Learn How to Get Your First Million Users
3.4 (10 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
119 students enrolled
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Learn How to Get Your First Million Users

This course will teach you how to find all viral elements in your product and then use them to gain millions of users
3.4 (10 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
119 students enrolled
Created by Michael Geer
Last updated 2/2013
English
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 42 mins on-demand video
  • 1 Article
  • 2 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • By the end of the class you will understand the core actionable concepts of viral user acquisition
  • You will be able to execute proper product process that can nearly guarantee success
View Curriculum
Requirements
  • None - MG will walk you through basics and quickly get you to advanced level
Description

"One of the best classes I've ever attended on Skillshare." - Founder of Skillshare Michael Karnjanaprakorn

"Highly actionable and thought provoking class. Recommend to any startup looking to quickly build their user base." - Jan Renner

“Michael's class was easily the best skillshare class I've taken and I've taken a number of them. This class is an absolute must for anyone involved with a startup. Michael knows user/customer acquisition inside and out and you will too if you sign up for this class.” - Carlo Cisco

Learn how to get the first million users and how to increase sales of your business, or speed up your already decent growth. You will learn from my experience and lessons learned while building some of the largest social sites and apps in the global market today.

Areas covered will include:

mapping out your viral system and

how to use that to start virally expanding your userbase

This class is best suited to those with a startup/online project already, or at least a formed idea of one. However, projects can also be completed using Udemy.com as a substitute for having a personal project already. All concepts are completely applicable to B2C (business to consumer) projects, and mostly applicable to B2B projects.

You will finish this class understanding:

the exact building blocks of virality within your own project and

how to put them into motion to start gaining large amounts of users (for free)

This class is all taught online. The class is composed of videos of me explaining key viral concepts, slides to go along with those videos, a viral mapping project, and online live sessions from time to time where all questions can be answered.

Take this How To Get First Million Customers course now and learn how to increase sales.

Who is the target audience?
  • Anyone working on an online project/startup
  • Anyone looking to increase their userbase/customer-base online
Compare to Other Digital Marketing Courses
Curriculum For This Course
14 Lectures
01:00:03
+
Class intro
2 Lectures 00:44
Quick instructions for how to successfully navigate and complete the class.
Preview 00:44

These slides will be used during the following lectures.
Preview 15 pages
+
My History, Lessons Learned, and Getting started
4 Lectures 24:38
My background and path.
Preview 01:58

The true secret of my success.
Preview 08:29

Learn from my failed ideas and avoid the traps of false hope.
False Hope and Failed Ideas
08:24

Seeding Methods
05:47
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Virality - All you ever need to know
4 Lectures 14:08
This lecture will walk you through the three main levels of virality. Make sure you fully understand this one, as it is the key to all the rest of the lectures on virality.
Three Levels of Virality
05:30

I walk you through each part of the Pavlovian Loop.
Pavlovian Viral Loop
03:16

Aim for these 4 core motivations for the best chance of success with any project.
Core Human Motivations
01:35

I lead you through some of the top triggers I've seen in my career.
Top Triggers
03:47
+
Create the Viral Map of Your Product
2 Lectures 01:02
Quick instructions for how to complete the viral map of your product.
Viral Map Instructions
01:02

Use these directions and inline example to produce a viral map of your product.
Example Viral Map
3 pages
+
Next Steps
1 Lecture 01:13
You now have all the concepts and tools to get your FIRST MILLION USERS!
Next Steps
01:13
+
Recommended Reading - optional
1 Lecture 00:02
About the Instructor
Michael Geer
3.4 Average rating
10 Reviews
119 Students
1 Course
Viral Growth Expert

Michael Geer is a Techstars mentor, a Board Advisor to several startups, teaches popular classes on user acquisition and leads a social good for-profit meetup in NYC. You can follow MG on Twitter: @geeria and more info here: http://www.crunchbase.com/person/mike-geer and here: http://michaelgeer.brandyourself.com/