Launching An Online Business: Everything You Wanted To Know
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Launching An Online Business: Everything You Wanted To Know

Everything you need to start, grow, & monetize led by 12 leading experts with their best, successful, & proven methods.
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
50 students enrolled
Created by Dean Patino
Last updated 5/2015
Current price: $10 Original price: $20 Discount: 50% off
5 hours left at this price!
30-Day Money-Back Guarantee
  • 9.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Key steps that will empower your mindset to launch a successful online business
  • How to choose a niche and create product ideas for it
  • Brand your online business using today's best practices
  • Learn a strategy that will put your content to work for your business to grow your audience.
  • How to get your website ranked #1 on Google using proven, honest SEO techniques
  • Design a website that will attract, inspire, and engage your customers to take action with your online business
  • Learn how to build a booming audience using the same techniques of a 7-figure a month online business entrepreneur
  • Setup and leverage Facebook to grow and monetize your online business
  • Setup and leverage Twitter to grow and monetize your online business
  • Learn and use a proven sales strategy used by the most successful businesses to monetize your online business
  • Get much higher conversion rates on your website to grow your online business
  • Where and how to setup automating the essential parts of your online business - without any programming!
View Curriculum
  • Not required, though helpful to have a business idea in mind. Worksheets provided at the end of each section for you to use the material covered and apply for your own online business.

Join over 450 professionals have learned how to build their own online business based on the 12 steps led by these 12 highly successful entrepreneurs, some who earn up to 7 figures a month. You will learn today's best practices to launch, grow, and monetize your own online business with step-by-step guidance provided by leading experts in the industry. You should take this course if you have been considering starting your own business online on the side or ultimately for your career. This is a complete course starting from scratch all the way through what you need to do to have a successful, automated business that runs 24 hours a day! Course worksheets are provided at the end of each section as well as 2 bonus videos by leading entrepreneurs John Lee Dumas, the founder of Entrepreneur on Fire and Ryan Lee who operates a 7-figure a month online business!

Who is the target audience?
  • This course is for newbies or those who have been struggling to successfully start, grow, and monetize an online business
  • Ideal course for those who want to follow a step-by-step order to successful launch an online business from experts in the industry
  • This course is not for entrepreneurs already earning $100K or more annually from their online business
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Curriculum For This Course
84 Lectures
Course Introduction
1 Lecture 03:06

With experts sharing what to do in how to start an online business, Dean Patino introduces a course that has never yet existed until now - Launching An Online Business, Everything You Wanted To Know. The course covers all the possible things you need to help you to be successful and to be on top.

Preview 03:06
Step 1 - How To Truly Develop The Right Mindset
6 Lectures 42:20

Dean and Austin Netzley, founder of Yo Pro Wealth and author of a new book, Make Money Live Wealthy, discover the difference between wealth and income by following Austin's life from college to becoming one of the most successful online entrepreneur today.

The Difference Between Wealth and Income

This episode explains the process in developing the proper mindset to lowering debts and increasing income. Learn Austin Netzley's formula in increasing your income. Try to read more books and watch different videos which will help inspires you.

How To Develop The Proper Mindset

When is the right time to leap to entrepreneurship and networking? This episode highlights the right time and mindset in doing such leap and take the full control of your success as well as what you need to do. Reading a lot of books help fixing ones mindset in making decisions.

Making The Leap To Entrepreneurship and Networking

Dean Patino and Austin Netzley explains the impact of getting yourself surrounded with like minded people in developing your business and why knowledge is definitely power. That the level of confidence is knowledge plus action . To have ones financial perspective ready to go to zero risk one must build up some skills, build confidence and build up ones network.

How To Develop Your Business

Experts shares how to get started by sharing theories and start to conquer people. Key is mind setting and putting up one's finances in order to makes sense on this stage. Controlling on a certain finances will make a long way. Money is a tool not a goal. List all priorities that are considered needs than personal wants.

