What's the course about?
According to Forrester research "Instagram is the King of Social Engagement". In fact Instagram delivers "brands 58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter." Any person interested in marketing online or earning money online must use Instagram - "the King". However the key to this engagement is building a large committed group of followers. Yet how do you do that? In this course we will meet with a surprising guru - an up-and-coming social media expert who has not only built a dedicated Instagram following of over 10,000 followers, but also turned this into a money making venture.
Learning from an Instagram guru, this course will show you how to attract over 10,000 engaged followers. Hannah, from imaginethatgirls, will share expert tips, advice, secrets and apps that will enable you to build a follower base of thousands of engaged followers. In addition she will discuss how you can turn this engaged group of followers into real money making opportunities.
What kind of materials are included?
The course includes everything you need. The lectures are professionally created, as people have come to expect from bytheGURU productions. The course is in HD video with high quality audio and images. We will show you everything we explain - and as this is all about Instagram which is done on a mobile phone - you will see it all clearly demonstrated on the phone.
How long will the course take to complete?
There are 6 sections to this web development course, with each section providing short powerful videos on individual concepts. While there is just under 2 hours of video, you will need to apply these concepts to you Instagram account to build it over 10,000 followers. This will take approx. 3-5 months depending on how you use the lessons we share with you. This course is not just about getting 10K followers, but building an Instagram account that has two key ingredients - engaged followers and a strong account identity.
How is this course structured?
This is an action course. So the course starts with getting to the doing straight away. The course starts with setting up an Instagram account and then leads you through 6 sections where we build on basic concepts and reveal amazing techniques, clever tricks, and useful apps to help you develop your Instagram account. The course is structured in the following way:
Why take this course?
If I am looking for an online course there are 3 key things I look for. Firstly, the qualification/experience of the teacher. Secondly, the ability of the teacher to teach/present. Thirdly, the quality of the teacher’s material. So here are my credentials.
3. All the material presented in this course is professionally produced using HD video, high quality audio and specialist video editing software.
Besides all this, you wont find a better value, easier course that will enable you to grow your Instagram following to over 10,000 PLUS turn that amazing engagement into real income opportunities!
According to Forrester Research (http://j.mp/instagram-research) Instagram delivers brands "58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter." Instagram therefore delivers one of the most effective places to market and make money online.
In this Introduction session we will meet Hannah who is our Instagram guru, and she will explain what this course is going to cover and both how she got 10,000 Instagram followers and how she has used this huge follower base to make money.
This session goes through the basics of setting up an Instagram account. Even if you have already set up an account it is worth watching this as there are some important tips that you should know, and can still act on.
Choosing the correct username can have a huge impact on your account, especially if you want to use your account for marketing or other money-making ventures. This lesson looks at some of the important do's and dont's when it comes to choosing a username. The great thing about Instagram is that you can change your username whenever you want - so while you are trying to establish an account you can experiment with different usernames.
Getting Likes is one of the most important aspects in building both a huge follower base and an account that has high levels of engagement. This lesson looks at many really amazing techniques you can do to make sure you get lots of likes on your photos.
There are a variety of app-based methods that enable you to get Likes. Many of them offer you an option to pay for Likes, but we suggest rather "earning" your Likes. This is normally done through reciprocal liking of other people's photos - however you can then get your "earned" likes to then be applied to a single photo, which can greatly improve its visibility.
In this lesson Hannah shares a secret for getting followers that not many people know about, that involves following famous people. It's really simply yet is so really easy to do.
The Follow4Follow technique explained in this lesson shows how you can get reciprocal following by following accounts that are of interest to you. Not only will this build your follower base but it will also increase engagement and decrease the chance of you being seen as a "ghost follower".
#tags are key to how many people discover photos and content on Instagram. However this is not only a great way to get your photos discovered, but it also provides a neat trick that can be used to increase your follower base. In this lesson we will look at how certain hashtags can be searched for that will enable you to increase your followers.
In this lesson we will look how you can get followers by arranging to do a shoutout for another account and thereby getting the same benefit for your account.
Instagram's success is because of the high level of community engagement the platform has. In this lesson we will look at how you can leverage the followers of other similar-sized accounts to quickly reach an audience 10x the size of your account.
