We live in the information age, and in this course we will show you how to capitalize on the infinite possibilities by creating an online business through INFORMATION PRODUCTS.
In this course we’re going to teach you everything you need to become an INFOPRENEUR!
• Identify what valuable knowledge, skills or wisdom that others will pay you for
• Organize your knowledge and package it into teachable material
• Develop a full curriculum or content for your information product
• Determine what types of information products will work for you
• Create a strategy for marketing and distributing your information product
• See how you can create a thriving online business with information products or online courses
An infopreneur is someone who takes information out of their head (or from other materials) and turns it into a product or program through which they can teach this knowledge to another person.
The good news is that literally ANYONE can be an infopreneur. You can become an infopreneur if you:
• Have EXPERTISE, knowledge, experience or wisdom to share in a particular industry, business, career or hobby
• Have a TALENT or SKILL that you can teach others that would offer them a shortcut to a higher level of skill.
• Have the SOLUTION to someone else’s problem.
Why become an infopreneur?
• You add value to the world by sharing your passion or wisdom
• You can create passive income, side income, or additional rev. streams
• You can work from home and create freedom
• Lowest startup costs of any business.
• This is the RIGHT TIME—technology in place to make it easy for you.
• According to the experts, the information products market will continue to increase exponentially in the coming years, as more people gain access to the internet all over the world.
***Plus, we also have a course called CREATING ONLINE COURSES, A BEGINNER'S GUIDE that is a follow-up to this program.***
So, who are we?
We are Joeel & Natalie Rivera. We first entered the online business world of infopreneurship when we converting our magazine into a digital magazine. We found we could reach an exponential market of people from around the world, at a tiny fraction of the time and cost. By 2014 all of our business functions had been transitioned into an online business, including turning our in-person workshops, speeches and coach training programs into online courses. No more overhead. No more “office time.” Freedom. Today, we have served 30,000 students from 170 countries. We live at the beach, create our own schedules, travel when we want to, and love what we do! … all courtesy of the INTERNET and living in the information age.
The good news for YOU is that during this process we’ve learned WHAT WORKS and through this course we are GIVING it to you! The blueprint, the processes, the resources, the wisdom.
We welcome you to join us in this fun and exciting field of infopreneurship!
We live in the "information age" and this course will show you how to profit from it by selling your knowledge! Discover what an infopreneur is, who can be one, the outlook for the industry, and why it's the BEST time to package your knowledge and start creating passive income through information products.
Learn how creating our first digital product transformed our lives and our business and lead to us having over 30,000 students from 170 countries and a thriving online business.
In this lecture we address 3 important ideas:
In this Video we will go over the power of numbers that can be found in this field.
Learn the process WE use to conduct our research so you are prepared to dig deeper into the specialized knowledge you'll need to know in order to successfully launch your information products or online courses.
Before embarking on this journey, make sure you've addressed any resistance and fears you have so that they don't become road blocks to your progress. We discuss 4 common fears that infopreneurs tend to face: fear of rejection, failure, success and work.
This is an opportunity for you to tell us more about you and what kind of product you may want to create. You never know what kind of collaboration you may find.
Explore your experience, talents, skills, passions to identify what teachable knowledge or wisdom you have to share.
Identify your target market and your industry niche, as well as your ideal clients. Then, use market research to learn more about your market and how to find and connect to them.
Discover the differences between teaching knowledge, skills or processes and different ways to deliver your content (through writing, coaching/consulting and training).
Explore 10 common types of information products, from ebooks to online courses, and determine which ones will work best for you. The videos that follow discuss each product type in detail.
Information regarding the information product: writing and ebooks.
Information regarding the information product: audiobooks.
Information regarding the information product: templates and forms.
Information regarding the information product: blogging.
Information regarding the information product:online videos, such as YouTube.
Information regarding the information product: Webinars and TeleSeminars.
Explore the reasons why virtual events (such as webinars and teleseminars) are highly successful forms of information products, as well as for marketing.
Information regarding the information product: in person seminars and workshops.
Information regarding the information product: online courses.
Information regarding the information product: membership programs.
Information regarding the information product: life coaching or consulting.
Explore ways to create additional sources of revenue either by converting your content into different types of products or creating additional products out of additional knowledge. Learn how your client/customers' problems hold the key to your expansion.
Information regarding the information product group life coaching or training.
Identify if you have a process you can teach and if so, break down this process into teachable steps.
Get clear about how you will organize and present your knowledge, and then work with the provided template to write down, organize, and finalize your content, curriculum, or lesson plan. This content can be used in a variety of ways, whether you're creating an ebook, online course, life coaching program, webinar, etc.
Consider what you will need to move forward, whose help you need, and what you need to DO. Also included are resources to get you started, related to eBooks, on-demand printers, audiobooks, websites, landing pages, blogs, teleseminars, webinars, online courses, email, affiliates, outsourcing, video, membership and more.
Learn strategies for researching your market to determine how to price your information products. Also, look at common pricing charged within the industry.
Learn strategies for collaborating with other businesses or infopreneurs who have access to your target market.
Explore the possibilities of working with affiliates who will market your products for you!
This lecture is part 1 of 3 and introduces the importance of creating a marketing campaign and the benefits of using it over and over again. It also explores sales pages and webinars and how they fit into a marketing campaign, as well as provides samples and a template.
This lecture is part 2 of 3 and explores opt-in pages and how to use them to offer a webinar or free/giveaway product and how they fit into a marketing campaign, as well as provides samples and a template.
This lecture is part 3 of 3 explores calls-to-action and email autoresponder sequences.
A celebration of your accomplishment and looking forward to what's next for you.
Check out a free issue of our magazine: Transformation Coaching Magazine!
Joeel & Natalie are firestarters, entrepreneurs, coaches and professional speakers. They are powerful, passionate, and REAL! They have had over thirty thousand students from over 170 countries take their courses. They take students beyond the typical online course experience by evoking deep, emotional reactions that transform them from within. Rather than simply learning information, students finish each course with a clear, immediate action to take and practical tools to stay empowered and achieve success.
Their goal is to challenge individuals to step outside their comfort-zones and break free of their old patterns and limitations. They inspire students to rewrite their life stories, turn their curses into blessings, discover their greater purpose, and be the change they want to see in the world.
More about the instructors:
Joeel A. Rivera, MEd: From an early age, Joeel faced adversity, including failing his first year of college and losing his brother to a car accident at the age of 19. This experience transformed his life and instilled a deep sense of purpose by inspiring him to give his brother Daniel's name a meaning by helping others find their true path. He returned to college, earning a Master's Degree in Counseling, and he is currently completing his dissertation for his Ph.D. in Psychology, with an emphasis on happiness. In almost a decade, Joeel has reached over ten thousand people from different parts of the world as an educator, entrepreneur, speaker, curriculum developer, and consultant. His clients have included school systems, the juvenile justice system, non-profits, the penitentiary system, medical centers, legal firms, individuals and small businesses.
Natalie Rivera is passionate about empowering others to live authentically and embrace their inner callings. After a decade of living a life that wasn't hers and developing Chronic Fatigue Syndrome, Natalie let go of everything and completely transformed. Through her journey to healing she rediscovered her true self and greater purpose—to be an entrepreneur and inspire others to transform their lives. Natalie “retired" from the rat race at 24, put herself through school as a freelance designer, and created a non-profit teen center. She is also the Publisher of Transformation Magazine.
Transformation Services, Inc. (a.k.a. Transformation Academy) offers online courses, life coach training programs, professional speaking, curriculum development, life coaching, event management, and publishing for individuals on a path of transformation.