LinkedIn for Business - The Complete Program

Learn how to find, connect and engage any market, business or person anywhere in the world
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35 students enrolled
Instructed by Adam Petford Business / Sales
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  • Lectures 30
  • Length 2 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 3/2016 English

Course Description

Are you a business owner or professional who is?

  • Struggling to get leads through cold calling?
  • Lacking a strong network which can bring you new business?
  • Wondering how LinkedIn can be used as a sales tool?
  • Confused about how LinkedIn works?
  • Unfamiliar with online technology and how it can work for you?

My complete LinkedIn Online Training course is for you!

Now more than ever, generating new business is tough. Maybe you’ve spent weeks going to networking meetings. Maybe you’ve been cold calling for months. Maybe you’ve been religiously posting on social media and sending out email marketing content. If you’ve not made any progress then my LinkedIn Online Training programme is for you!

LinkedIn is one of those online tools that people have, but don’t use properly. Most people sign up, create a basic profile, connect to a few people and then leave it for months. This is a waste of an AMAZING tool for finding new clients, new business and making sales!

In my LinkedIn Online Training course, you will learn how to correctly build your LinkedIn profile, grow your LinkedIn network, engage with the right people and market your business.

What are the requirements?

  • A live working LinkedIn account is all that is required

What am I going to get from this course?

  • Generate Leads from LinkedIn
  • Build a powerful LinkedIn Profile
  • Grow & manage your LinkedIn Network
  • Create Time saving “Hotlists”
  • Build target Prospecting Lists
  • Get great introductions
  • Connect to people outside your network
  • Book appointments with new connections
  • Develop a new way to find business
  • Reduce your networking time
  • Engage whole new markets
  • Remove the need to “Cold Call”
  • Save time & money by focusing on the key areas
  • Reduce your marketing spend

Who is the target audience?

  • This course is designed for Business owners and professionals that want to use LinkedIn to find, connect and engage with their target market

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: How to Build a Great LinkedIn Profile

The key to building a powerful LinkedIn profile


How to find the best keywords for your LinkedIn profile


What your profile picture should look like

Professional Headline

How to write your Professional Headline


Add in your work experience with SEO


How to set up your Skills and Endorsements


How to get the very best recommendations and what to do with them


How to add in your Interests and contact information

Contact Details

How to add an LinkedIn button to your email signiture


How to set up your privacy for maximum results

Section 2: LinkedIn Network Building and Management

The key to building your network is reconnecting these are the steps you need to take


The Add Connections feature and why its best NOT to use it


How to use LinkedIn groups to grow your network anywhere in the world

Messaging Your New Contacts
Creating Your "HOTLIST"

How to handle invotations from unknown people


How to export your LinkedIn database (CSV File format)

Removing Connections
Section 3: LinkedIn Engagement

The rules of rengaging people on LinkedIn what works and what doesnt


How to build and save targeted prospect lists using the advanced search feature


How to use Groups to engage your prospect lists


How to use your 2nd Line network to get introductions to people on your prospect list


How to leaverage your best contacts for introductions


How to leaverage your best contqcts for introductions part 2


What to do once a connection has been made


Real life engagement attempts with new connections


Real life engagement attempts with new connections


Real life engagement attempts with new connections part 2

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Instructor Biography

Adam Petford, LinkedIn Coach, Training and Mentor, LinkedIn Trainer

Adam is regarded as one of the UK’s leading LinkedIn trainers, having run 100's of workshops and programs in the UK & the USA. A rare bread well ahead of his curve in both his field of expertise and the techniques to educate and help others he is often described as an inspirational speaker who delivers jargon free content that inspires businesses and professionals to take real action.

What I guarantee from my training:

  • YOU will be entertained
  • YOU will laugh
  • YOU will learn from he’s experiences
  • YOU will feel my passion
  • YOU will feed on my enthusiasm
  • YOU will have renewed belief
  • YOU will develop new ideas
  • YOU may be inspired
  • YOU may even think “why didn’t I think of that?”

Ready to start learning?
Take This Course