Intro to Entrepreneurship: Get started as an Entrepreneur

Learn everything you need to know to become an Entrepreneur. Master the concepts and coming up with great business ideas
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  • Lectures 90
  • Length 14.5 hours
  • Skill Level Beginner Level
  • Languages English
  • Includes Lifetime access
    30 day money back guarantee!
    Available on iOS and Android
    Certificate of Completion
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About This Course

Published 11/2015 English

Course Description

Starting your own business is scary. Really scary.

How do you know if your idea is any good? Or if your customers will ever show up?

How do you know... what you're doing AT ALL?

There's no place, degree, or university that can teach you how to become a successful Entrepreneur.

You just have to get out there and learn everything for yourself. One step at a time....

Right?

Wrong.

Entrepreneurship is not a mythical, illusive creature and it's not a secret that's hidden behind doors.

You CAN learn how to become a successful Entrepreneur and you CAN learn how to prepare yourself.

In this course, we're going to do just that.

You're going to learn everything you need to know about being an Entrepreneur, like:

  • The core concepts
  • How to think like an Entrepreneur
  • What you should care about and conversely ignore
  • How to go about gathering the resources you need to tackle your dream

And when you're completely ready to go toe to toe with any "veteran" business owner out there, you're going to learn something they wish they knew:

How to consistently come up with insightful, actionable business ideas

It's everything you need to get started.

You'll go from 0 to Entrepreneur in no time. 

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About the instructor:

Top rated Udemy Instructor with over 650+ 5 star reviews.

Teaches 9 different courses on Entrepreneurship, with over 20,000 students enrolled.

All courses by the instructor have are rated an average of 4.97 out of 5 stars.

+ Worked as a VC and was in charge of deal flow in Silicon Valley. Oversaw investments in large companies like Facebook, LinkedIn, & Tesla.

+ Startup founder for 5 years, raised 3 rounds of capital worth several millions of dollars.

+ Currently Director of a Digital Agency that specializes in taking ideas from raw concept all the way to launch.

What are the requirements?

  • Familiarity with common companies will help but is not necessary

What am I going to get from this course?

  • Understand and apply all the core concepts of Entrepreneurship
  • Tell the difference between the realities of Entrepreneurship & the common myths
  • Assess their own personality through the lens of Entrepreneurship & know how to find partners that have what they are lacking
  • Focus in on the key traits and aspects needed to be successful as an Entrerpreneur
  • Understand the Optimistic Deterministic framework of the future
  • Understand and focus their Entrepreneurial efforts according to the correct venture process flow
  • Align their efforts with the correct type of entrepreneur they want to become
  • Understand the roles and expectations from them as their idea conceptualizes and grows
  • Pick between what type of business best suits them
  • Understand the concept of business modeling, and how new business models are creating exponentially more opportunity
  • Understand and apply the concept of Scalability as an assessment tool
  • Understand the correct & factual nature of business idea creation and set their expectations realistically
  • Assess what skills and passions they have and apply them towards ideation
  • Use 3 common techniques to come up with great business ideas
  • Use 5 different techniques for easy validation of a business idea
  • Understand the core concepts behind the Lean Startup Framework
  • Understand how to create a pitch experiment & MVP based off their business idea
  • Understand what options are available for financing their business
  • Plan a strategy for attracting and pitching angel investors and venture capital
  • Assess the viability of taking a small business loan and whether or not this is a good option strategically
  • Generate business ideas that are insightful and actionable
  • Understand business dynamics as they relate to idea generation
  • Analyze 4 different sections of the business value chain for potential opportunities
  • Understand the 5 different types of core innovation and how to apply them
  • How to objectively assess their skills, passions, hobbies, & interests
  • Understand the difference between business types and which one to aim for
  • Use common techniques like problem identification to come up with ideas
  • Use advanced techniques like disintermediation, local modifiers, market enablers to craft ideas
  • Understand how to apply new, disruptive business models like Saas, Sharing economy, & PWYW
  • Create business ideas that are not only specific but are complete
  • Quickly evaluate and re-prioritize ideas based off 5 dimensions
  • Understand the value of their ideas and what to focus on first
  • Bring context into their environment and not get discouraged

What is the target audience?

