Instagram Marketing - Small Businesses - Step by Step
3.9 (9 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
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Instagram Marketing - Small Businesses - Step by Step

Grow your following & Increase your engagement. Geared to Handmade Business Owners who want to sell on Instagram.
3.9 (9 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
39 students enrolled
Created by Jacqueline Hunter
Last updated 1/2017
English
Current price: $10 Original price: $25 Discount: 60% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 1 hour on-demand video
  • 1 Article
  • 4 Supplemental Resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • Feel confident with marketing your business on Instagram
  • Navigate the fundamentals of Instagram
  • Create more Engaging Content that their followers want to see
  • Gain Targeted Followers for their business
View Curriculum
Requirements
  • Students should download the Instagram App
Description

Instagram Marketing for Small Businesses

Instagram is a fantastic branding opportunity for small businesses. Perhaps you are already using Instagram but not seeing the following or engagement you want.

Jump into our 22 step by step guide to Instagram Marketing for Small Businesses.  This course is specifically geared to handmade business owners. 

Learning from our own strategies - we are sharing with you the proven methods for success. With an innate understanding of what small entrepreneurs need for Instagram success, this guide takes you through, step by step.

While 22-steps might sound daunting, don’t fear! We teach you each strategy from start to finish so that you can master each strategy or concept before moving on.

Grow your following. Increase your engagement. Watch your sales rise. With the knowledge of our guide helping you along the way, you will soon find your followers and engagement grow.

With simple to follow exercises, numerous lessons, real life examples, pros and cons, and screenshot images, you can work through this 77-page information packed digital guide at your own pace. We keep the language simple and easy to understand. This course is perfect for beginners or intermediate Instagram users that find themselves stuck.

Summary of what you will learn:
- How to create an Amazing Bio will attract customers
- How to tell your story through Images by creating excellent content, good photos and consistent content
- Increase engagement through tagging, mentions and understanding your notifications
- About Influencers and how they can grow your following
- How to find targeted followers
- 8 ways users can find you on Instagram
- How giveaways can increase your brand awareness

What you’ll get:
- 22 video lessons
- Specific examples and screen shots in the handmade industry (easy to relate content)
- Step by Step Lesson format so you can learn at your own pace
- Coaching along the way


Curious about us? Check out our Instagram @Craftadian

Who is the target audience?
  • This course suitable for businesses who have 0-5000 Instagram followers
  • This course suitable for all business types, the examples are geared to Handmade Entrepreneurs
  • Suitable for new to intermediate Instagram users
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Curriculum For This Course
21 Lectures
01:11:08
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Introduction
1 Lecture 05:03

The introductory video gives a course overview on the content and how the course is presented.

Preview 05:03
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The Basics of your Instagram Profile
4 Lectures 14:54

An Instagram Handle is the Username.  In this lecture I will show you best practices to craft the perfect handle to match your brand.

Preview 03:36

Your profile picture is a visual representation of your brand that is seen in your Instagram Profile.  In this lecture I will show you best practices to showcase your brand with the perfect profile picture.

Showcase your brand with the perfect Profile Picture
03:07

You have 150 characters to tell your followers your "why", who you are and what you do.  In this lecture I will show you how to optimise your bio to match your target customer.  Specific examples are include.

Optimise your Bio
05:56

NEW FOR 2016: Business Profile
02:15
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The How-to's of Instgram
1 Lecture 03:36

Discover the How To's of Instagram.  In this lecture we will walk you through how to post, how to tag another user, how to mention another user, and about Instagram notifications

Preview 03:36
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Consistency
1 Lecture 04:46
Be Consistent on Instagram
04:46
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Creating Excellent Content
1 Lecture 03:21
Tips on how to create excellent and engaging content.
03:21
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Photos
1 Lecture 02:22
Photos
02:22
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Captions
1 Lecture 03:55
Captions
03:55
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Hashtags
2 Lectures 06:02
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Engagement (with your posts)
1 Lecture 04:24
Engagement (with your posts)
04:24
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Engagement (on other accounts)
1 Lecture 02:27
Engagement (on other accounts)
02:27
7 More Sections
About the Instructor
Jacqueline Hunter
3.9 Average rating
9 Reviews
39 Students
1 Course
Craftadian

My name is Jacqueline Hunter, and I am the Show Director for Craftadian.  As an entrepreneur I am passionate about sharing my knowledge.  I am always looking for ways to learn everything there is on Etsy, Instagram, Facebook and Twitter.  My niche is helping handmade/creative entrepreneurs succeed.

I showcase, promote and support other artisans, artists and designers - and one of the ways I do this is through knowledge sharing.