Life Hack With Color Psychology: Increase Your Influence
4.3 (88 ratings)
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Life Hack With Color Psychology: Increase Your Influence

Become a powerful visual communicator and more effectively sell your ideas, your message, and your products or services.
4.3 (88 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
5,203 students enrolled
Created by Kristen Palana
Last updated 6/2017
English
English
Current price: $10 Original price: $95 Discount: 89% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1.5 hours on-demand video
  • 1.5 hours on-demand audio
  • 7 Articles
  • 3 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Increase your impact significantly in less than 2 hours
  • Create mood and convey your message better in all your visual communications and presentations.
  • Make more informed decisions about choosing colors to sell your idea, message, or brand.
  • Influence your audience/viewers to take certain actions like support a cause, attend an event, make a donation, or buy your product or service.
  • Use color to deal more effectively with difficult people, (adults AND children.)
  • Gain a psychological edge in a job interview to tilt odds more in your favor.
  • Use color to your advantage at work, in your art, and at home.
  • Recognize how marketers, advertisers, and politicians subtly use color to influence the public's emotions and perceptions.
View Curriculum
Requirements
  • This is a comprehensive course and no special equipment or knowledge is needed.
Description

What if you could be more influential, more productive, communicate better, and have more of a say in how people perceive and treat you just by knowing a few easy-to-remember secrets about color, all in just under 75 minutes?

Knowing how colors influence ourselves and others is like knowing a secret handshake that will help tilt life more in your favor day after day. This course will show you how with practical tips you can begin using immediately, even before you finish all the lessons.

Do you know what color to wear on your first date to make their heart go pitter-pat? What about during that sales pitch at work to generate support and funding for your new project or to stand out in a room full of extroverts? What soothing color will get the office troll off your back at work AND your baby to calm down at home so you can get some sleep?

Emotions are what drive people to think and act in certain ways and using colors strategically will help influence the emotions and actions of others. Did you know that 85% of shoppers place color as a primary reason for why they buy a particular product and that color increases brand recognition by 80%? Learn which colors will best help sell your ideas, your message, and your products and services.

Use the color techniques in this course when making presentations and in your visual communications to ensure that you are communicating exactly what you want to.Have more power to influence your audience to feel and react the way you intend and get them to take specific actions like support a cause or candidate, attend an event, make a donation, or buy a product or service.

This course now includes a bonus MP3 audio file of all eleven color lectures you can download and listen to while on the go.

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What Students Are Saying:
"I am amazed at just how much I learned from this course. The instructor really breaks down how colors influence our daily lives and how we can purposefully incorporate them into our personal and professional lives for positive results. She also shows real examples to help demonstrate her point. I look at so many things differently now. Thank you so much for the wonderful course!"
-Christine Maisel
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I'm a practicing award-winning multimedia artist and a former tenured Associate Professor of Digital Media and Program Director of Film & Digital Media at The American University of Rome (2006-2016). I'm currently a Visiting Associate Professor of Digital Media at the brand new American University of Myanmar in Yangon, Myanmar (Burma). 

Since 2000 I've been teaching students all over the world using my tried and true custom approach (turning complex information into something simple, memorable, easy-to-understand in as short amount of time as possible) to ensure that you get the most important, relevant, and useful information that can be applied immediately.

New bonus lectures and resources will continue to be added and timely color advice will be provided in the discussion forum. I love to help and always respond to inquiries and discussions ASAP.

Please Note: All students who enroll in this course also will receive periodic free and discounted access to my other top-rated current and upcoming courses.

You have a 30-day, 100% money-back guarantee with no questions asked so you have nothing to lose. I make myself available so you will have access to me if you have questions or need specific feedback along the way.

Empower yourself now by enrolling in this color course and join our growing learning community! Click the "Take This Course" button in the upper right corner and let's get started maximizing your impact at home and at work today.