  • Anyone interested in starting their own business and becoming self employed
  • Anyone interested in becoming an Entrepreneur

What you get with this course?

Not for you? No problem.
30 day money back guarantee.

Forever yours.
Lifetime access.

Learn on the go.
Desktop, iOS and Android.

Get rewarded.
Certificate of completion.

Curriculum

Section 1: Introduction to the course (10 minutes)
Course Overview
Preview
02:23
First thing to do
Preview
01:10
Get matched to other Entrepreneurs using our companion app
Preview
06:46
Section 2: What is an Entrepreneur? (18 minutes)
What is an entrepreneur?
02:12
Myths about entrepreneurship
04:41
Common personality traits
06:30
The most important trait of all
02:03
Age & Entrepreneurship
02:28
4 pages

For section 2, we're going to have a fun activity. A lot of my students fret about whether or not they have the right "personality" to become an Entrepreneur. If you've been paying attention thoroughly in my lectures (you have, haven't you?) you know that personalities of all different types have started businesses. However, certain personalties naturally gravitate towards starting their own business while others have to create a more conscious effort.

Understanding your own personality and how you operate is a really helpful tool not just for this course but for your life in general. It can help you relate to other people, understand yourself better, and ultimately know what deficiencies you have with regards to being an Entrepreneur.

SO...... (*drum roll*)

We're going to take a PERSONALITY TEST.

Attached to this lecture is a worksheet with instructions on how to fill out the test.

If you haven't ever taken the Myers Briggs test before, this is your chance. It's by far the most popular form of personality testing, and for better or for worse, always a great discussion starter.

But here's the twist.

We're going to analyze your personality score through the lens of Entrepreneurship.

Ok, not a huge twist.

The way the test works is generally quite simple. You'll answer a series of questions and rate them on a scale of 1-10. Try your hardest to sit and think about each answer before you fill it out. It's also helpful to pick a time where you are feeling normal - not angry, stressed, or sleepy. These things generally will make you answer the questions differently.

You'll get a score in 4 different categories

As they related to Entrepreneurship, here they are:

1. Introversion vs Extroversion: Are you more at ease by yourself or with people? Do you draw energy from being with other people or by being with yourself

2. Sensing or Intuition: How do you process information as you're presented it? Do you take it bit by bit and literally? Or do you instinctively add judgement and context to information?

3. Thinking vs Feeling: How do you make decisions? Do you do it purely rationally or do you "feel" your decisions and use empathy?

4. Judging vs Perceiving: Do you make your decisions quickly and move on, or are you more likely to take your time and be ok with leaving your options open.

After you fill out the quiz and follow the worksheet, you'll have your score. In the second part of the worksheet, I've added an easy guide for thinking about personality types and which ones are ideal for being an Entrepreneur.

When you get your personality score, post in the group discussion! We'll talk about it.

