Our experience working with various international companies across Europe proved how challenging it is to run a business for those who struggle to communicate across languages and cultures without any linguistic and cultural-diversity awareness.To fully understand your business partners, customers or employees you need much more than the common language. You have to know their cultural values, communication styles and negotiation patterns to avoid painful faux pas and severe disappointment.
In our course we will provide you with effective strategies for cross-cultural communication and help you understand how specific cultures think, work, interact and manage their time. We will encourage you to rediscover your own culture and look at intercultural communication from a different perspective.
The idea of studying cultures no longer shocks us but was it always this way? How and when did it all start?
We hear and use the word culture every day but what does it actually mean? Do we need to go abroad or talk to foreigners to communicate across cultures? Does everybody have a culture?
Why is it important and useful to study cultures? What is the most surprising you can learn when studying cultures of other people?
Can you afford ignoring cultural differences as businessman, negotiator or employer? Isn't speaking a common language just enough?
Surprisingly enough, the greatest mistakes that people make when communicating across cultures boil down to 3 simple points - what are they? Are they related to any specific culture? Is there anything we can do to influence and facilitate the communication process between cultures?
Great job - you've already watched all the Section 1 lectures! Ready to see what you've learned?
In discussions about time in the cultural context people most often focus merely on how punctual different cultures are - but the hands of a clock speak louder than you ever thought! Let's talk about time systems and their interpretations, work, schedules and planning.
Humans are highly territorial animals but their spacial needs are easily played down or ignored by many cultures. Let's have a look at how we interact, organise our surroundings, use public space and what we use to build private space around us.
Being a male or a female has two different dimensions - the biological one called sex and the cultural one called gender. Let's see how they interact in different cultures and how cultural interpretations of sex influence our language, clothes, social behaviour, family life and of course - business and career.
The way we form relationships with other people is highly cultural but what does it have to do with business? Let's find out together in this video!
All humans function within bigger groups but the relation between the group and individuals is shaped differently by each culture. Let's see what consequences this has for teamwork and business.
There is no society that actively discourages achievement, however in different societies the emphasis can be put on individual or group success. Let's see some examples of how this works for different cultures.
Not everybody is equal, some people enjoy higher status than others. So what is the criteria for assigning status to individuals? How do we recognise somebody enjoys higher status than other people? Let's have a look at how this concept is reflected in our everyday lives and business, let's discuss discrimination and inequality.
Seniority as a cultural concept is currently undergoing a drastic change. Let's see how attitudes towards seniority are reflected in business environments.
The way people manage and expect to be managed is far more cultural than most employers and employees realise. Let's go into details of the well known intercultural boss-employee conflict.
There are many misunderstandings concerning the word contract. Is writing ideas down on paper and signing it the end or the beginning of negotiations? Let's analyse how formal agreements are treated in different cultures.
We usually understand that different cultures create and follow different laws but we often forget the attitudes towards these laws are culturally dependent too. Let's have a closer look at legal cultures, corruption and various ways of controlling human behaviour.
There is no single recipe for a successful business plan - some people value tradition, stability and perfection, others insist flexibility and constant improvement by trial and error are the keys to success. You already know it's all a matter of culture. In the last video of this section, let's have a look at approaching risk.
Do you know how to prepare for a presentation in a foreign country? Or for a presentation in a multilingual environment? Let's find out how to deliver effective presentations and avoid cultural blunders.
Negotiation styles differ from country to country. Let's find out how to deal with these differences.
E-mail communication will be effective if you know what's the approach of your partners to e-mails. Do they write short and succinct messages? Or maybe they prefer to add some personal information as well? Let's find out how to draft e-mails for different cultures.
Dorota is a translator and entrepreneur. She specializes in translation of IT texts and localization of websites, games and software. Dorota also runs her localization and intercultural communication company called Polish Localisation, helping business and individuals to expand to new markets.
You can find out more about Dorota and her work at her website.
Monika is a translator and a language and communication trainer with over 10 years of teaching experience. She shares her passion for linguistics by helping her students understand how languages work and how people from various cultures use language in specific contexts to share information, persuade and affect others.
She graduated with MA in Linguistics, with phonology and multilingualism as her main fields of interest. She works in English, Polish, German, Spanish, Italian and Portuguese as a freelancer - Disco Linguas.