Preparing To Get Started

Taking one step at a time and having one opportunity and one pursuit, this is the theme of this lecture. Deal with single people and go for a large number of people in the long run. Every opportunity helps to make develop a business. One play at a time. The power of networking and mentoring is changing amazingly and be one of the most successful entrepreneur. Get your finances in best condition as you can by having a mindset in order and get your financial condition in order. Take control with your finances.

Costs and Philosophy Of An Entrepreneur
Step 2: How To Create a Hot Product For a Niche
6 Lectures 37:40

John Lee Dumas is prepared to ignite and discussed the main ingredients in the success of your online business - increasing your audience, as it is where your recenue come from. Success is achieved by providing value. Audience creation is truly the core of generating revenue . Try not to be a person of success but rather a person of value. In building and growing an audience from potential audience to a real audience one must have these three ingredients: deliver free, viable and consistent contents. Be in control of your business. Give your product a value.

The Three Ingredients To Grow An Audience

Learn how to engage your business in social media. The audience will make interaction through providing possible solutions. Engaging with your audience through one on one interactions, answering their emails, and responding in timely manner makes a big difference! You will be the fruit of your labor. In engaging with an audience do not be afraid to have conversation with your audience. Learn to care your audience and be prompt.

How To Engage Your Audience

By creating a wire frame of what the solution will be out from the avatar's pain points, this lecture will discuss how you can provide the right solution and value so they will take action by buying your products & services offered. People Only Vote With Their Wallet is not just a concept but a reality that this lecture will discuss and elaborate. Craft an outline to drive people for a possible solution.

People Only Vote With Their Wallet: Proving the Concept

Utilizing feedback is a must for any business looking to navigate the treacherous side of today's business world. Categorize all the weakest points and always provide communication. Know your competition. It is also important to measure customer satisfaction among clients. Create platform.

Gathering The Feedback You Need

Create a product for a hungry audience. Have the best quality information product in the world. Do competitive analysis and find where the weaknesses and strengths of the design. Make an actual interaction rather than personal..

How To Create The Product

Get involved in the entire process and make communication solid with everyone. Get everyone involved and excited. Be there every step of the way. Paying bills online is the most easiest way to use. Automating the process makes its access great. Online shopping or payment is getting popular with individuals.

How To Deliver Your Product
Step 3: How To Make Your Brand Memorable
6 Lectures 35:57

Melinda Yeaman shares how to make your brand memorable. Secure a brand names under a new domain or URL. Making a brand name is like a journey of business self discovery. Defining a brand and developing a brand strategy can be complex and doing it with style. Story making and not telling is the key. Branding is creating a pattern as part of the plan.

The Basics of Branding

Personal values are your personal brands. Mission statement is the reflection of what you do in the company. Incorporate the values in it. Include passion, skills and why the company exist. Mission statement must represent your company. Be specific.

Define Who You Are

The key is finding the ideal customers. Go for further details like filling personal informations. Articulateness is essential. Survey tool is also important for customers to give feedbacks. Differentiating one's self and everything is a great deal. The value you are imparting must be unique.

How To Know Your Audience and Differentiate Yourself

Emotions are important to see the messaging. Come up with a tag line ithat would hook up clients. Pick up the most interesting lines. Create a description of your company. Play with words that would best describe your messaging. Key words could sometimes be achieved through research.

Crafting Your Message

Choose your colors. Be innovative and use your artisitic side. Logo and Photography through Pinterest would be great through the help with a web developer. Websites should be visual along with messages should be unique. Graphic artist is a big help for the success of designing in everything. Investment is big but surely will have big returns.

Creating Your Visuals

Online business launching should not underestimate the power of internal marketing. Get your marketing plan and reward those people who help you and create an experience for them. Steps to branding success: Define who you are, get to know your audience, differentiate yourself, craft your messaging and create your visuals.