Who is the target audience?
  • This course is essential for artists, designers, and visual communicators of all kinds who want to make more of an impact with their work.
  • This course is also very useful for business owners, educators, academics, marketers, parents, and people interested in health and well-being who want to have more of an impact at work and at home.
  • This course will also help introverts who are quietly excellent and have something to say but don't always want to have to compete with the loud-mouths in the room in order to make an impact.
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Curriculum For This Course
30 Lectures
03:21:01
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Welcome to Lifehacking With Color Psychology
3 Lectures 06:06

This is a course overview and rundown on what you will learn, who the course will help most, and a bit more on how learning about color will help you make more of an impact in your visual communications, work, and life every single day.

Preview 02:32

To help you maximize your time and learning, I have a few suggestions for moving forward in this course.

Preview 00:41

This lecture will lay the foundation for helping you to understand what color is and how it can affect you. 

It comes from a new, related course created with Udemy instructor, Sharon Ramel called "Color Therapy- How to Heal, Energize, and Soothe With Color."

What Is Color and How Can It Affect You?
02:53

How Much Do You Already Know About Color?
7 questions
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Taste the Rainbow: The Warm Colors
3 Lectures 14:24

Find out why red is such an important color for foodies and people on their first date as well as how to use this color in your visual presentations for maximum impact.

Red: Warning. -This Lecture Is Not For People With High Blood Pressure!
05:54

Learn why orange is not just for Halloween and Thanksgiving decorations and how to use it to make yourself (and your visual presentations) appear more dynamic and exciting.

Orange: Use This Color Trick to Be More Productive At Work
03:10

Beware of this color that can be pleasant to some and annoying to others. Learn when, where, and how to use it in your home and in your visual communications.

Yellow: Could This Color Be Disturbing the Peace at Home?
05:20
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Cool Like That: The Cool Colors
3 Lectures 15:25

Kermit the Frog was wrong. It IS easy being green. Learn how to manage chaos and drama with this color.

Preview 05:30

Learn why every smart politician adds this color to their wardrobe and why you should too.

Blue: This Power Color Can Help Get You the Vote or the Job.
06:44

Find out why this color is a must-have for those who want to attract abundance into their lives, and where in the world it is considered unlucky.

Purple: A Go-To Color For Gurus
03:11
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The Big Crayon Box: "Special" Colors
5 Lectures 22:18

Learn why public relations experts always have these colors in their "damage control" tool belts.

Brown and Tan: The Best Colors to Help Salvage Your Reputation.
06:52

Learn why on Earth Macintosh computers went from being tan to silver (am I dating myself here?) and why it's the favorite color of robots wishing to take over the world.

Silver and Gray: For Modern People Only
02:26

Learn how to use this color for more professional presentations as well as where in the world it is associated with death instead of peace.

White: How to Make Your Website More Professional.
03:40

Find out why there are no more black blackboards in the US and why this color can lend authority/power/and aggression to the mild-mannered.

Black: Learn Why this Color is Best Kept OUT of the Classroom.
05:14

Learn why there's so much more to this color than what you'll find in the girl's toy aisle.

Pink: How This Color Will Help Your Sports Team Win Again and Again.
04:06
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Putting It All Together
3 Lectures 25:34
Now How Much Do You Know About Color?
7 questions

We'll take a closer look at my thought process when choosing colors for my animated films.

Case Study #1: Influence the Audience's Mood through Color in Film/Animation
08:04

In this video, I'll go into more detail about how I choose colors for a job interview as well as talk a bit about how color made a difference for one of the last people I hired at my University.

Case Study #2: What I Wore to my Last Job Interview
04:57

This is a case study for my newly redesigned website that talks about my specific color choices, how certain colors work together, and other design considerations.

Case Study #3: How to Use Color Psychology to Boost Your Website (New Site)
12:33
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More Resources and Handouts
4 Lectures 01:38

On the cheat-sheet is a summary of all the colors and their associations/properties as well as resources and links to learn more about this fascinating topic.

Cheat-sheet, Overview, Further Reading, and More Resources
5 pages

I've gotten a lot of questions over the past year since first creating this course about very specific colors like teal, turquoise, gold, etc. Here's a useful infographic that will help you better understand the psychological impact as we move from the major colors discussed in our course into many more specific variations and shades.

Now How About All Those Shades In Between Colors? Infographic For Your Reference
01:31

Cultural and Religious Variations on Color Perception
00:07

Find all the information on the lovely royalty-free images I used in this presentation.

