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Learn To Build A eCommerce Mailing List With Facebook

We'll show you how to use Facebook to greatly reduce your marketing cost and build your most value eCommerce asset.
3.4 (4 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1,311 students enrolled
Last updated 2/2016
English
$10 $20 50% off
2 days left at this price!
30-Day Money-Back Guarantee
Includes:
  • 33 mins on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What Will I Learn?
You'll finally learn how to promote your products to the 98% of the visitors that come to your online store and do not buy on their initial visit.
You will learn a more effective way to send visitors to your website.
You're going to be able to re-market to your website's visitors without having to spend more money.
You will be able to get your prospective customer's primary email instead of their "junk" email address.
You will learn how to target your ideal customers better.
View Curriculum
Requirements
  • You will need to be familiar with creating Facebook Fanpages.
  • How to set up a basic ad campaign on Facebook.
  • Facebook charges a minimum of $5 to run an ad campaign
Description

In this course we will show you how we've used Facebook to generate targeted leads for our eCommerce store's email marketing list. You will be taken by the hand and given a step by step, over the shoulder view, from start to finish.

You're also going to be learning the key essentials of how to properly set up a Facebook Lead Campaign so that it can bring you targeted prospects who are interested in what you have to offer.

Here are a few items that you'll also be learning from this course:

  • How to find your ideal prospects to target.
  • How to make Facebook create your very own squeeze page for you
  • How to use Facebook's Power Editor to create your ad campaigns the right way
  • How to find out if your prospects like your product even if they don't buy

The skills you will be gaining from this course will enable you to greatly reduce your advertising cost while developing a more targeted email list for your sales funnel that can be used over and over again, for as long as you like.

Who is the target audience?
  • This course is for anyone that has an ecommerce store and is currently using Facebook as a method of promotion.
  • Anyone who is looking to reduce the cost of their paid advertising.
  • You should not get this course if you are not familiar with Facebook.
  • This course is not for anyone looking for FREE ways to get free visitors to their eCommerce store.
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Curriculum For This Course
Expand All 8 Lectures Collapse All 8 Lectures 32:43
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Introduction
1 Lecture 02:29

Course introduction.

Preview 02:29
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Initial Campaign Setup
1 Lecture 02:35
Learn the initial steps of setting up their Facebook Lead Campaign.
Preview 02:35

Facebook Power Editor

Facebook Power Editor
1 question
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Setting Up the campaign Ad Set
2 Lectures 08:50
You will be learning how to set up the initial steps of the campaign Ad Set.
Preview 05:30

Here we will discuss how to go about selecting the "Facebook Interest" to target for our campaign.

The campaign Ad Set - Part 2
03:20

Audience Insights

Facebook Audience Insights Tool
1 question
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Setting Up the Lead Campaign's Lead Capture Form.
2 Lectures 10:58
Lead Form Setup - Part 1
Lead Form Setup - Part 1
05:30

Collecting information for our lead form

Lead Form Data
2 questions

Lead Form Setup - Part 2
Lead Form Setup - Part 2
05:28
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Campaign Submission
1 Lecture 02:19
We'll be submitting our campaign to Facebook for approval before it goes "LIVE".
Submitting our campaign to Facebook for Approval
02:19
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Retrieving your leads
1 Lecture 05:32

Downloading the leads that our campaign has captured.

Downloading our leads
05:32

Retrieving your data
1 question
About the Instructor
3.6 Average rating
8 Reviews
2,661 Students
3 Courses
Digital Content Publisher

We've been doing digital content publishing, online advertising, affiliate marketing and mobile app development since 2007. We currently have published books on the Amazon Kindle Bookstore, Barnes & Noble bookstore as well as the Apple iTunes marketplace. Through our mobile application sister company, we also have some published apps in the Apple App Store as well as the Google Play store. We've done and continue to do performance/affiliate marketing with many of the industry's top affiliate networks like Commission Junction, Linkshare, Amazon, and many more.

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