Reviewing The Steps To Branding Success
Step 4: How To Develop Strategic Content
7 Lectures 49:53

Content is the most important or the heartbeat of everything. People may not have the clear avatar yet. Testing is a starting point. Writing resonates people a lot. Feeback is what will help one in return. Set a goal for all contents and start tracking on all those goals. Gathering data would help one understand what is going on. Hitting a good content would make one hit the ladder from social media.

Preview 09:48

Setting and identifying goals depend on what type of content you want to have. One main goal for the content is set a strategy as an outline of your key business and customer needs and detailed plan on how you will use content to address them. Valuable content is a must to attract audience.

How To Set Goals For Your Content

Create an amazing content calendar. The secret is, focus on content schedule to give momentum to clients and to keep it growing. Publish your content and share it. Consistency is essential. Stick to your content calendar or schedule. Have an accountability partner to keep you on track.

How To Create a Schedule and Keep To It

Align the content in a very strategic way since it helps a lot of bunch of people. It is quantifying the responses to open ended questions by applying values. Try to have a multi channel approach to be distributed. Repurpose your different platform to your channel to be able to reach more people.

Getting Your Varied Content Working Together

Currently involves in handling a large number of list of people's email. Invest in creating a funnel since it helps people close to re affirm that they receive valuable content with less effort.

Setting Up Your "Funnel"

Tools should be available to build and maintain the momentum for an effective online community. Always keep your content growing and improving daily by just creating a strong idea. The quality of content that should be consistently build up is the best strategy to grow audience. Have these three steps to generate ideas: do research, ,join online community and start writing. Be consistent in getting content.

Generating Momentum For Your Content

Try everything that is possible. Outsourcing different kind of content is good. Trust is important in hiring VAs. It is with VAs that tasks that one can outsource to virtual staff to grow business more effectively.

Virtual Assistants, Content Forms, and Patience
Step 5: How To Get Noticed With a Top Ranking on Google
8 Lectures 49:59

Get started with learning all about SEO from the industry's most trusted source. A certain website shoud rank in the engine. Provide the missing piece in the puzzle. Formula is universal like a recipe for success.

Preview 07:16

Standard in the world of SEO. Its significance of optimizing for keywords is causing many search marketers . The most successful businesses with SEO's help were the ones who found keywords in between search volume and low competition.

Keyword Research and Valuable Content

To have a strong influence on the search engine rankings of the web page granted by the backlink. Backlinks are linking back to the website. The more backlinks, the more the page becomes popular.

On-Page SEO and Backlinks

Work in SEO for a couple of months and see good results after. SEO has the goal of improving natural visibility of websites or search engines. It is increasing the amount of qualified traffic.

SEO In Action

Use social media to boost your content marketing strategy and SEO practices. Gven the fact that Socil Media searches play a large role in the content discoverability world, this lecture will be.

Incorporating Media With SEO

Help the audience to grasp the main idea of the post by providing headings, subheadings, and clear paragraphs. If audience understand everything, they are likely to share, tweet, like, and link to thee posts. This will increase ranking, In order to improve ranking in Google, one should definitely try to maximize writing skills.

Creating A Post Maximizing SEO

Crafting your work is a win-win-win. Competitors usurping high search rankings can't go wrong by investing time in creating blog posts, articles, downloadable products and other content for the site.

Tips on Competition

Make a high quality content like In depth content.One gigantic article makes a lot of sense. Adding fresh content to your site makes it more appealing both to the search engines and their automated indexing programs.

Make Quality Content for A Niche
Step 6: How To Create an Engaging Website Design
7 Lectures 50:19

Visual communicates to a large number of people. Simple photos speaks the loudest. Narrowing it down to a final approved logo and then seeing it out in the world can be a very rewarding experience for a designer. Logos should be simple, memorable, timeless, versatile, and appropriate.

Design: Less Is More

Highly commendable to use google fonts because it is beautiful to use. It has a definite look and consistency in branding. Google fonts is easy to identify in the search engine. Use fonts to express your texts, titles and accents.