Test your understanding of entrepreneurs
5 questions
Section 2 review material
24 pages
Section 3: The Entrepreneurial Mindset (20 minutes)
Intro to Section 3
00:40
The entrepreneurial mindset
03:23
Understanding the business life cycle
05:31
The different types of income
04:55
The process of opportunity recognition
03:54
RESOURCES: Suggested reading for Entrepreneurship
Article
Section 3 review material
25 pages
Core concepts & Terms
7 questions
Section 4: The different paths you can take (16 minutes)
Intro to section 4
01:04
Lifestyle entrepreneurs
05:26
Side businesses
02:30
Startup founders
02:33
Social entrepreneurs
04:16
Section 4 review material
22 pages
Do you understand the different types of entrepreneurs?
4 questions
Section 5: Core concepts & frameworks (24 minutes)
Intro to section 5
01:04
Service vs. Product businesses
03:29
What is a business model?
01:51
Old business models
02:44
New, disruptive business models
07:07
Scalability
04:41
Section 5 review material
25 pages
Review of core business concepts
5 questions
Section 6: Validating your idea (35 minutes)
What is validation?
02:56
Surveys
06:13
Talking to experts
04:37
The lean startup framework
08:02
Pitch experiments
05:21
Creating an MVP
07:50
Section 6 review material
37 pages
Validating your ideas
5 questions
Section 7: Fundraising (50 minutes)
Know your options
00:52
Bootstrapping
10:37
FFF & Angels
10:21
Equity & Debt
05:48
Loans
06:15
Venture capital
09:36
Incubators
06:19
Business plans & One pagers
10:49
Section 7 review material
62 pages
Fundraising
6 questions
Section 8: Introduction to Idea Generation (6 minutes)
Your most important tool - the scratchpad
02:08
ACTIVITY: Idea lister builder
03:35
WORKSHEET: Idea Lister Builder
8 pages
Section 8 review material
7 pages
Section 9: Laying the groundwork (44 minutes)
The idea equation
10:12
Areas to isolate & target
10:11
5 types of innovation
15:14
Recap of idea dynamics
08:04
Section 9 review material
29 pages
Concepts from Section 9
5 questions
Section 10: Making it fit (60 minutes)
Intro to Section 10
01:48
The Fit quadrant: Hobbies & Passions
09:28
The Fit quadrant: Skills & Experiences
06:32
ACTIVITY: Hobbies, Passions, Skills, & Experience
02:30
WORKSHEET: Hobbies, passions, skills, & experience
7 pages
ACTIVITY: List out your goals
05:47
WORKSHEET: Fill out your goals
2 pages
The 3 business types: Pick yours
13:32
How good does my idea have to be?
09:59
The Eureka Myth
09:48
Section 10 review material
52 pages
Making it fit
5 questions
Section 11: Ways of coming up with ideas (61 minutes)
Problem-based business ideas
14:56
Wouldn't it be great if
06:52
Imagine the future
06:40
Reverse imagination
05:28
The Fit generator
06:41
Cater to power users
11:10
Reposition Good / Fast / Cheap
08:54
Section 11 review material
40 pages
Ways of coming up with ideas
5 questions
Section 12: Business models (61 minutes)
Saas: Software as a Service
12:56
Subscriptions & Memberships
07:40
PWYW: Pay what you want
06:39
The sharing economy
07:52
Marketplaces
08:00

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Instructor Biography

Evan Kimbrell, Founder of Sprintkick | Ex-VC | Ex-startup founder

Hi, I'm Evan Kimbrell. Thanks for checking out my course.

Currently, I'm the Founder and Director of Sprintkick, a full-service, referral-based digital agency based out of San Francisco. Over the past four years I've overseen the development and launch of over 100 web and mobile apps. Clients range from two-man bootstrapping startups to multibillion dollar Fortune 100s like Wal-Mart, Dick's Sporting Goods, and GNC.

Prior to Sprintkick I worked as a VC for a new firm called Juvo Capital, based out of L.A. I spearheaded the firm's expansion into Silicon Valley and into the Consumer Web tech category.

In the long long ago, I was a co-founder for an educational software startup called ScholarPRO that raised a ton of money and then spectacularly blew up (in the bad way). Before it exploded like the Death Star, I went through five tech incubators (yes, five): Tech Stars, Excelerate Labs, MassChallenge, Babson Venture Program, and Sparkseed.

I'm an avid Airbnb host for the Fisherman's Wharf district of San Francisco. My space has the #1 search ranking for my area, has hosted over 200+ people, and is currently booking out 18 months in advance. I've helped multiple hosts get their properties listed and their prices per night maximized. Results range from an extra +50% in price for established hosts and +400% for brand new hosts.

Hope you enjoy my courses!

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