Instagram With A Purpose - For Wedding Business Owners
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Instagram With A Purpose - For Wedding Business Owners

How to create a simple Instagram strategy to increase post engagement
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
1 student enrolled
Created by Dee McMeeking
Last updated 6/2017
English
Curiosity Sale
Current price: $10 Original price: $25 Discount: 60% off
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 1 Article
  • 7 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Create a strategy for your wedding business Instagram account
  • Understand 7 possible ways to use Instagram for your wedding business
  • Pick your purpose - know why you are on Instagram
  • Understand how other wedding pros are using Instagram
  • Be inspired by some of the best wedbiz Instagram accounts out there
  • Understand a range of strategies to generate engagement with your posts
  • Download resources to plan your own Instagram strategy
View Curriculum
Requirements
  • You should be able to post and search within Instagram
  • You should be working in the wedding industry
Description

This course provides a strategic look at how wedding businesses are using Instagram accounts for a variety of reasons. It provides an overview of different ways that an Instagram account can be used to support your wedding business with practical advice, tools, tips and strategies that you can slot right into your next Instagram post.

Do you know exactly what you want your Instagram account to achieve for you? And can you answer the question – why is my business on Instagram? If not then you may need to create a simple strategy to get the most from your Instagram posts and move your business forward faster.

Would you find it helpful to have an overview of how wedding businesses in different niches and working at different scales are using Instagram successfully, so that you can identify the visual and strategic tricks that others are using and you can implement the best of these into your own account?

Could you use some ideas of direct and indirect ways to target engaged couples with your Instagram posts?

Would you like a strategy to boost your business to business followers in simple to follow steps that can be implemented quickly?

Would you find it helpful to know how to optimize your Instagram posts to attract engagement? With 3 swipe files for you to download you will have no excuses not to be more engaging!

This course covers all of the above.

What this course is not about is how to take the perfect Instagram photograph! That part is up to you!

Who is the target audience?
  • Solopreneurs in the wedding industry who are not clear about why they are using Instagram
  • Wedding business owners looking to create a strategy to use on Instagram
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Curriculum For This Course
7 Lectures
01:08:43
+
Introduction
1 Lecture 01:53

Welcome! In this section the course is introduced to you.

Preview 01:53
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Know Your Why?
1 Lecture 13:55

Do you know exactly what you want your Instagram to achieve for you? Can you answer the question - what is my why? This module looks at several different functions that your Instagram account could create for you. Also included is a downloadable Instagram strategy check for you to find the best fit for your business account.

Preview 13:55
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What's Working On Instagram In The Wedding Industry
1 Lecture 19:34

Module 3 provides an overview of how wedding businesses in different niches and working at different scales are using Instagram successfully. Identify the visual and strategic tricks that others are using so that you can implement the best of these into your own account.

Instagram Accounts & How Different Sectors of The Wedding Industry Use Them
19:34
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Where Are All The Engaged Couples?
1 Lecture 07:04

The main purpose of your business Instagram account is likely to be to get your business in front of engaged couples with the aim of getting you new clients and generating business. This module looks at several different direct and indirect ways to target engaged couples with your Instagram posts.

How To Get Your Images In Front Of Engaged Couples On Instagram
07:04
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The Engage & Follow Strategy To Promote Your Account
1 Lecture 09:33

Building your followers in Instagram is one of the key strategies that you need to develop. But remember that within the wedding industry it is likely that it is not just the engaged couples that you want to be engaging with. This module provides you with a strategy to boost your business to business followers in simple to follow steps.

The Engage & Follow Strategy To Build Your Instagram Followers
09:33
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Creating Engagement With Your Posts
2 Lectures 16:45

Social media should be social so make sure that your Instagram posts are optimized to attract engagement. In this module we look at the 3 key things to focus on - your image, your description & comments, and your clickable link. With 3 swipe files for you to download you will have no excuses not to be more engaging!

Creating Engagement With Your Instagram Posts
15:38

Your Instagram Strategy
01:07
About the Instructor
Dee McMeeking
0.0 Average rating
0 Reviews
1 Student
1 Course
Wedding Planner, Wedding Stylist, Floral Designer, & Tutor

Dee is a solopreneur working within the wedding industry. Based in the UK she runs a wedding planning, wedding styling and floral design business which specialises in modern elegant weddings. Dee currently also tutors with the UK Academy of Wedding & Event Planning.

With an academic background in primary school teaching and PhD research at University level, Dr Dee understands how to look at the bigger picture of any topic or issue and how valuable a step by step approach can be when you are learning something new. She brings this approach to all of her online training courses.

Her online courses, branded as WedBizSolo, share her research and practical business knowledge with others within the wedding industry so that everyone can move their businesses further faster.