UX Fundamentals

Learn UX (user experience) fundamentals.
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  • Lectures 7
  • Length 1 hour
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 5/2014 English

Course Description


Learn the fundamentals of UX (user experience) design and process.

If you design a product that people interact with, then you are designing a user experience. If you want your product to be easy to use, engaging, what people expect, and meet the goals of the organization, then you want to make sure you design an optimal user experience. In this course you will learn the basic principles, processes of good user experience, and what a user experience professional should know and be able to do.

Examples of what is in the course:

  1. What is user experience?
  2. What makes a user experience good?
  3. 7 Principles of a great user experience
  4. The process you need to follow to create a great user experience
  5. Controversies in the field of user experience
  6. The skills and knowledge that a user experience professional needs
  7. The obstacles to great user experience design and how to overcome them

and much, much more!

About This Course:

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All future upgrades and lectures are included for FREE

Click the "Take This Course" button at the top right of this page now and get started right away to learn the basics of user experience right away.

What are the requirements?

  • This course assumes that you have some familiarity with design at a high level, and that you have an interest in either being a user experience professional, or working with one.

What am I going to get from this course?

  • Describe what user experience design is and why it's important
  • Describe the 7 principles of great user experience design
  • Describe the process you should follow to design a great user experience
  • Explain some of the controversies that are in the field about what user experience is and isn't
  • Describe the skills and knowledge that you need to be a user experience professional
  • Describe the obstacles that are common to great user experience design and how to overcome them
  • Know what to do as a next step for you as a user experience professional

Who is the target audience?

  • People who are interested in becoming a user experience professional
  • User Experience professionals who want to see how their knowledge and skills line up with what is expected of UX professionals in the field

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.


Section 1: About The Course

An overview of the course, why you should take it, what it will cover, and what you will learn.

Section 2: UX Principles And Process

In this lesson we cover the 7 principles of a great user experience.

5 questions

A quiz about UX principles.


In this lesson we walk through the critical parts of a UX process.

UX Process
5 questions
Section 3: UX Skills, Knowledge, And Controversies

In this lesson we discuss the core skills and knowledge that every UX professional should have.

UX Skills And Knowledge
5 questions

There is actually disagreement about what user experience means and what it encompasses. In this lesson we talk about the controversies.

UX Controversies
5 questions
Section 4: Obstacles To Success And Next Steps

In this lecture we talk about some of the obstacles you may encounter when starting or growing a UX group in your organization.

UX Obstacles
5 questions
7 questions

Here's a quiz to test your knowledge of user experience.

Next Steps

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Instructor Biography

I have a Ph.D. in Psychology and decades of experience as a behavioral scientist, applying psychology to the design of digital products. I'm a consultant to Fortune 1000 companies, start-ups, and educational and government organizations.

A client once referred to me as "The Brain Lady", and it stuck. Probably because I like to teach and consult about brain science.

I'm currently the Founder and Principal of The Team W. I consult, coach, teach, and speak about behavioral science, brain science, psychology, design, innovation, and user experience. I've been lucky enough to travel around the world as a keynote speaker.

I am also an Adjunct Professor at the University of Wisconsin.

My clients include Disney, Amazon, The Mayo Clinic, Zappos, the Federal Trade Commission (USA), and the European Commission.

I like to write books, including: 100 Things Every Designer Needs To Know About People, How To Get People To Do Stuff, 100 Things Every Presenter Needs To Know About People, and Neuro Web Design: What makes them click? I blog at my own website and I blog for Psychology Today.

My work over the years has included the design of websites, software, medical devices, TV ads, physical devices, experiences, and physical spaces to make them persuasive, usable and motivating.

I live in Wisconsin, USA, with my husband. My two children are grown and “launched”. When not teaching, speaking, writing, or blogging, I perform in community theatre, sing jazz, read books, and I'm an avid movie watcher.

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