Learn How to Get Your First Million Users
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"One of the best classes I've ever attended on Skillshare." - Founder of Skillshare Michael Karnjanaprakorn
"Highly actionable and thought provoking class. Recommend to any startup looking to quickly build their user base." - Jan Renner
“Michael's class was easily the best skillshare class I've taken and I've taken a number of them. This class is an absolute must for anyone involved with a startup. Michael knows user/customer acquisition inside and out and you will too if you sign up for this class.” - Carlo Cisco
Learn how to get the first million users and how to increase sales of your business, or speed up your already decent growth. You will learn from my experience and lessons learned while building some of the largest social sites and apps in the global market today.
Areas covered will include:
mapping out your viral system and
how to use that to start virally expanding your userbase
This class is best suited to those with a startup/online project already, or at least a formed idea of one. However, projects can also be completed using Udemy.com as a substitute for having a personal project already. All concepts are completely applicable to B2C (business to consumer) projects, and mostly applicable to B2B projects.
You will finish this class understanding:
the exact building blocks of virality within your own project and
how to put them into motion to start gaining large amounts of users (for free)
This class is all taught online. The class is composed of videos of me explaining key viral concepts, slides to go along with those videos, a viral mapping project, and online live sessions from time to time where all questions can be answered.
Take this How To Get First Million Customers course now and learn how to increase sales.
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|Section 1: Class intro|
|Quick instructions for how to successfully navigate and complete the class.|
|Lecture 2||15 pages|
|These slides will be used during the following lectures.|
|Section 2: My History, Lessons Learned, and Getting started|
|My background and path.|
|The true secret of my success.|
|Learn from my failed ideas and avoid the traps of false hope.|
|Section 3: Virality - All you ever need to know|
|This lecture will walk you through the three main levels of virality. Make sure you fully understand this one, as it is the key to all the rest of the lectures on virality.|
|I walk you through each part of the Pavlovian Loop.|
|Aim for these 4 core motivations for the best chance of success with any project.|
|I lead you through some of the top triggers I've seen in my career.|
|Section 4: Create the Viral Map of Your Product|
|Quick instructions for how to complete the viral map of your product.|
|Lecture 12||3 pages|
|Use these directions and inline example to produce a viral map of your product.|
|Section 5: Next Steps|
|You now have all the concepts and tools to get your FIRST MILLION USERS!|
|Section 6: Recommended Reading - optional|
Zarrella's hierarchy of contagiousnessPreview
Michael Geer is a Techstars mentor, a Board Advisor to several startups, teaches popular classes on user acquisition and leads a social good for-profit meetup in NYC. You can follow MG on Twitter: @geeria and more info here: http://www.crunchbase.com/person/mike-geer and here: http://michaelgeer.brandyourself.com/