Keep Fonts Consistent

The more white space adds more hightlight to the content. It is getting audience attention. Use colors to add emphasis. Colors helps communicate with people and it is the language the whole brand is speaking.

White Space Adds Value

Photos are great for business. Web design has trended to full-width photos across homepages. Today's internet is confirming what people have said for decades. A picture is worth a thousand words.

Let Photos Be The Heroes

Brand awareness is often the forefront of the online business. Social network serve as a great platform for getting the company's name. This takes the SEO to another level by making the keywords important to both social media and the website as well.

Graphics That Generate Brand Presence

Christine's website is simple, exciting, alive and fun. Should be user friendly which means easy navigation and proper utiliization of links and callouts. It should also be informative, attractive. Everything must be accessible.

Design In Action: Christine's Site

Put your brand style on paper. Keep it simple, specific, create an emotion, and write down what you want to impart. Use a template that is related to your brand. Most importantly, figure out what your audience or reader wants from your blog.

Tips To Get Started
Step 7: How To Build a Booming Audience
6 Lectures 44:34

Create a remarkable email content. Encourage your email subscribers to share and forward your emails. Also create multiple subscriptions type to send more targeted content, and reinvigorate a stale email list with an opt-in campaign. Finally, add a link to your employees' signatures that can lead to people to a landing page where they can sign up for your mailing list. Email list is the most viable asset and you should take control of it.

The Real Importance Of An Email List

Ryan Lee suggest to use Aweber for a good email list. Marketing emails may be of great help that will gain access to fresh networks, friends, and colleagues who might sign up for the list. Email recipients are more likely to click through emails that have been targeted at them. Know exactly the market, know their specific needs, and be more organic.

How To Effectively Build Your List

Know the real secret sauce of the business. Know the leads of your business, the more specific it is, the more good results it will have. Build trust. Give specific information of your product.

Crafting A Hook For Your Business

Survey your audience and get their opinions, communication through email, real time video or chat for customer support and rewarding your best audience/customer. One person and one email everyday. The pesonal connection you have to people builds a good relationship.

Creating a Relationship With Your Audience

Developing better personal connections with clients is often the best way to get them to subscribe and spread the good word about the business. Personal touch maybe just what online business needs to attract more customers. Open up and be honest. Be attentive, nurture clients, be open, and be responsive.

The Importance of Adding Your Personal Touch

Follow the steps for the business to achieve success. Determine the prospects first and create the products. Passion is the key.

Passion And Patience: Creating A Successful Online Business
Step 8: How To Effectively Setup Facebook for Marketing
7 Lectures 45:15

Valerie Shoopman, a Facebook marketing expert and social media director for life on fire. Organic search and make sure to join the correct podcast category.These includes numbers, address, and emails. Page should have the correct keywords. Taglines and fill out all the information. is of good help.

Essentials For Setting Up Your Facebook Page

Creating tabs gives a way to showcase custom content alongside the default tabs "about and likes". Custom tabs are valuable to social media marketing strategy . It creates a richer experience of Facebook and control the content of visitors and followers see when they come to the page. Cover photos must be use as a billboard for your business.

Utilizing Images and Custom Tabs

Organic reach refers to people you can reach for free on Facebook by posting your page. Visitors make your ads or product run you on Facebook more efficient in the ads auction. Recently, the death of Organic Reach showed up. On posting Ads with social context are a signal of positive quality of the ad, and lead to better auction prices. It can use insights from your fans like where they live, and their likes, and interests. Or to inform decisions about reaching the current and prospective customers. Fans can give the business credibility.

Organic Reach, and Posting Content

Use data from insights to tell you which types of posts achieve greater engagement. Images works really well. Try Engage with people's emotions, photos, and links. It helps build relationship with clients. Images works really well. Put a little tagline on your images. Customize your own branding.