Course Image Credits
2 pages
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Updates, Extras, and Goodies
8 Lectures 01:44:39

Learn to influence how you are perceived at home and at work in a variety of situations just based on what colors you are wearing.

Extra: The Quick and Dirty Guide on What Colors to Wear to Have Maximum Impact
10:48

Browse by color and see which life situations call for specific color choices in your wardrobe.

Extra: The Ultimate Cheat-Sheet for Deciding What to Wear
3 pages

Take these eerily accurate color quizzes based on extensive research to get a reading of your current mood and emotional state.

Extra: Find Out What Your Color Preferences Say About Your Personality
00:10

Extra: Use Color To Increase Sales and Get People to Buy
00:33

For those of you who like to learn while driving, exercising, or while on the go, here is an MP3 audio file of the introduction, all eleven color lectures, and the conclusion message available for download.

Extra: MP3 Audio File. Hear Your Colors -All Eleven Color Lectures (54:35 Min.)
54:34

Online Learning Podcast: Episode 121 With Kristen Palana

This interview with top Udemy instructor, John Colley is full of some of my very best secret color tricks for making an impact, getting your content noticed, and boosting engagement online.

The podcast is aimed at other Udemy instructors, but my color tips can be easily used by anyone with a website or someone who uses text and images online, in presentations at work, etc.

From the program notes, we discuss pretty much in this order:

  • Introductions and a brief rundown of some of the courses I teach on Udemy and their descriptions.
  • How imaging and color psychology can impact your business
  • What color psychology can mean across borders
  • How gender can affect color choices
  • How to use color to affect the way people think about you
  • How to use color to make your courses more effective
  • How to use color in your lectures/websites/presentations to have a positive impact
  • Where you should use color in your Udemy lectures or presentations
  • Why you should avoid rainbow colors in your text
  • Why you should NEVER (almost never) use pink in an online course or work presentation.
  • Why red and orange can invigorate your audience in the right doses.
  • The importance of hierarchy in your online text
  • Why you need to avoid lack of contrast on your webpage
  • Why its easier to read black text on a white background
  • How to make course images stand out
  • How to make your images stand out to get promoted by Udemy
Extra Audio MP3: Color Tips For Your Website and Images to Boost Engagement
36:37

This is a list of free resources you can use in your creative projects.

75+ Resources to Get Free Images, Music, and Videos For Your Projects
00:22

Thanks so much for joining our growing learning community! Please leave feedback and a review as well as your special requests for me to add to this course and create others on different topics.

Thank You For Taking This Course. Please Review!
01:34
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Bonus: Freebies, Discounts, and Special Offers
1 Lecture 01:04

Students will be able to learn more about my other courses, eBooks, freebies, staying in touch, and more.

Bonus: Freebies, Discounts, and Special Offers
01:04
About the Instructor
Kristen Palana
4.3 Average rating
986 Reviews
25,599 Students
19 Courses
Professor, Award-Winning Artist, & Digital Do-Gooder

My goal is to empower ordinary people to do extraordinary things.

Since 2000 I have been teaching graduate and undergraduate university students and adult learners in North America, Europe, Africa, and Asia. I currently live and work in Yangon, Myanmar (Burma) and am an Associate Professor of Digital Media at American University of Myanmar

I also lead dynamic workshops and master classes locally and internationally. Recent clients include The UN's World Food Programme (Myanmar), Addis Ababa University (Ethiopia), Mango Group (Myanmar), and The American University of Rome (Italy).

I'm an American/Portuguese multimedia artist and educator and a former tenured Associate Professor of Digital Media (2006-2016) at The American University of Rome where I also co-founded and directed its Film and Digital Media Program.

Besides teaching tens of thousands of students at Udemy and other online platforms since 2014, I'm also a Course Facilitator for the UN-mandated University for Peace (Costa Rica) through their Centre For Executive Education.

My work is exhibited internationally and online and has received a number of awards. I received my MFA from Pratt Institute in Computer Graphics and Interactive Media and also hold a BFA in Painting from Massachusetts College of Art and Design.

I love taking complex topics and making them simple. 

What can I help you with today?