Introduction to Referrals - Literally Double Your Sales
4.5 (2 ratings)
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Introduction to Referrals - Literally Double Your Sales

Learn how to introduce a successful Referral Campaign in to your Business or Sales Process
4.5 (2 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
11 students enrolled
Last updated 2/2016
Curiosity Sale
Current price: $10 Original price: $20 Discount: 50% off
30-Day Money-Back Guarantee
  • 1 hour on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • instigate a robust referral system to literally double the size of their business overnight!
  • Ask for referrals in lots of different business opportunities
  • Start a referral culture in their business
  • Send a referral email to their customers
View Curriculum
  • You don't need to know anything about getting referrals or have a system in place before you take this course. Everything you need to know to start a referral campaign is included in this introduction to referrals course.
  • You can be experienced or a beginner in sales, either way you need this course.

This Introduction to Referrals course teaches you how to get real referrals that convert in to business. All the content is from genuine business practice and was responsible for growing a Renewable Energy Company from a £1M business to a £20M business in 18 months!

The teachers did it and now they want to teach you how to do it. They share some of the tools they used and the techniques that made the referral culture a must for your business.

There's a couple of simple strategies that you can start in your business tomorrow and a few more that will get you thinking about your business in a different way. There is real power in referrals and these guys know how to harness it to make sure you boost your sales conversions. They'll share their numbers with you!

You'll also get an email template and a sample referral script to ensure you know how to ask in the right way to get referrals that convert quickly in to cash!

So, if you want to learn how to boost your business through referrals this course is for you!

Oh and by the way, referrals is the cheapest way to get new leads and they'll convert quicker and stay longer - find out why in this course!

Who is the target audience?
  • This introduction to referrals is for anyone who runs a business or is thinking of starting a business and wants to grow it quickly or anyone who is currently in any form of sales and wants to earn more money.
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Curriculum For This Course
6 Lectures
Gathering Referrals is a must
6 Lectures 01:00:56
  • Why Referrals - People are 4 times more likely to buy when referred by a friend.
Preview 06:19

  • Better cash flow /Higher profits
  • Greater Lifetime value
  • Future selling Opportunity - other revenue/products
  • Stronger Campaigns
  • Strong database and quicker growth
  • You will earn more!!
  • Conversions will go up
  • You will hit targets and get bonuses
  • Greater control over appointments and diary
  • Greater control over sales process
  • Enjoy the job
Preview 11:16

  • You need to create a Referral Culture!
  • This culture needs leadership and drive
  • Clearly referrals will impact almost every area of business
  • Website, marketing material, sales process, ongoing communication with new and existing customers
  • Need to implement referral incentives everywhere to encourage both staff and customers to promote and follow process
  • Referral Examples

How to do it Properly?


  • You've got the lead
  • You've built the relationship
  • You've built the rapport
  • You've built the need and
  • You've sold your product ... Time to ask! Ask!

What stops your business? Fear? Process? Training? Complacency?


  • Have they had a good experience
  • They've just bought from you!
  • Why wouldn't they refer you?
  • Are you scared?
  • Ask in the right way
  • Script!
A new way of thinking

  • Who's doing the asking?
  • Implement a referral script
  • Train you or your staff
  • Tell customers about it
How to get Started

Thanking your customers and keeping in touch is so important and this letter does that and also asks for some referrals, all done in a very subtle way

Sample referral Letter / Email
About the Instructor
Robert Murray
4.2 Average rating
122 Reviews
6,043 Students
4 Courses
I'm sales, Marketing Coach, Web Designer and Funnel Expert

Rob is a highly focused sales and marketing expert who has no fear about challenging the status quo to grow a business. His mantra is “If you always do what you’ve always done then you’ll always get what you’ve always got.” You’ll find that he wont be shy in helping you do things a bit differently to crush your fellow salesmen or competition.

He’s also an Ex professional footballer with Bournemouth, playing under Harry Redknapp, Tony Pulis and Mel Machin playing. He spent 8 years with Bournemouth, recording 171 appearances and 14 goals. He holds the Bournemouth club record for youngest appearance in the first team on 15 September 1992 against Blackpool away. Rob was released by Bournemouth at the end of the 1997–98 season. He subsequently joined the Richmond Kickers, where he played 65 games and scored 25 goals. At the end of the 1999–2000 season, Murray signed for Dorchester Town on a 2-year contract.

Claim to fame

Harry tried to sell him for a Million Pounds to Sheffield United but Dave Basset and Chris Kamara said he couldn’t hit a barn door and they sent him packing.

3 finest traits

Tenacious, thinks differently and closes at will.


  • After having to retire through injury Rob worked as a cold call door to door Insurance salesman and was promoted to Area manager within 3 months, he won many company conventions across a two year spell as an Area manager and finished runner up across the UK for team sales and was promptly promoted to the District Manager of the Midlands.
  • Set up and ran a web design company for 2 years.
  • Helped recruit, train & grow the consultant base from 40 to over 200 for a large financial services organisation all whilst running a 10 man team.
  • Joined a newly formed local Solar company and led the sales team in sold cases for two month before taking a management position and helped them create a high converting funnel and again helped them go from 1 million a year up to 50 million.
  • Worked with one of the UK's biggest Entrepreneurs to help grow his business and then his sales team and built a huge funnel for his business trade show presence.
  • Helped 100's of people plan and develop their businesses and funnels.
Stuart Bevins
3.9 Average rating
47 Reviews
1,744 Students
3 Courses
Marketer, Business Strategist and Product Launch Specialist

Stu is not only an experienced sales and marketing professional but has an in depth knowledge of all aspects of business. From inception to launch; from launch to the growing pains; from growing pains to achieving the first Million Pounds. Stu’s done it all for other people and helped other people do it, and now he wants to share his secrets with you.

Stu is also an Ex professional cricketer with Worcestershire County Cricket Club.

Claim to fame

Batted with Ian Botham against the West Indies in a tour game. Botham scored 160 and got picked for England for the last time. Stu scored 11 and got sacked shortly afterwards!

3 finest traits

Experience (he’s old!), Experience (he’s done it), Experience (he knows what works)


Helped one of the UK’s top entrepreneurs launch 3 separate £1M businesses

Run the sales team, marketing team, customer service team and managed launch campaigns for a £10M business

Became the Chief Operating Officer and the number two in the business

Coached and mentored 1,000’s of SME business owners in all sorts of Niches from Carpet Cleaners to Accountants!

Built a referral marketing culture for one business that doubled conversion rates and achieved sales of £1.9M in one month!

Chris Hastings
3.9 Average rating
47 Reviews
1,744 Students
3 Courses
Sales and Business Coach

Chris loves meeting people, can talk for England and has a rare skill of gaining trust with everyone he touches. That means a lot in sales and business, as you’ll find out in his energetic and honest teaching style.

Chris also once finished a cross-country race in the National Championship for the South of England and is a proud Gig rower - whatever that is?

Claim to fame

He met little and large once!

3 finest traits

Bags of energy, builds amazing rapport, knows how to make money!


  • Built 3 successful businesses in the financial sector and went on to sell one of them
  • Built and grew a telemarketing department from 4 employees to 80 in 6 months money
  • Top sales man direct sales UK Financial services
  • Managed a senior management team renewable team direct sales £25M
  • Trained sales teams in 20 different niches B2C and B2B
  • Built successful Call centre for huge online marketer