Influencer Marketing for Authors
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Influencer Marketing for Authors

How to six-fold your book sales through bloggers and influencers
0.0 (0 ratings)
Instead of using a simple lifetime average, Udemy calculates a course's star rating by considering a number of different factors such as the number of ratings, the age of ratings, and the likelihood of fraudulent ratings.
3 students enrolled
Created by Lieze Neven
Last updated 7/2017
English
Current price: $10 Original price: $30 Discount: 67% off
5 hours left at this price!
30-Day Money-Back Guarantee
Includes:
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
What Will I Learn?
  • You will know why working with influencers is so beneficial for authors
  • You will be able to put together an influencer marketing plan
  • You will be able to recognise good influencers
  • You will be able to create influencer opportunities
  • You will be able to work with influencers
  • You will know how to talk to and handle influencers
  • You will be able to market your book through influencers
  • You will be able to build up important and mutually beneficial relationships with influencers
View Curriculum
Requirements
  • No prerequisites
Description

Influencer marketing has always been a marketing technique with a very high Return of Investment. For every 1 dollar you put in, it will generate 6. Because of this particular high return of investment, it is a technique widely used throughout all kinds of industries and niches... except in the publishing one! 

In this course I will explain how authors can profit from influencer marketing and I will go over the do's and the don'ts, how to influence the chance of a good book review and I will also explain how influencers can help you with your SEO. 

This is a course for authors that want to become bestsellers and understand that marketing is a very big part of becomming a best selling author or writer.

Who is the target audience?
  • Authors
  • Writers
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Curriculum For This Course
13 Lectures
02:04:10
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Introduction
13 Lectures 02:04:10

Hi! And welcome to this course. In the introduction we will be going over what you are going to learn... and what not! 

What you will learn in this course : 

You will know why working with influencers is so beneficial for authors

You will be able to put together an influencer marketing plan

You will be able to recognise good influencers

You will be able to create influencer opportunities

You will be able to work with influencers

You will know how to talk to and handle influencers

You will be able to market your book through influencers

You will be able to build up important relationships with influencers 

What you will NOT learn 

How to ALWAYS get 5 star reviews

How to get ALL influencers to work with you

How to make $100.000 dollar after contacting your first influencer 


Preview 11:08

In this part, we will find out what Influencer Marketing is, and what the impact of Influencer marketing on businesses is. 

What is Influencer Marketing
15:34

We will look at how authors can profit from influencer marketing and discover the Sales Funnel 

How can authors profit from influencer marketing
12:40

Different kinds of Influencers
09:17

How to find influencers
10:17

Influencers and Search Engine Optimisation
11:14

What to expect form inluencer collaborations
12:24

How to reach out to Influencers
07:35

How to email influencers
09:52

What to ask in return
05:32

Interacting with Influencers
06:07

What to expect of the review
07:25

Build relationships with Influencers
05:05
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Quiz
0 Lectures 00:00

A Quiz going through everything you have learnt so far ...

End Quiz
10 questions
About the Instructor
Lieze Neven
0.0 Average rating
0 Reviews
3 Students
1 Course
-

Hi my name is Lieze Neven and I am a marketer, podcaster and blogger living and working in London. I absolutely love the publishing world and business and I enjoy teaching people everything there is to know about it. I love seeing people hit their goals and targets and become best selling authors. 

I run a very popular podcast called The Write Way, where I interview professionals and authors to help authors and writers write, publish and market their books. My goal is to help at least 1.000.000 author to achieve their goals and make their dreams come true. 

If you have any questions, you can always reach out. I would love to help you with any questions or requests you have!