Apps To Simply Create Engaging Posts

Whatever social media it is, it can't be successful unless users engage and are happy. Quality content is what's most important. Alongside with this quality, consider the email list, The profitability of fans is directly related to the quality of the list. When building likes, focus on quality over quantity. Be willing to spend more little to attract people most like to buy. If target is inappropriate, do not expect to get quality out of your ads or out of the fan base.

Importance Of Getting Targeted Likes

Target the competitor. Always build a list to run a campaign. You also need to think of an objective before building an ad campaign. Campaigns revolves around a certain objectives. Set up things to be able to measure a target. Stay within the protected platform environment. Think always of your objectives or goals. Set a specific goals. Measure everything. Get involved.

How To Successfully Target and Campaign

Images may attract or distract. Make an ad that take control of everything. One ad per campaign. Use personal technology tools to make effective ads aimed at influencing ourselves and to automate delivery of those messages. With good ads, it attracts more customers, reach the right people at the right time, advertise locally or globally. In offering a product you need to have a buyer list and make a thank you page to align of what you are offering to.

Taking Charge With Your Ads
Step 9: How To Effectively Setup Twitter for Marketing
7 Lectures 47:21

Main goal is to build relationships with people, and turn them into fans. In using Twitter, start with the basics, use a good picture for the company. Make yourself accessible and make yourself known to the community. Keep the name short or twitter handle. Introduce with a bio. Keep tweets relevant and always place links so they are easily to click. Use hashtags and follow back people. Finally, leave a room for re-tweets and comments.

Essentials To Start Your Twitter

Twitter promotes two-way communication with its following and followers features. It doesnt force a connection between the two. Following connects you to other people on Twitter doesn't guarantee connecting them back to you. Use Flush, reciprocate and follow followers are the most essential for Twitter.

Following and Followers Simplified

Following back people shows that you want to interact with them and build a relationship. It also allows them to directly message you to chat privately on certain concerns. Make sure the people you follow are related to your business or possible/current customers. This is trying to build a strong business community not a weak group. Use

How To Engage Your Followers

Choose wisely. Interesting articles or anything else that you think is remarkable. It means it is worth making a remark about. As long as the content is remarkable to your followers and people they interact with is worth tweeting. Use hashtags # at the end of the tweet which is actually about a popular discussion on Twitter it will let you join the conversation and get noticed. Images or graphics helps pinning them on top of your tweets.

Optimizing Your Tweets: Length, Hashtags, Images

Do not limit the number of followers you can have. However, monitor how aggressively users follow other users. Try to make sure that none of the limits restrain reasonable usage and will not affect most Twitter users. helps to follow and unfollow people. Have a goal in interacting and conversing your followers. Have your strategies attract your followers.

Engaging Your Followers; Making Connections

Using twitter has a huge advertising business. Advertisers can buy promoted trends that are trending on Twitter because advertisers pay to have them listed as such and promoted tweets as well. Promoted tweets could appear in your Twitter feed even if you don't follow the brand, and tweets that are paid to appear in response to search requests on Twitter.

Effectively Advertising With Twitter

For businesses, Twitter is primarily about customer relations, but this can backfire too. Before tweeting, think of safety first. Consider the context. The service recommends that you tweet back using @reply to ask for clarification or to send the person a direct message. Be mindful and be respectful of people's privacy. Be authentic, offer valuable information content, and be genuine.

The Right and Wrong Way To Use Twitter
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About the Instructor
Dean Patino
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Launch, Grow, & Monetize Your Own Online Business!

Dean Patino is a 25 year sales professional closing million and multi-million dollar deals in the technology industry. He's also an entrepreneur since 1987 and is running Fire Nation Elite, the mastermind of Entrepreneur On Fire for John Lee Dumas.Dean has been working with hundreds of entrepreneurs to help them start, grow, and monetize successful online businesses. He's developed a proven method for entrepreneurs to launch their own businesses online within 30 days. In addition, he's been leading classes for entrepreneurs for them to launch many other key areas of their business such as webinars, podcasts, videos, websites, and products.