Learn To Love LinkedIn 101

Learn what steps you need to take to get started on LinkedIn after you have setup your profile.
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  • Lectures 22
  • Length 1 hour
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 12/2015 English

Course Description

Learn the 3 Keys to effectively use LinkedIn as both a networking and marketing tool.

This course is designed to give you a great foundation so you can begin making better use of LinkedIn!

LinkedIn is a powerful social networking and marketing tool which can be used to find sales leads, business opportunities, increase your online brand, boost your career opportunities and to showcase your professional accomplishments.

Profile views can create opportunities. This course is designed to help you get more profile views, and grow your network.

Learn the importance of having a plan so you can make the most effective use of LinkedIn.

What are the requirements?

  • You should have a LinkedIn profile already setup.

What am I going to get from this course?

  • Learn The 3 Keys Needed To Get The Most Benefit From LinkedIn

What is the target audience?

  • This course is meant for business professionals that have a LinkedIn profile and are relatively new to the platform. They are looking for a basic foundation and ideas as to how to make more effective use of LinkedIn as a networking and marketing tool. This course is not for you if are looking for more advanced LinkedIn strategies.
  • Learn A Basic Introduction On How To Use LinkedIn As A Marketing Tool

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: An Overview
01:31

Learn To Love LinkedIn for Professionals and Professional Services Firms. We will cover the basics of setting up your profile correctly and discuss the foundation for using LinkedIn as a marketing tool to build your firm.

01:36

Learn About The Author of This Course - His Experience and Background

01:24

Learn About The History of LinkedIn

02:07

Learn Why You Should Have A Basic Or Premium Account

02:11

Learn The Importance Of Having A Plan Before Using LinkedIn

02:53

Learn The Important 3 Keys Essential To Success On LinkedIn

Section 2: Getting Your Profile Found
02:12

Learn How And Why You Need An All Star Profile

02:32

Learn About Keywords And Why They Are Important For Your LinkedIn Profile

03:47

Learn How To Make Your Photo And Headline Most Effective For Getting Your Profile Found By More People

01:39

Learn How To Create The Most Effective And Compelling Summary And Work Experience

01:58

Learn The Importance Of Listing The Correct Skills And How To Effectively Manage Endorsements

02:10

Learn Why Recommendations Are So Important And Why You Should Always Be Asking For And Giving Them

01:44

Learn The 6 Keys You Must Follow To Get Your Profile Found On LinkedIn

Section 3: Finding Other Profiles
01:20

Learn The Importance Of Having A Plan When It Comes To Finding Others On LinkedIn

01:55

Learn The Difference Between 1st, 2nd and 3rd Connections And The Importance Of Niche Targeting.

03:49

Learn Why Advanced Search Can Become One Of Your Best Friends On LinkedIn

03:39

Learn How and Why You Must Personalize Your Invitations To Connect

01:21

Learn The 5 Keys You Must Follow To Finding Others On LinkedIn

Section 4: Participating On LinkedIn
02:13

Learn How Sharing, Liking And Commenting On Content Helps To Keep You Top Of Mind With Your Connections

03:12

Learn The Benefits Of Publishing Your Own Content And How Finding The Right Groups Can Help Your Online Reputation

01:21

Learn The Importance Of "Givers Gain", Good Manners And Being Polite And Always Trying To Help Others.

01:28

Learn The 5 Keys You Must Follow To Participate Effectively On LinkedIn

Section 5: Learn To Love LinkedIn 101 Quiz
10 questions

Here are 10 multiple choice questions that hi-light key points of the course. Answers are shown on last page of quiz.

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Instructor Biography

Steve Loates, Digital and Social Media Marketing Coach, Trainer and Author

I have been a successful business owner and entrepreneur for over 30 years. I have created companies in retail, wholesale, e-commerce, sales and marketing, website design/development, social media and online marketing.

Today, I am co-owner of an award winning bookkeeping and accounting firm and a digital marketing coaching and consulting agency.

I specialize in helping small businesses, executives, professional service firms and large corporations coaching and training them in all aspects of digital and social media marketing with a special emphasis on LinkedIn as a networking and marketing tool.

I have conducted workshops and seminars across North America and the Caribbean training thousands of participants in my "Learning To Love LinkedIn" series.

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