take as much time as you are willing to give it. You can better manage your time, if you have specific goals you want to achieve by using this platform. In this video we'll look at the different ways you can utilize the platform and what benefits you might gain.

Activity: LinkedIn Goal Worksheet
Article
Article

Review the different ways you want to interact in LinkedIn. Be mindful of these goals as you complete the rest of the assignments.

Section 3: Your LinkedIn Profile
05:35

Review these header images. Do they draw your attention? Reflect the work of the professional? Tie well to company branding?

05:35

Here is an example of how much copy equals 2,000 characters.

03:13

Adding media (Blog posts, YouTube Videos, SlideShare content) will enhance your profile and your reputation. Let's take a look.

06:51

You have many choices in listing your employment history. We'll look at the different ways you can share your history that will invite connections and build your reputation.

Section 4: Module 4: LinkedIn Groups
08:02

LinkedIn Groups - Time suck or connection bonanza? Let's review.

Article

What LinkedIn groups are best for you? Where can you learn, serve or connect?

Article

Jump in! Find a few groups to join and engage.

Section 5: Module 5: Connecting
13:31

This is why we're here, right? Connecting. But there is a good way and a bad way (and a lazy way).

Article

Before you connect your address book, be thoughtful on what you're doing.

Article

Start your LinkedIn connecting with the path of least resistance.

Article

Former colleagues can bring opportunities and help validate some previous work successes.

Section 6: Module 6: LinkedIn Metrics
06:33

In this module we'll examine how to look at your success in LinkedIn and learn how to put a number to a goal.

Article

To hold yourself accountable, set some goals for LinkedIn success.

Section 7: Module 7: Content
05:17

LinkedIn is going to be a successful platform if you are sharing content. In this module we'll review different kinds of content to share on your profile.

Article

Not sure what to produce for content? Pick some thought leaders to follow in LinkedIn.

Article

What kind of status updates should your publish?

Section 8: Module 8: Time Management
14:02

Can you manage LinkedIn in 10 Minutes a Day? Let's review how.

Article

Time to put this course into action. Download and print this LinkedIn Checklist then go to work!

Section 9: Congratulations!
Article

You're done! Don't forget to find me in LinkedIn and connect!

Students Who Viewed This Course Also Viewed

  • Loading
  • Loading
  • Loading

Instructor Biography

Janet Kennedy, Podcast Host and Online Educator

Janet Kennedy, CMD, is the founder and Host of the “Get Social Health" podcast sharing best practice stories and interviews about social media in healthcare. Janet has interviewed medical futurists, socially active healthcare practitioners and ePatients, digital health advocates and entrepreneurs. She is the President of Get Social Health Academy, an online learning program for healthcare practices and professionals.

Ready to start learning?
Take This Course