In this course you will learn how to design an effective and engaging Infographic that everyone will be sharing. You will learn from start to finish on how to easily create an Infographic in the most popular graphics editing software, Adobe Photoshop.
Why create an Infographic? Well, with infographics, you can communicate and simplify complex information in beautiful and engaging ways.
Infographics are a great way to engage readers because they draw attention and they result in a lot of social sharing. A well thought out and well-designed infographic will be shared across social media platforms and get shared on websites.
Aside from the SEO benefits of infographics, they also do a great job at building brand awareness and getting a specific message across. Consumers do not want to read a lot of information and it is a fact that the majority of people absorb information better if it is presented in a visual manner. Businesses are using infographics as a way to engage their target market and drive traffic to their website.
No matter the purpose, as more and more content is being funneled through the Internet every day, infographics communicate an idea simply and quickly and is a huge asset for any brand, business, educator, designer, or blogger.
Let's get acquainted with the fictional infographic design project we're going to cover
For this lesson, we're given the task of collecting the data that we're to represent in the infographic.
An essential part of the infographic design process involves wireframing the infographic, in order to properly organize the layout and flow.
Gary is a designer specializing in digital illustration with over 10 years experience in the field. He has been teaching professionally for over 10 years and loves educating others and sharing his passion for technology and design. A self-proclaimed geek, his experience with publications, workflows, and illustration enhances his credibility as an Adobe Certified Instructor. Gary has been featured regularly in Photoshop User and Adobe Inspire Magazine. He's also an Adobe Influencer and an Adobe Community Professional.