LinkedIn Essentials offers professionals a complete guide to using LinkedIn for business that's presented in a user-friendly, easy-to-follow style. These videos will also offer advice on how to move beyond a basic profile with a few contacts to develop a true online network that generates maximum results in the least time.
Instructor Patrice-Anne Rutledge starts by introducing basic LinkedIn concepts and networking strategy. She then shows you how to create a stellar, multimedia profile that captures the attention of potential employers, clients, and prospects. You will learn how to develop a strategic network of contacts and make the most of LinkedIn's communication tools such as status updates, messages, introductions, and InMail. If you're a job seeker, you can discover how to search for jobs, employers, and recruiters as well as maximize the potential of recommendations and endorsements. If you're using LinkedIn to grow your own business, you can explore the many ways a LinkedIn Company Page can attract potential clients. Finally, discover how to maximize LinkedIn's other powerful features including LinkedIn groups, LinkedIn Pulse, LinkedIn Ads, and more.
Patrice-Anne Rutledge is a business technology author whose books include My LinkedIn, WordPress on Demand, and Using Facebook, all from Pearson Education. She is a long-time LinkedIn member and social networking advocate who uses LinkedIn to develop her business, find clients, recruit staff, and more. Patrice is also the founder and principal of Pacific Ridge Media, a boutique social media agency that offers consulting and training for clients worldwide. She is frequently quoted in major media outlets around the world, including CNN, Inc., Fox News, ABC News, MSN, AOL, Orange County Register, ZDNet, USAA, CareerBuilder, and more.
Que Videos are all about helping you learn about computers and technology for the home, office, and busines. Que Videos are designed to efficiently teach with easy-to-follow video tutorials covering popular software apps, online games, and more. Each video course is professionally produced, and features the highest quality step-by-step instruction designed by trusted authors and trainers from Que Publishing - an imprint of Pearson—the world's leading learning company