This course provides a strategic look at how wedding businesses are using Instagram accounts for a variety of reasons. It provides an overview of different ways that an Instagram account can be used to support your wedding business with practical advice, tools, tips and strategies that you can slot right into your next Instagram post.
Do you know exactly what you want your Instagram account to achieve for you? And can you answer the question – why is my business on Instagram? If not then you may need to create a simple strategy to get the most from your Instagram posts and move your business forward faster.
Would you find it helpful to have an overview of how wedding businesses in different niches and working at different scales are using Instagram successfully, so that you can identify the visual and strategic tricks that others are using and you can implement the best of these into your own account?
Could you use some ideas of direct and indirect ways to target engaged couples with your Instagram posts?
Would you like a strategy to boost your business to business followers in simple to follow steps that can be implemented quickly?
Would you find it helpful to know how to optimize your Instagram posts to attract engagement? With 3 swipe files for you to download you will have no excuses not to be more engaging!
This course covers all of the above.
What this course is not about is how to take the perfect Instagram photograph! That part is up to you!
Do you know exactly what you want your Instagram to achieve for you? Can you answer the question - what is my why? This module looks at several different functions that your Instagram account could create for you. Also included is a downloadable Instagram strategy check for you to find the best fit for your business account.
Module 3 provides an overview of how wedding businesses in different niches and working at different scales are using Instagram successfully. Identify the visual and strategic tricks that others are using so that you can implement the best of these into your own account.
The main purpose of your business Instagram account is likely to be to get your business in front of engaged couples with the aim of getting you new clients and generating business. This module looks at several different direct and indirect ways to target engaged couples with your Instagram posts.
Building your followers in Instagram is one of the key strategies that you need to develop. But remember that within the wedding industry it is likely that it is not just the engaged couples that you want to be engaging with. This module provides you with a strategy to boost your business to business followers in simple to follow steps.
Social media should be social so make sure that your Instagram posts are optimized to attract engagement. In this module we look at the 3 key things to focus on - your image, your description & comments, and your clickable link. With 3 swipe files for you to download you will have no excuses not to be more engaging!
Dee is a solopreneur working within the wedding industry. Based in the UK she runs a wedding planning, wedding styling and floral design business which specialises in modern elegant weddings. Dee currently also tutors with the UK Academy of Wedding & Event Planning.
With an academic background in primary school teaching and PhD research at University level, Dr Dee understands how to look at the bigger picture of any topic or issue and how valuable a step by step approach can be when you are learning something new. She brings this approach to all of her online training courses.
Her online courses, branded as WedBizSolo, share her research and practical business knowledge with others within the wedding industry so that everyone can move their businesses further faster.