This lesson looks at one (of many) apps that can be used to help increase your follower base. While there are many things you can do inside of Instagram, there are also some useful apps that can also accelerate the process. Like everything there is a positive and negative to this and so it should be used with care and in conjunction with the other techniques.
While not everyone you follow will follow you back, especially the "famous people" accounts, it does become necessary to clean up and remove people who do not follow you back. While this is not easy to do in Instagram there are some simple free apps that allow you to do this. In this lesson we look at one of these apps and how to use it appropriately.
Unlike the other apps discussed in this section, this app is a paid app, however provides some powerful editing features for your photos. This lesson looks at how to use this app to create some powerful visual effects. All the advice about how to use this app and other apps is important in terms of improving image quality as this improves engagement, followers and ultimately marketing and money-making opportunities, as is discussed in the next section.
This is a great app for allowing you to add text, stickers and other effects to your photos, and in this lesson we look how you can use this effectively to increase engagement.
This app allows you to create collages from multiple photos which is a great way of showcasing more than one photo in an image and getting over Instagram's image limitations.
This app allows you to do some really creative effects that involve using and merging multiple photos together. This gives you the opportunity to create some really unique images as you will see in the lesson.
Instagram photos have to be square and this can limit some of the images you want to share, such as panoramas, etc. This app makes it easy to fit any shape/size image into Instagram's requirements.
This app has some really good filters and effects that are equivalent to paid apps. In this lesson we explore some of the possibilities that this app provides to enhancing your image and hence your followers' interaction.
According to Forrester Research (http://j.mp/instagram-research) Instagram delivers brands "58 times more engagement per follower than Facebook, and 120 times more engagement per follower than Twitter." This is huge especially for people looking to make money or market with Instagram. In this lesson we look at how to build relationship and how important this is in both growing and monetizing your account.
This lesson looks at how you can use your growing Instagram account to earn money by selling sponsored shoutouts or product announcements for other brands and accounts.
While Instagram provides a great channel for engagement and reaching a market it is not the best channel to list all your products and specials. So in this lesson we look at how you can setup your own website - without needing any technical knowledge - and then further leverage Instagram to market your products.
This is an exciting opportunity that will allow you to sell your images to earn money, even if you do not have a large following. So in addition to being able to make money from Instagram by selling ad space or your products you can also sell your images.
In this Conclusion we draw together what we have learned and look at some of the most important lessons when it comes to growing your Instagram account and using Instagram for marketing and money-making opportunities.
If you or your family work online then you are going to want to see this!
Craig is a dynamic international speaker who has been involved in business, I.T. and education for over 20 years, with his PhD speciality being in IT and learning. He has taught and inspired everyone from politicians to corporate leaders to parents to children, all around the world. In addition he has published numerous books and research papers on IT, and launched many successful businesses both offline and online.
Craig is not only pushing the boundaries of teaching and learning, he has pushed the boundaries of physical endurance having run over 30 marathons (42km/26mi), 8 Comrades Marathons (90km/56mi). For Craig, life is about living it to the full!
Craig's passion is to creatively inspire people, whether through his work with disadvantaged communities in Africa or through his seminars to international leaders. Join Craig, one of the world's foremost authorities in online learning, and not only will you learn amazing things, you will be inspired by his creative and engaging approaches.
If you want to find out more about Craig then visit his website below.
What people say about Craig
- "Craig has the rare ability to engage personally with each member in his audience" (A. Byrnes, PDM Pty Ltd, Australia),
- "Craig is a dynamic speaker, out-of-the-box strategic thinker and professional" (R. van Rooyen, Associate Partner, Deloitte)
- “Mr. Blewett is a pleasure to take in. The excitingly focused style by which he speaks keeps you on the edge of your attention.” (C. Stickney, USA)
- “Craig is an experienced and highly competent teacher and presenter. He has the rare ability to convey innovative concepts in an engaging fashion that is packed with enthusiasm but also logic and balance.” (Dr. Alleyne, UK)
- "Craig is possibly one of the most interesting presenters I have encountered. His students love him and in public forums he is unequalled." (Prof. Maharaj, UKZN, South Africa)