The Most Effective Joomla SEO Secrets Revealed - Boost Sales
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Let's face it, driving traffic to any website is always a challenge. It can be an even greater challenge when you don't know what to do. Joomla is a great content management system but one of the biggest challenges that Joomla website owners face is how to optimize their websites.
I've been using Joomla since 2007 and it didn't take too long for me to realize that in order for my website to start getting a ton of traffic, I had to optimize it differently than other websites.
If you have a Joomla website, I'm sure you've noticed that their dynamic URL's are not search engine friendly at all. This will definitely hurt your rankings and make it very difficult for people to find your website.
Ok! So what are you going to learn? Let me keep it short and simple.
1. Understand the basic of SEO - Learn the basic of SEO and how it works will put you ahead of the rest.
2. Applying methods and techniques - After over 6 years of optimizing Joomla websites, I show you step-by-step how to make sure that you are properly optimizing your entire website.
3. Monitor progress - Once you're website has been fully optimized, you will then be ready to monitor it's progress so that you can fix any issues and continue to improve on your website.
After watching this course, you will be able to optimize any Joomla website and take it to the top of the search engines.
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|Section 1: Introduction|
|Section 2: Getting familiar with basic SEO|
What is SEO?
There are two major difference between organic traffic and paid traffic:
1. Organic traffic is free. However, it takes longer for you to start seeing the results. Longer compare to search.
2. Paid (PPC) cost money. You create an account with a PPC network like adwords and big for keywords. This cost more but you will get instant traffic. However, when your money runs out so does the traffic that was being sent to your website by search engines.
The key is to optimize your entire website first and then while you wait for the organic traffic to kick in, you can test out PPC.
Unlike the days when you had to submit your website to search engines, nowdays, it's not such a big deal anymore because when a quality website links to yours, search engines will easily find and index your site.
How long will it take for SEO to work?
|Section 3: First steps for optimizing your Joomla site|
It's very important for you to delete sample content because if you keep them, those contents will get picked up by search engines and by your site's visitors. This could really hurt your site's ranking because the sample content doesn't have any relevance to your website.
Delete the default metatags
Remember to rename your default htaccess.txt file to .htaccess. If you already have a .htaccess on your file, you have to make sure that it has Joomla content. Most Cpanels will automatically create a .htaccess. To check:
1. Right click on the .htaccess(if you already have one)
2. Select "code edit" and click ok
If the file is blank, delete it, then rename your htaccess.txt to .htaccess
The last step is to make sure that you add the 301 redirect code which is this:
All you have to do is to replace the 'domain' with your actual website domain. Don't change anything else because if you do (even by accident) it work work.
Once you've done that, hit 'save' and you're done!
|Section 4: Keywords Analysis|
What are target keywordsPreview
What is keywords analysis
Finding keywords using Google Insights
Finding keywords using Google Keywords Tool
|Section 5: Common issues when doing Keywords Analysis|
Users search intent
Singular vs Plural Keywords
Phrases or single keywords?
Reaching local customers
|Section 6: Writing the meta tags|
What are meta tags?
Writing the title meta tag
Writing the description meta tag
Writing the keywords meta tag
Indexing option setting
|Section 7: Adding your meta tags to Joomla|
Adding meta tags to menu items
Adding meta tags to articles
|Section 8: Adding other tags to Joomla|
Adding alt tags to images
Adding alt tag automatically
Using image title tag and caption
|Section 9: SEO do's|
Checking for broken links
In order to create a sitemap, you need to install this xmap extension. After downloading it, just follow the video instructions on installing it.
Submit your sitemap to GooglePreview
Keeping up with search engine changes
Submit your site to Google places
|Section 10: SEO don'ts|
Don't stuff keywords
Don't duplicate content
Don't use spamming techniques
Don't fret over your rankings
|Section 11: SEF (Search Engine Friendly) URLS|
Dynamic vs. SEF URLs
Activating SEF URLs
Available Joomla SEF extensions
What's the Alias?
|Section 12: Creating Social Media Accounts|
Create a Facebook fan page
Create a Twitter account
Create a Linkedin profile
Create a Youtube channel
|Section 13: Optimizing your web content|
Creating great content
Create great web content with link baiting
Link baiting with infographics
Tips for writing great blog posts
Writing SEO copy
|Section 14: Monitoring your progress|
Monitor whether your pages have been crawled & indexed
Monitor how many links you're generating & who's linking
Checking your analytics
|Section 15: Conclusion|
Final words and tipsPreview
Mathew Tamin is one of the top Joomla! instructors on the web. Since 2008, Mathew have been using Joomla to create websites for businesses from all over the world. With over 8 years as a web designer, marketer, and branding specialist, Mathew can help you take your business to another level.
In 2013, Mathew started Learn Joomla Fast where he helps people learn how to create websites with Joomla.
Mathew is also the founder of Tamin Studios; a media company that produces online TV shows, Movies, Radio, and create high quality websites for companies of all sizes. He's been playing the piano for churches, weddings, special occasions for 15 years. He's also a songwriter, screenwriter, and very savvy webmaster.